How did you use new media technologies
in the construction, research & planning
and evaluation stages?
By Ben Franklyn
Construction
• For the construction stages of the media
production we used several different types of
media technologies such as hardware being the
video camera and camera being used to record
the footage and ancillary photographs. Software
such as photoshop and iMovie which would
useful in the creation of the film trailer and the
ancillary texts.
Adobe Photoshop CS6
Photoshop was the main source of
the editing process within this group
as it is a program I feel more
comfortable with as apposed to
Adobe InDesign. Using this program I
was able to efficiently and quickly
make realistic looking magazine front
covers and an effective poster to
accompany our horror trailer which
followed the normal conventions of
the film and poster creation
conventions. This program was used
to create the empire magazine front
cover and the poster which would
accompany the film trailer. Also this
program was used to create some of
the inter-titles which are embedded
within the horror trailer.
Adobe Photoshop CS6
This is a screen grab of
me creating the
magazine front cover in
Adobe Photoshop CS6
at the 3 hour stage.
Here is an example of
me creating the inter-
titles which would
appear within the horror
trailer in Adobe
Photoshop CS6.
Windows Movie Maker
This is the film editing software our
group used during the editing
process of the horror movie trailer.
This program was more beneficial to
members of our group as it was
more easily accessible when not in
college as apposed to Apples
iMovie. This is a more effective way
of producing the horror movie trailer
as the footage can be edited, re
filmed and adjusted at home rather
than having to come into college, or
wait especially for that specific
lesson.
Windows Movie Maker
This is a screenshot the
editing process using the
software Windows Movie
Maker.
This is an inter-title which has
been created using Adobe
Photoshop and then shipped
into Movie Maker to continue
the synergy theme.
Mini SD Camcorder
This is an example of a Mini SD
Camcorder which would have been
used in the creation of the movie trailer
which has been supplied by the
College. This is an effective way of
filming a horror trailer of out sub genre
which happens to be in a ‘found
footage’ style. This almost makes the
whole filming operation seem slightly
more legitimate as it has been filmed in
this was as apposed to 1080p full HD.
This is a good example of us following
the common codes and conventions of
the horror film and trailer creation.
Research & Planning
• For the research and planning stages of the
project both primary and secondary
resources of finding out and researching into
the common codes and conventions of
creating a movie trailer. Using both variants
of finding out and researching into the way
movie trails and ancillary texts are created
would give us a more insightful and rounded
approach when it came to creating our own.
YouTube
YouTube was an important sources of
finding out and researching into the
common codes and conventions of
existing movie trailers as you are able to
find almost anything you want on this
website. It has been specifically useful to
us in the making of our horror trailer as
we have been able to take the good
things about some trailers yet take the
bad things and improve them. Also it
gave us a chance to take into
consideration the codes and conventions
of certain ‘found footage’ trailers and look
into the in more depth to be able to find
out why they are successful and how we
could replicate that in making our own.
YouTube
Here is an example of
me using YouTube to
investigate previous
horror trailers which have
been made by students.
Empire Magazine
Empire magazine was useful in the
research stages of the project as we ere
able to investigate into the types of film
which are looked into the magazine giant
empire and then even better then that put
on the cover. This was useful for us as we
were able to understand that horror films
don’t often make the front cover of empire
magazine due to popular opinion. From this
we understood that horror films only made
the cover during the Halloween period in
October so we decided our cover would
also be based around this time to make it
seem more realistic and follow the common
codes and conventions of the empire
magazine front cover.
Empire Magazine
Here I am making a comparison
between the legitimate Empire
magazine front cover and the text
I have created. In this
comparison I am stating the
genres of film which are usually
featured on the front cover are
action films. Due to this we came
up with our own way of displaying
the magazine on the Empire front
cover using the Halloween
period.
IMDb
We chose to use the IMDb website
to look for real Horror/Slasher
trailers for analysis. Along with this
IMDb has all the film posters to
accompany the trailers so we easily
get them for analysis as well.
Google Maps
Google maps was useful to use in
the research and planning stages
of the project as we were able to
scout out potential locations
without having to go to the site
first. It also gave use a good
indication on how far the site would
be from college/home and allowed
us to make the decision of whether
it would be a practical decision to
investigate and scout out the
location.
Google Maps
Here is an example of how I
used Google maps in the
location scouting stage of the
project. This was an area I
visited so I stated how I got to
the location by drawing over a
screenshot of the location on
Google maps.
Evaluation
• For the evaluation stages of the project we
used a variety of different media
technologies in producing the evaluative
material and in collecting audience
feedback which could be used to help with
the evaluation process.
