The key factors that influence how hazardous an earthquake can be are:
1. The magnitude of the earthquake, with larger earthquakes causing more damage.
2. The distance from the earthquake's epicenter, with those closer experiencing greater shaking.
3. The population density of the affected area, increasing risks to human life and infrastructure in more populated locations.
4. The level of preparedness, as damage is reduced when populations have taken measures to prepare for earthquakes.