The document discusses stereotypical conventions in thrillers, such as character roles, common weapons, and visual elements, and how the author's media product subverts some of these conventions. It highlights the portrayal of a strong, independent female lead who moves into her own house, challenging typical victim stereotypes, while also incorporating certain predictable elements. The document compares the product to the film 'Sinister' and mentions its targeted audience of 20-40 year olds, emphasizing its psychological thriller nature.