Examples
Facebook
Facebook is a good source of feedback
which is useful in the evaluation stages
of the project. Facebook is particularly
good against other social networking
sites because a high percentage of
people have it and a lot of people check
is regularly in order to get updates into
what’s happening in other peoples lives.
This would be a good way to get
feedback in this media project as we
would be able to ask peoples opinions
on what they like and what could be
improved which would help in the
evaluation stages.
Other Social Networks
These social networking sites aren’t
as popular as the likes of Facebook
however they can still be useful as
Flickr and Instagram are video and
photography based sites which
could be more specific to the film
trailer and ancillary texts where as
twitter can be useful as things can
be spread around easily using the
‘retweet’ button which could mean
an increase in popularity and
feedback. Overall these sites would
be as useful as Facebook however
they should still be used to target
specific Video and Photographic
audiences.
Presentation Sites
Presentation sites like Prezi and
slideshare are useful in the evaluative
stages of the project as they can be
used to present information that you
have collected, gathered and made in
an interesting way. This is key to the
evaluation stage as 4 essay style
response to the questions can be
seen as boring and uninteresting. By
using these sites you are producing
and more thoughtful and proactive
response which suggests some
thought and consideration has been
put into the evaluation stage of the
project.
YouTube
YouTube is particularly useful in the
evaluation stages of the project as it is
a way of getting specific feedback from
predominantly video website. For
example it is very easy for people to
give you feedback in the ‘like comment
and rate’ section of the website.
YouTube is a very good place to put
the final cut of the trailer as people who
may be interested in that particular
genre of film would be able to view it in
the side bar of the site which pick up
more popular suggested videos.
Overall YouTube has been very helpful
in the creation of our horror film trailer.
Blogger
Blogger has been the most influential program
we have used over the whole process of
making, developing and researching into the
horror film task. The reason it has been so
influential is because we have used it in every
stage of the project to develop our
understanding of the horror film genre, track
our progress and present our outcomes. There
have been some stages where blogger has
been more useful than others, for example in
the development stages of the project it has
been extremely useful in allowing use to work
fluently posting regular updates to the blog so
our progress can be tracked. However on the
other hand, blogger has not been so useful in
the evaluation stages of the project as there
have been other sites which have been more
useful in helping use complete our evaluation.
Overall blogger has been very useful in the
tracking and presentation of our work as it is
very easy to view it as a unit of work.
Blogger
Here is an example of
how useful blogger can be
when it comes to the
information we have
collected, sources and
created along the way in
the project.

Evaluation question 4

  • 1.
    How did youuse new media technologies in the construction, research & planning and evaluation stages? By Ben Franklyn
  • 2.
    Construction • For theconstruction stages of the media production we used several different types of media technologies such as hardware being the video camera and camera being used to record the footage and ancillary photographs. Software such as photoshop and iMovie which would useful in the creation of the film trailer and the ancillary texts.
  • 3.
    Adobe Photoshop CS6 Photoshopwas the main source of the editing process within this group as it is a program I feel more comfortable with as apposed to Adobe InDesign. Using this program I was able to efficiently and quickly make realistic looking magazine front covers and an effective poster to accompany our horror trailer which followed the normal conventions of the film and poster creation conventions. This program was used to create the empire magazine front cover and the poster which would accompany the film trailer. Also this program was used to create some of the inter-titles which are embedded within the horror trailer.
  • 4.
    Adobe Photoshop CS6 Thisis a screen grab of me creating the magazine front cover in Adobe Photoshop CS6 at the 3 hour stage. Here is an example of me creating the inter- titles which would appear within the horror trailer in Adobe Photoshop CS6.
  • 5.
    Windows Movie Maker Thisis the film editing software our group used during the editing process of the horror movie trailer. This program was more beneficial to members of our group as it was more easily accessible when not in college as apposed to Apples iMovie. This is a more effective way of producing the horror movie trailer as the footage can be edited, re filmed and adjusted at home rather than having to come into college, or wait especially for that specific lesson.
  • 6.
    Windows Movie Maker Thisis a screenshot the editing process using the software Windows Movie Maker. This is an inter-title which has been created using Adobe Photoshop and then shipped into Movie Maker to continue the synergy theme.
  • 7.
    Mini SD Camcorder Thisis an example of a Mini SD Camcorder which would have been used in the creation of the movie trailer which has been supplied by the College. This is an effective way of filming a horror trailer of out sub genre which happens to be in a ‘found footage’ style. This almost makes the whole filming operation seem slightly more legitimate as it has been filmed in this was as apposed to 1080p full HD. This is a good example of us following the common codes and conventions of the horror film and trailer creation.
  • 8.
