Ecommerceoverview 110423165348-phpapp02

Ecommerceoverview 110423165348-phpapp02

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  1 Terry Morris, Ed.D. E-COMMERCE OVERVIEW
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  2 E-Commerce Overview Agenda Describe E-Commerce Demographicsand Statistics  Who’s online?  Who’s buying online? Benefits and Risks of E-Commerce E-Commerce Business Models E-Commerce Retail Sales Statistics E-Commerce Growth
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  3 What is E-Commerce? Takea few moments and jot down some phrases that come to mind when you think about e-commerce… What does e-commerce mean to you?
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  4 What is E-Commerce? Youmay have thought about… Shopping online Purchasing online Selling or bidding on eBay Paying bills online Banking online E-Commerce provides these functions and many more.
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  5 What is E-Commerce? Hereis a formal definition… The integration of communications, data management, and security technologies to allow individuals and organizations to exchange information related to the sale of goods and services. Major functions of E-Commerce include: the buying of goods, the selling of goods, and performance of financial transactions on the Internet.
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  6 Who is Online? Ifyou are like most U.S. adults, you are regularly online and use the Web.
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  7 Who is Online? PerPew Internet & American Life Project, May 2010 Survey Internet Users: Wide range of ages, ethnicity, and income 79% of Adult Women 79% of Adult Men 95% of age 18-29 87% of age 30-49 More statistics: http://www.pewinternet.org/Static-Pages/Trend-Da
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  8 Who is BuyingOnline? Have you shopped or made a purchase online? In 2010, 52% of U.S. adults bought products like books, music, toys or clothing online. http://www.pewinternet.org/Reports/2010/Online-Product-Res
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  9 E-Commerce Benefits for Consumers Convenience EasierComparison Shopping Wider Selection of Goods
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  10 E-Commerce Risks for Consumers PossibleSecurity Issues Possible Privacy Issues Purchasing from photos & descriptions Possible difficulty with returns
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  11 E-Commerce Benefits for Businesses ReducedCosts Increased Customer Satisfaction More Effective Data Management Potentially Higher Sales
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  12 E-Commerce Risks for Businesses Needfor a robust, reliable web site Fraudulent transactions Customer reluctance to purchase online Increased competition
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  13 E-Commerce Business Models B2C –Business-to-Consumer B2B – Business-to-Business C2C – Consumer-to-Consumer (eBay!) B2G – Business-to-Government
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  Dept. of CommerceCensus Bureau Retail E-Commerce Stats  Estimated Quarterly U.S. Retail E-commerce Sales: 4th Quarter 1999– 2nd Quarter 2004 (Billions of dollars) http://www.census.gov/retail/
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  E-Commerce Growth http://techcrunch.com/2010/03/08/forrester-forecast-online-retail-sales-will-grow-to-250-billion-by-2014/ Forrester Research: OnlineRetail Sales Will Grow To $250 Billion By 2014
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  16 The Influence of theWeb on Commerce Forrester Predicts Growth in Web-influenced Sales http://techcrunch.com/2010/03/08/forrester-forecast-online-retail- sales-will-grow-to-250-billion-by-2014/
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  17 E-Commerce Growth More consumersmoving from dial up to broadband connections Retailers improving their coordination between online and in-store operations Sales are shifting away from stores Mobile Commerce Social Commerce Daily Deal Websites (http://groupon.com) http://blogs.wsj.com/digits/2010/03/08/e-commerce-growth-slows-but-still-out-paces-retail/ http://www.sescommerce.com/ecommerce-growth.asp http://www.emarketer.com/Report.aspx?code=emarketer_2000770
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  18 The End Interested inE-Commerce? Consider enrolling in: WEB 240 E-Commerce Development