The document discusses various elements that are commonly included in film websites and posters to promote movies. It notes that websites often include social media links, trailers, the film title, actor names, key images, character profiles, and social media links. Trailers typically feature iconography, introductions of main characters, key moments from the film, and social media links. Posters usually contain the film title, images, cast/actor names, social media links, and sometimes slogans. The document explains how each of these elements can help engage audiences and promote the film.