    Research & Planning •For the research and planning stages of the project both primary and secondary resources of finding out and researching into the common codes and conventions of creating a movie trailer. Using both variants of finding out and researching into the way movie trails and ancillary texts are created would give us a more insightful and rounded approach when it came to creating our own.
  • 9.
    YouTube YouTube was animportant sources of finding out and researching into the common codes and conventions of existing movie trailers as you are able to find almost anything you want on this website. It has been specifically useful to us in the making of our horror trailer as we have been able to take the good things about some trailers yet take the bad things and improve them. Also it gave us a chance to take into consideration the codes and conventions of certain ‘found footage’ trailers and look into the in more depth to be able to find out why they are successful and how we could replicate that in making our own.
  • 10.
    YouTube Here is anexample of me using YouTube to investigate previous horror trailers which have been made by students.
  • 11.
    Empire Magazine Empire magazinewas useful in the research stages of the project as we ere able to investigate into the types of film which are looked into the magazine giant empire and then even better then that put on the cover. This was useful for us as we were able to understand that horror films don’t often make the front cover of empire magazine due to popular opinion. From this we understood that horror films only made the cover during the Halloween period in October so we decided our cover would also be based around this time to make it seem more realistic and follow the common codes and conventions of the empire magazine front cover.
  • 12.
    Empire Magazine Here Iam making a comparison between the legitimate Empire magazine front cover and the text I have created. In this comparison I am stating the genres of film which are usually featured on the front cover are action films. Due to this we came up with our own way of displaying the magazine on the Empire front cover using the Halloween period.
  • 13.
    IMDb We chose touse the IMDb website to look for real Horror/Slasher trailers for analysis. Along with this IMDb has all the film posters to accompany the trailers so we easily get them for analysis as well.
  • 14.
    Google Maps Google mapswas useful to use in the research and planning stages of the project as we were able to scout out potential locations without having to go to the site first. It also gave use a good indication on how far the site would be from college/home and allowed us to make the decision of whether it would be a practical decision to investigate and scout out the location.
  • 15.
    Google Maps Here isan example of how I used Google maps in the location scouting stage of the project. This was an area I visited so I stated how I got to the location by drawing over a screenshot of the location on Google maps.
  • 16.
    Evaluation • For theevaluation stages of the project we used a variety of different media technologies in producing the evaluative material and in collecting audience feedback which could be used to help with the evaluation process.
  • 17.
  • 18.
    Facebook Facebook is agood source of feedback which is useful in the evaluation stages of the project. Facebook is particularly good against other social networking sites because a high percentage of people have it and a lot of people check is regularly in order to get updates into what’s happening in other peoples lives. This would be a good way to get feedback in this media project as we would be able to ask peoples opinions on what they like and what could be improved which would help in the evaluation stages.
  • 19.
    Other Social Networks Thesesocial networking sites aren’t as popular as the likes of Facebook however they can still be useful as Flickr and Instagram are video and photography based sites which could be more specific to the film trailer and ancillary texts where as twitter can be useful as things can be spread around easily using the ‘retweet’ button which could mean an increase in popularity and feedback. Overall these sites would be as useful as Facebook however they should still be used to target specific Video and Photographic audiences.
  • 20.
    Presentation Sites Presentation siteslike Prezi and slideshare are useful in the evaluative stages of the project as they can be used to present information that you have collected, gathered and made in an interesting way. This is key to the evaluation stage as 4 essay style response to the questions can be seen as boring and uninteresting. By using these sites you are producing and more thoughtful and proactive response which suggests some thought and consideration has been put into the evaluation stage of the project.
  • 21.
    YouTube YouTube is particularlyuseful in the evaluation stages of the project as it is a way of getting specific feedback from predominantly video website. For example it is very easy for people to give you feedback in the ‘like comment and rate’ section of the website. YouTube is a very good place to put the final cut of the trailer as people who may be interested in that particular genre of film would be able to view it in the side bar of the site which pick up more popular suggested videos. Overall YouTube has been very helpful in the creation of our horror film trailer.
  • 22.
    Blogger Blogger has beenthe most influential program we have used over the whole process of making, developing and researching into the horror film task. The reason it has been so influential is because we have used it in every stage of the project to develop our understanding of the horror film genre, track our progress and present our outcomes. There have been some stages where blogger has been more useful than others, for example in the development stages of the project it has been extremely useful in allowing use to work fluently posting regular updates to the blog so our progress can be tracked. However on the other hand, blogger has not been so useful in the evaluation stages of the project as there have been other sites which have been more useful in helping use complete our evaluation. Overall blogger has been very useful in the tracking and presentation of our work as it is very easy to view it as a unit of work.
  • 23.
    Blogger Here is anexample of how useful blogger can be when it comes to the information we have collected, sources and created along the way in the project.