The document discusses how the author addressed and attracted their audience through the design elements of their magazine. On the front cover, the direct gaze of the artists looks to engage readers. Puffs advertising new content and bright text are intended to attract attention on shelves. The contents page uses bold text and large page numbers to help readers easily find articles and columns. A pull quote in capital letters and different color, along with questions in bright pink, are designed to draw the eye on a double page spread.