Evaluation
The Bbfc stands for the British Board of 
Classification. It is responsible for the 
classification and the censorship of films 
within the UK.
Works classified as 12A are not permitted to 
anyone under the age of 12 unless 
accompanied by an adult since it usually 
contains material which is not suitable for 
children.
A film rated 12 means the audience may be 
12+. Materials such as discrimination is not 
allowed. Sexual behaviour, violence and 
strong language may be passed. However, 
they are not allowed to dwell on detail and 
can only be passed briefly.
Works rated 15 are not allowed to be 
watched, bought or rented by anyone under 
that age. Materials usually expected during a 
15 rated film are: strong violence; strong 
language; sexual activity including verbal 
references to it; sexual nudity; drugs; 
discriminatory use of language and behaviour 
and sexual violence including verbal 
references to it.
A film rated 18 is only suited for adults and 
there is no theme. They are allowed to watch 
anything so long it is not illegal or harmful. 
The common materials are: very strong 
violence and language; strong sexual activity; 
sexual violence; strong horror; blood and 
gore and discriminatory use of language and 
behaviour.
In order to find out the certification of our product we searched similar thriller 
films. We looked at the age they were rated and also looked at what they 
contained, therefore helping us identify our target audience. 
 Iron Door is rated at 15 and contains very strong language and sex. 
 Tommy is also rated at 15 and contains similar materials such as strong violence, 
torture, sex, strong language and drug use. 
 Ungli is a film rated at 12A and it contains moderate violence and rude gestures. 
 Evil Eye is a film rated at 12 and contains the occasional gore and moderate threat. 
 As for films rated at 18 there is Redirected which contains very strong language 
and sexualised nudity. 
15 12A 18
 Our sequence seems as though it is a basic thriller. However, it would be a crime 
thriller, therefore a sub-genre if carried on. After some research of similar existing 
thrillers my partner and I believed that the certification would be rated 15. 
This is because of the fact that our film would contain strong language, drug use, 
abuse and bloody violence which links to what the existing thriller films rated 15 
contain. The strong language would have generally taken place later on in the film in 
order to make it realistic and the bloody violence would have been seen through the 
murder that would have taken place if the film had carried on. In addition to this, the 
drug use could be linked to the fact that the male antagonist is asking the female about 
where the money is since he wants to use it to fund his drug problem and the abuse 
can be identified during the opening when the male slaps, lifts and drags the female 
into the shed. 
 In order to check if our decision for the target audience was genuine we got feedback 
from our teacher and classmates and they all agreed with our decision and believed are 
evidences were correct. We also found another example of an existing product which 
could link to our film. This product is called the Equalizer . It links to our product since 
it is rated 15 and contains strong bloody violence.
 In order to target our audience we set up a questionnaire 
whilst planning our sequence. This helped us to choose 
what mise-en-scene and overall themes to choose in order 
to target the audience since then we had an overall view as 
to what they would have liked to have seen in the film. For 
example one of our questions involved choosing the 
location. The public had a choice between an isolated or a 
busy location and since the main choice was isolated, it 
enabled us to choose where to set our film. We also 
targeted our audience through feedback during the editing 
of our film. It enabled us to pitch and adapt our sequence 
to fit the audience’s likings. The fact that our feedback 
came from media literate people at ages closest to 15 also 
enabled us to target the audience we wanted.

Evaluation question 4

  • 1.
  • 2.
    The Bbfc standsfor the British Board of Classification. It is responsible for the classification and the censorship of films within the UK.
  • 3.
    Works classified as12A are not permitted to anyone under the age of 12 unless accompanied by an adult since it usually contains material which is not suitable for children.
  • 4.
    A film rated12 means the audience may be 12+. Materials such as discrimination is not allowed. Sexual behaviour, violence and strong language may be passed. However, they are not allowed to dwell on detail and can only be passed briefly.
  • 5.
    Works rated 15are not allowed to be watched, bought or rented by anyone under that age. Materials usually expected during a 15 rated film are: strong violence; strong language; sexual activity including verbal references to it; sexual nudity; drugs; discriminatory use of language and behaviour and sexual violence including verbal references to it.
  • 6.
    A film rated18 is only suited for adults and there is no theme. They are allowed to watch anything so long it is not illegal or harmful. The common materials are: very strong violence and language; strong sexual activity; sexual violence; strong horror; blood and gore and discriminatory use of language and behaviour.
  • 7.
    In order tofind out the certification of our product we searched similar thriller films. We looked at the age they were rated and also looked at what they contained, therefore helping us identify our target audience.  Iron Door is rated at 15 and contains very strong language and sex.  Tommy is also rated at 15 and contains similar materials such as strong violence, torture, sex, strong language and drug use.  Ungli is a film rated at 12A and it contains moderate violence and rude gestures.  Evil Eye is a film rated at 12 and contains the occasional gore and moderate threat.  As for films rated at 18 there is Redirected which contains very strong language and sexualised nudity. 15 12A 18
  • 8.
     Our sequenceseems as though it is a basic thriller. However, it would be a crime thriller, therefore a sub-genre if carried on. After some research of similar existing thrillers my partner and I believed that the certification would be rated 15. This is because of the fact that our film would contain strong language, drug use, abuse and bloody violence which links to what the existing thriller films rated 15 contain. The strong language would have generally taken place later on in the film in order to make it realistic and the bloody violence would have been seen through the murder that would have taken place if the film had carried on. In addition to this, the drug use could be linked to the fact that the male antagonist is asking the female about where the money is since he wants to use it to fund his drug problem and the abuse can be identified during the opening when the male slaps, lifts and drags the female into the shed.  In order to check if our decision for the target audience was genuine we got feedback from our teacher and classmates and they all agreed with our decision and believed are evidences were correct. We also found another example of an existing product which could link to our film. This product is called the Equalizer . It links to our product since it is rated 15 and contains strong bloody violence.
  • 9.
     In orderto target our audience we set up a questionnaire whilst planning our sequence. This helped us to choose what mise-en-scene and overall themes to choose in order to target the audience since then we had an overall view as to what they would have liked to have seen in the film. For example one of our questions involved choosing the location. The public had a choice between an isolated or a busy location and since the main choice was isolated, it enabled us to choose where to set our film. We also targeted our audience through feedback during the editing of our film. It enabled us to pitch and adapt our sequence to fit the audience’s likings. The fact that our feedback came from media literate people at ages closest to 15 also enabled us to target the audience we wanted.