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Uploaded byBodhisattwa Das
Elab
This document presents a solution to improve the lives of the elderly population in a fast-paced world. It identifies the problems elderly people face in understanding and using new technology. The proposed solution is a voice-controlled AI device that would allow elders to use technology for entertainment, communication, and other purposes. It would come as a package with home modifications to prevent accidents and provide insurance. Other ideas discussed include apps, online resources, health monitoring devices, and mobility assistance. Customer research identified needs for personalized, interactive technology that is easy to use and provides health monitoring and social connection. The document analyzes customers, non-customers, and how to attract different groups to the proposed solution.
Elab
- 1. ProblemIdentification andSolution Presented By: -Alvin Subash20DM021 -Anurag Thakur 20DM035 -Aparna Sharma 20DM038 -Bhawini Stuti 20DM060 -Bodhisattwa Das 20DM063
- 2. How can weimprove and protect the life of old generation in order to cope up with fast paced world? PROBLEM STATEMENT
- 3. Lack of clarityin instructions/ lack of support for using any technology or devices. Understanding elderly people’s perception of technology is important to assist with introducing it to the population & maximize the potential of technology to facilitate independent living. CUSTOMER DESCRIPTION FOR THE PROBLEM
- 4. Mind Mapping Wehave come up with: 1. Device 2. Yearly packages/services 3. Guidelines Application to help them learn technology Open free resources to make them learn Ways to prevent elders from slipping & contracting deadly fractures & life threatening injuries Machine to help them move easily around Coaching classes and instructors
- 5. Shortlisting Solutions Worksheet 2 6 Idea No.Solution Desirability Feasibility Viability Total score (15) 1 Device 2 4 4 10 2 Baby Proofing 3 3 2 8 3 Application 2 3 3 8 4 Open Resources 2 3 2 7
- 6. DEVICE AI enableddevice which will work based on voice recognition. Would enable elders to be able to use the device easily for entertainment, networking, telephoning & social purposes. Whole package would include, baby proofing of house to protect elders. In case of any accidents, there would be a provision for insurance.
- 7. SOCIAL EMOTIONAL FUNCTIONAL 1 2 3 4 CUSTOMER NEEDS Personalized Interactive Application Voice Recognition Sensors to monitorhealth Screen with blue light filters to protect eyes Feels independent Feels joyful Satisfaction Feeling young again Friendship Interaction Proper health monitoring Livelihood
- 8. Ideas Customers Soonto be non-customers Refusing non- customers Unexplored non- customers Who are they? Elderly people People close to retirement People with less savings Youth & Children Why are they leaving/ uninterested? They don’t have a tech influenced product They don’t have the free time & are already accustomed with technology Less savings to afford the product right now Already accustomed to new age technology How to retain/ attract/ explore them? Introduce the new product in the market Introduce the product and generate awareness Develop cheap products in long run for them Develop a new product exclusively for them Customer - Non-customer analysis
- 9. Customer Experience Cycle/ Utility Levers Purchase DeliveryUsage Supplements Maintenance Disposal Productivity Simplicity Convenience Risk Fun & Image Environmental Friendliness VALUE CHAIN ANALYSIS Value of the Product Pain Points
- 10.