Uploaded byJulie Mason
Facebook Timeline For Pages
This document provides information and tips about using Facebook Timeline for businesses. It discusses the most important changes businesses should be aware of with the new Timeline format, including larger cover images and app thumbnails. It provides creative ideas for using cover images, app thumbnails, and content layout to engage audiences and promote products. It also discusses new messaging features and tools for customizing the Facebook page experience. The overall message is that the Timeline format provides opportunities for businesses to visually showcase their brand and products and encourage customer engagement in new ways.
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Facebook Timeline For Pages
- 2. Facebook Timeline 4Biz How You Can Benefit
- 3. What you’ll learntoday... What the most important changes are Cover images Default tabs Maximising the new content layout New tools for pages New ways to promote your products
- 4. The most importantchange is... How you engage your audience Vs
- 5. Timeline Cover Image... Cover image now 851 x 315 pixels Profile image now 180 x 180 pixels
- 6. Rules for CoverImage... Get creative Show people using your product Price or purchase info ie: 40% off Contact info Reference to features such as ‘Like’, ‘Share’ etc Calls to action Should not infringe anyone’s copyright Must not be primarily text-based
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- 9. Creative Ideas...Extend yourmarketing
- 10. Creative Ideas...Showcase theexperience
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- 12. Default Tab... Tabsare now called Apps Custom pages have increased from 520 px to 810 px wide No Default Tab setting You can still do reveal/fan-gate pages Find ways to be creative Encourage your visitors to take action
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- 16. App Thumbnails... LargerThumbnails for Apps 111 x 74 pixels Up to 12 Apps can be shown on your Timeline Page You can move the thumbnails around Can customize except Photos, Likes, Videos Great place for call to action
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- 18. Creative Ideas...Extend yourcover image
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- 21. App Thumbnails... 1.Click the top right hand corner of Thumbnail 2. Click Edit Settings 3. Click Change to edit the image 4. Enter text to name the Thumbnail and save 5. Click Okay
- 22. No Default Tab... Use Thumbnails for organic traffic Use Facebook Ads for direct traffic Test and measure both!
- 23. Content Layout... 1. Star Posts 2. Pin Posts 3. Add some history – change the date
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- 26. Content Layout...add somehistory
- 27. Content Layout...add somehistory
- 28. Timeline Images...precise measurements Cover image: 851 x 315 Profile Picture: 180 x 180 Thumbnail image: 111 x 74 Images in wall post: 404 x 404 Highlighted images: 843 x 403
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- 31. New Message Feature... Users can message Pages Non-fans can message Pages also Pages cannot message followers Admin > Manage > Edit Page > Manage Permissions
- 32. Getting your Contactinfo out there... Stay within 165 characters Different categories will show different results Local Business will show contact info by default Get a call to action in there
- 33. Cool Tools... Tabfusion.com Paint The Moon Timeline Covers – http://on.fb.me/eomfy
- 34. Takeaway Tips... Make your Timeline visually appealing Use Thumbnails for calls-to-action Place 3 strategic Thumbnails at top of page Get a call to action in there
- 35. Mentoring Program Step By Step Plain English Video Tutorials
- 36. Module 1 Social Media Marketing 101 Don’t start social media until you have read this module - Avoid the mistakes most businesses make that harm their brand and their profits Discover the secrets that successful businesses use to engage followers with social media and how you can do the same to generate more leads and sales each week into your business for little or no cost
- 37. Module 2 FacebookMarketing Secrets ‘Catch & Keep’ strategy of finding and attracting your potential customers The Good, The Bad & The Ugly – how to engage, how to avoid and what to do if you find yourself in an ugly situation Profit from Facebook’s new layout Exploit the built-in market research that Facebook gives you for FREE
- 38. Module 3 Leveraging LinkedInFor Profit The secret strategy to ranking #1 on LinkedIn in your niche and why you want to Getting others to build your online reputation and how easy it is to entice them to do it How to use the built-in communities to grow your business
- 39. Module 4 Tweet Success The Princess’s secret strategy to setting up your Twitter profile – easy but powerful Unleash the power of other people’s Tweets for your business Secrets tips of What & When to Tweet
- 40. Module 5 Social Advertising Get massive exposure and a targeted following quickly How to write Ads that WORK Uncover the 3 dangers on advertising that could get you banned from Facebook!
- 41. Module 6 Better Business Blogging 7 success tips to building your business by blogging Set up a blog for FREE in under 10 minutes flat Linking it all together – post it once & send it everywhere
- 42. Module 7 The Awesome Power of YouTube Secrets to uploading videos that most people miss and why Google will love you if you do Uncover 3 hidden ways to make fast cash
- 43. Module 8 Check...Mate! The secret weapon to getting people through your door and begging to buy from you Turn on the automatic function that will reward your clients for coming back again and again
- 44. Module 9 Time Saving Tools! The Princess’s secret tools that save you time – a must have for your business Tools to delegate and manage your social media team The best apps for taking it mobile
- 45. Weekly Quick Tips Keepingyou up-to-date on any changes and how you can use them for business
- 46. Webinars • Interviews • Hotseats •Question & Answers
- 47. Done For YouServices • Custom Facebook Pages • Branded YouTube Channels • Branded Twitter Accounts Special Discounts for Members Only
- 48. A new moduleopened every month, giving you easy step by step guides on how to set up your profiles correctly and start marketing successfully. Includes: • Module 1 – Social Media Marketing 101 • Module 2 – Facebook Marketing Secrets • Module 3 – Leveraging LinkedIn • Module 4 – Tweet Success • Module 5 – Social Advertising • Module 6 – Better Business Blogging • Module 7 - The Awesome Power of YouTube • Module 8 – Check Mate • Module 9 – Time Saving Tools!
- 49. PLUS.... • Receive WeeklyQuick Tips • Member Only Webinars • Special Member’s only Discounts on our Done-For-You Services And don’t forget these bonuses... Bonus #1 – Julie’s Auto-Responder Secrets Revealed Bonus #2 – “I Have A Facebook Page, Now What?” Easy posting guide Plus more bonuses inside the Members-Only area!
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- 52. Facebook.com/EasyOnlineMarketingForYou Facebook.comTheJulieMason