The target audience for Emily Jones' music magazine would be 16-24 year olds. This age range aligns with similar magazines like Q and NME that focus on indie/indie rock music. This demographic may be working or middle class students or recent graduates without high paying jobs. The magazine aims to appeal to both male and female readers, though it may attract more female readers through coverage of homosexual artists. While the target audience is stereotypically white, the magazine seeks to appeal to all ethnicities.