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Digital Business Models
Digital business models allow companies to create, deliver, and capture value in new ways using digital technologies. They involve moving from controlled value chains to complex networks and gaining a better understanding of customer needs through engagement. Key questions for companies include assessing the digital threat to their current model, identifying the best new model, their competitive advantages, and having leadership capable of digital transformation. Successful digital business models are ecosystem drivers that coordinate networks to create value for all participants.
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Digital Business Models
- 1. Digital Business Models Tathagat Varma Sr.Director, Technology Strategy & Business Operations, Walmart Global Tech Doctoral Candidate (EFPM), Indian School of Business (ISB)
- 2. Disclaimer These are mypersonal views.
- 3. What’s a BusinessModel? HOW DOES A COMPANY WORK? HOW DOES IT RUN ITS BUSINESS? HOW DOES IT CREATE, CAPTURE AND DELIVER VALUE?
- 4. All models are wrong! Allmodels are wrong, but some are useful! – George Box
- 5. Why do we needa Business Model? From: Digital Business Models – Bernd W. Wirtz, 2019
- 6. Evolution of BusinessModels From: Digital Business Models – Bernd W. Wirtz, 2019
- 7. Business Plan vs. BusinessModel https://www.businessmodelcompetition.com/general-information.html
- 8. Business Model Levels From: DigitalBusiness Models – Bernd W. Wirtz, 2019
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- 10. How do wedescribe a business model? • Alexander Osterwalder created Business Model Canvas (BMC) as a visual tool • It is a simple and powerful way to describe how a company intends to make money • Nine blocks cover four main area: customers, offer, infrastructure and financial viability. https://www.123rf.com/photo_129012742_stock-vector-business-model-canvas-template-with-icons.html
- 11. What is Digital? Technology-centric view:it’s all about technology! Customer-centric view: it’s all about how a company engages with customers Business-centric view: it’s an entirely new way of doing business Organization-Centric View: it's all about the new way of working Process-centric view: it's all about being agile and lean Data-centric view: it's all about how a company uses data Strategy-centric view: it's all about how a business delivers value!
- 12. What’s a DigitalMindset? “Being digital is about using data to make better and faster decisions, devolving decision making to smaller teams, and developing much more iterative and rapid ways of doing things. Thinking in this way shouldn’t be limited to just a handful of functions. It should incorporate a broad swath of how companies operate, including creatively partnering with external companies to extend necessary capabilities. A digital mind-set institutionalizes cross-functional collaboration, flattens hierarchies, and builds environments to encourage the generation of new ideas. Incentives and metrics are developed to support such decision-making agility." https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/what-digital-really-means
- 13. Drivers of Business Model Innovation From: DigitalBusiness Models – Bernd W. Wirtz, 2019
- 14. Stages of Development in Digital Business Integration From:Digital Business Models – Bernd W. Wirtz, 2019
- 15. Digital Business Model (DBM) Framework •Digitization is compelling companies to move their business models on two dimensions. • They are moving from controlled value chains to more complex, networked systems. • They are moving from less familiarity with customer needs and life events to a better, closer understanding of them, resulting in better customer engagement. From: What’s Your Business Model? – Peter Weill and Stephanie L. Woerner
- 16. Ecosystem Drivers outperform! Ecosystemdriver: organizer of an ecosystem, a coordinated network of enterprises, devices, and customers to create value for all participants, which is the destination in a particular domain (such as shopping), ensuring great customer service; includes complementary and sometimes competitor products From: What’s Your Business Model? – Peter Weill and Stephanie L. Woerner
- 17. Key questions for transformationin the digital economy Threat: How strong is the digital threat to your business model? Model: Which business model is best for your enterprise’s future? Advantage: What is your competitive advantage? Connection: How will you use mobile technologies and the internet of things (IoT) to connect and learn? Capabilities: Are you buying options for the future and preparing for the necessary organizational surgery? Leadership: Do you have the leadership at all levels to make transformation happen? From: What’s Your Business Model? – Peter Weill and Stephanie L. Woerner
- 18. Components of aDigital Business Model https://sloanreview.mit.edu/article/optimizing-your-digital-business-model/
- 19. Sources of Competitive Advantage in Next-Generation Enterprises From:What’s Your Business Model? – Peter Weill and Stephanie L. Woerner
- 20. Digital Business Model Innovation From: Digital BusinessModels – Bernd W. Wirtz, 2019
- 21. A Businerss Model Innovation Framework From: DigitalBusiness Models – Bernd W. Wirtz, 2019
- 22. B2C Digital Business Model: 4C-Net From: DigitalBusiness Models – Bernd W. Wirtz, 2019
- 23. Developing Hybrid BusinessModels From: Digital Business Models – Bernd W. Wirtz, 2019
- 24. Drivers for Developing Hybrid Business Models From:Digital Business Models – Bernd W. Wirtz, 2019
- 25. B2B Digital Business Models: 4S-Net From: DigitalBusiness Models – Bernd W. Wirtz, 2019
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- 27. Success Factors of Digital Business From: DigitalBusiness Models – Bernd W. Wirtz, 2019
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