Genre Specific research on Film Posters

Genre Specific research on Film Posters

• 1.
  Genre specific codesand conventions in posters for Crime (with elements of thriller/action/comedy)
• 2.
  End Of Watch Boththe characters faces are focused on a particular thing that the audience cannot see. A gun symbolising the violence that will be involved in the film. Guns always completely conform to what will be in a crime film. The text style used in this poster is white showing purity. There are various blurs of light throughout the poster. This signifies inconsistency and uncertainty because the words are lacking clarity because they are blurred out. Lip biting- showing his seriousness as a policeman. ‘Every moment of your life they stand watch’ tagline shows that they are focused policeman and they Featuring the well known actors faces & their names boldly on the poster will always attract an audience.
• 3.
  Side Effects There isa first aid symbol in the middle of the poster which usually links to an ambulance and the idea of injury which suggests the upcoming violence and injury which is constantly involved in this film. All the characters have severe expressions on their faces. This can already foreshadow the serious/distressing events destined to occur within the film. They are looking intently in different directions with solemn, observant expressions. In addition to this, their expressions also hints at suspense and mystery. There are four different characters being separated in the film poster suggesting that there is more than just one main character and emphasises the importance of them all. The four main characters all play very important different roles. The tag-line ‘one pill can change your life’ is evidently a very gripping feature in the poster. The main and evident colour being represented through this poster is red. Red signifies can signify many things such as blood, danger and even love. These things are all represented throughout each character and you can see this emotions being presented through the faces of the characters in the poster.
• 4.
  Now You SeeMe The title of the film is encrypted into the background of the poster. All the main characters that feature in the film are walking through the title. This is showing how they are very brave characters. Very dull/dim colours are used throughout this poster. Mainly grey is used and this shows ‘The closer you look, the less you’ll see’ tagline
• 5.
  Tower Heist ‘its notjust robbery. Its payback’ tagline shows that this is straight away a crime film. Males are clearly represented through this poster. Black people are also represented through this poster as you can see their personalities reflected through the picture alone as they stand with more attitude compared to the Caucasian people. The colour pallet used for this poster is full of very warm colours such as orange and brown.
• 6.
  The Dark KnightRises ‘A FIRE WILL RISE’ tagline really illustrates the poster well because it shows a massive fire in the background with Batman emerging at the front. Batman is the only character shown on the poster despite the range of characters involved in the film. This shows the powerfulness of him as a character and although he is the antagonist he is also almost made to look a protagonist as well with the way it is laid out.
• 7.
  Attractive cast featured onthe poster that female audiences will be familiar with. The colour palette for this poster is very dull and dreary will dark blue and grey oil pastille colours. The poster is spilt into half with the top half showing the three main characters in the film. Whereas the bottom half shows a stilled image from the actual film. Ryan Gosling’s character on a motor bike a night portrays a type of ‘bad ass’ look to the film. The Place Beyond The Pines There is no tag line featured on the poster 
• 8.
  The Bling Ring Thisposter shows that the film is aimed at a much younger audience. The clothing that the characters are wearing is very youthful and designer looking. Appealing to their target audience. Audience will be attracted to the glamour that is presented just through their clothing. All of the characters wearing sunglasses shows they are hiding something ‘Living the Dream, One Heist at a Time’ This tag line will suggest to the audience about how they are living a glamorous lifestyle but are doing it illegally with ‘One Heist at a Time’ The colour pallet for this poster is very colourful. All the clothing that the characters are wearing ranges from different colours.
• 9.
  Parker This poster hasgone for a very simplistic approach. They have only named two of the main characters on the poster because they know that these are recognisable names for all audiences and this will straight away attract them to the film. Jason Statham and Jenifer Lopez are presented together in one picture on this poster. This shows a representation of both the characters however because Jason Statham’s image is much clearer, and Jenifer Lopez’s character is presented more as a silhouette. ‘TO GET AWAY CLEAN YOU HAVE TO PLAY DIRTY’ tagline shows that this movie is of a crime genre because it talks about getting away with something.
• 10.
  Seven Psychopaths ‘They Won’tTake Any Shih Tzu’ tagline shows the comedy element to their film despite how serious many of the events throughout the film are. The main colour used in this poster is green. Green is a very balanced and safe colour. It signifies growth and nature. However the poster is not 100% green as it has elements of acid black all around and through the poster. This can suggest the disorientation in the film of how it is both comedy and crime based.
• 11.
  21 Jump Street Thewords ‘senior prom’ in the background suggest that this film is solely aimed at a teenage audience. The tag line ‘The only thing getting blown tonight is their cover’ helps to suggest to the audience that they are policemen even though through the visuals of the poster they look like teenagers as they are dressed up in prom suits and the banner and the background hint a ‘prom’ vibe as well. However the fact that they are holding guns hints to our audience that this is a crime based film. The fact that Channing Tatum’s character is holding his gun up whilst Jonah Hill’s character is holding it down suggests that Channing Tatum’s character is much superior in this film. The colour pallet for this poster is blue and white. These are very neutral colours.
• 12.
  Spring Breakers Shocking imageryand colour used to create the vibes portrayed throughout this movie through just the poster.