Digital marketing presentation
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The document presents an overview of digital marketing, covering definitions, its evolution, and the types of digital marketing such as search engine marketing, content marketing, and social media marketing. It highlights the cost-effectiveness and analytical advantages of digital marketing, as well as the importance of attracting attention to monetize your content. Key elements include SEO, the significance of Google search results, and techniques for content creation and loyalty-building.
Digital marketing presentation
- 2. #IntroToDigitalMarketing A PRESENTATION BY @munindrazinzuvadia @munindrasoni99@munindra_15@munindrasoni
- 3. WHAT YOU’LL LEARN ? • WHAT IS MARKETING? • DEFINITION OF DIGITAL MARKETING • TIMELINE OF DIGITAL MARKETING • WHY IS DIGITAL MARKETING SO TRENDY? • TYPES OF DIGITAL MARKETING
- 4. BUT WAIT.... WHAT IS MARKETING
- 5. THE ACT OF PROMOTING AND SELLING PRODUCTS OR SERVICES, INCLUDING MARKET RESEARCH AND ADVERTISING.
- 6. LET’S GET BACK TO DIGITAL MARKETING
- 7. DEFINITION?
- 8. THE PROMOTIONOF A PRODUCT, A SERVICE OR A BRAND ON DIGITAL MEDIA
- 11. WHY IS DIGITAL
- 12. IT IS CHEAPALL YOU NEED IS SKILL
- 13. EASYTO ANALYSE YOU HAVE NICE GRAPH TO WATCH EVALOLUTION OF YOUR WORK.
- 14. WORLDWIDE THE WORLD IS YOUR LIMIT
- 15. LET’S GET INTO IT !
- 18. SEARCH ENGINE MARKETING = SEO + SEA
- 19. SEARCH ENGINE OPTIMIZATION 93% ONLINE EXPERIENCE BEGINS WITH A S E A R C H E N G I N E 5 67% TH E FIRST RESULTS IN G O O G L E GET OF ALL CLICKS.
- 20. SEARCH ENGINE ADVERTISING CLICK-THROUGH RATE I N C R E A S E IMPROVE T H E B R A N D COST STRATEGY EFFECTIVE
- 22. A T T R A C T A T T E N T I O N TRAFFIC = ATTENTION => MONETIZE VIDEO PODCASTS BLOG POST INFOGRAPHICS C R E A T E L O Y A L T Y CREATE VIRAL CONTENT GIVE VALUABLE INFORMATION CREATE RECIPROCITY CONTENT MARKETING
- 24. SOCIAL MEDIA MARKETING I N S T A N T R E S U L T S M E A S U R A B L E CROSS-PLATFORM DISTRIBUTION
- 25. MARKETING
- 26. AFFILIATE MARKETING THE MERCHANT THE NETWORK THE PUBLISHER THE CUSTOMER
- 27. THANK YOU