 Amanullah
Shah
 Saima Jamil
M
E
D
I
A
 Introduction
 What Is Media
 Types Of Media
 Evolution Of Media
• In Ayub Khan’s Era
• In Zia-Ul-Haq Era
• Firs Private TV Channel
• In Parvaiz Mushrraf Era
M
E
D
I
A
 Communication channels
through which news
entertainment, education,
data, or promotional
messages are disseminated
is known as media.
What Is Media?
Media includes every broadcasting and
narrowcasting medium such as
 Newspaper
 Magazines
 Television
 Radio
 Billboards
 Direct mail
 Telephone
 Fax and Internet
 Media is a very powerful change agent. What
we see in the television largely influences our
beliefs and in turn, this also affects our
behavior and how we turn out as a person
 Power to make the innocent guilty and to make
the guilty innocent.
 Controls the minds of the masses.
 Informative bridge between governing bodies
and general public.
 Helps to form opinions and make judgments
regarding various issues.
1
•Print media
• lightweight, portable, disposable publications
printed on paper
2
•Electronic media
• media that use electronics or electromechanical
energy for audience
3
•New age media
• electronic communication that involves the use of
computer technology
EVOLUTION
OF MEDIA
M
E
D
I
A
• Pakistan television corporation
came into being under the
ministry of information headed by
Ubaid ur Rehman with NEC joint
venture collaboration
In
Ayub
khan’s
Era
On November 26, 1964
the first official
television station PTV
commenced
transmission
broadcasts from
LAHORE
•Television was brought under the
Islamalization campaign, Heavy
censorship was exercised on the
media to safeguard the glory of
Islam.
In
Zia ul
Haq’s
Era
 Ban on “daily musawaat” which was
critical of martial law regime
 In response to the ban on the daily
musawaat the Pakistan Federal
Union of Journalists protested and
launched a campaign of hunger
strike.
 The first semi government TV
network of by the name of
"Peoples Television Network
(PTN) later named as STN
 In 1990 STN started first ever
private TV channel of Pakistan,
Network Television Marketing
(NTM)
 PEMRA is a Country Guide to regulate
the establishment and operation of all
broadcast stations in the country
According to the Pakistan electronic
media regulatory authority the
number of private television channels
just three state-run channels in 2000,
to approx. 89 in 2012,
Evolution of media in pakistan
Evolution of media in pakistan
Evolution of media in pakistan

Evolution of media in pakistan

  • 3.
  • 4.
     Introduction  WhatIs Media  Types Of Media  Evolution Of Media • In Ayub Khan’s Era • In Zia-Ul-Haq Era • Firs Private TV Channel • In Parvaiz Mushrraf Era M E D I A
  • 5.
     Communication channels throughwhich news entertainment, education, data, or promotional messages are disseminated is known as media.
  • 6.
    What Is Media? Mediaincludes every broadcasting and narrowcasting medium such as  Newspaper  Magazines  Television  Radio  Billboards  Direct mail  Telephone  Fax and Internet
  • 7.
     Media isa very powerful change agent. What we see in the television largely influences our beliefs and in turn, this also affects our behavior and how we turn out as a person
  • 8.
     Power tomake the innocent guilty and to make the guilty innocent.  Controls the minds of the masses.  Informative bridge between governing bodies and general public.  Helps to form opinions and make judgments regarding various issues.
  • 9.
    1 •Print media • lightweight,portable, disposable publications printed on paper 2 •Electronic media • media that use electronics or electromechanical energy for audience 3 •New age media • electronic communication that involves the use of computer technology
  • 10.
  • 11.
    • Pakistan televisioncorporation came into being under the ministry of information headed by Ubaid ur Rehman with NEC joint venture collaboration In Ayub khan’s Era
  • 12.
    On November 26,1964 the first official television station PTV commenced transmission broadcasts from LAHORE
  • 13.
    •Television was broughtunder the Islamalization campaign, Heavy censorship was exercised on the media to safeguard the glory of Islam. In Zia ul Haq’s Era
  • 14.
     Ban on“daily musawaat” which was critical of martial law regime  In response to the ban on the daily musawaat the Pakistan Federal Union of Journalists protested and launched a campaign of hunger strike.
  • 15.
     The firstsemi government TV network of by the name of "Peoples Television Network (PTN) later named as STN  In 1990 STN started first ever private TV channel of Pakistan, Network Television Marketing (NTM)
  • 17.
     PEMRA isa Country Guide to regulate the establishment and operation of all broadcast stations in the country
  • 18.
    According to thePakistan electronic media regulatory authority the number of private television channels just three state-run channels in 2000, to approx. 89 in 2012,