![Neo Technology, Inc Confidential
“[I]t is arguable that graph databases will have a
bigger impact on the database landscape than
Hadoop or its competitors.”
- Bloor Research, May 2012
http://www.bloorresearch.com/blog/IM-Blog/2012/5/graph-databases-nosql.html
Graph Buzz](https://image.slidesharecdn.com/graphconnect-sf-keynote-2013-10-04-131005143945-phpapp02/75/GraphConnect-SF-2013-Keynote-5-2048.jpg)
![Neo Technology, Inc Confidential
Cypher
LOVES
A B
Graph PatternsASCII art
MATCH (A) -[:LOVES]-> (B)
WHERE A.name = "A"
RETURN B](https://image.slidesharecdn.com/graphconnect-sf-keynote-2013-10-04-131005143945-phpapp02/75/GraphConnect-SF-2013-Keynote-13-2048.jpg)
![Neo Technology, Inc Confidential
MATCH (me)-[:IS_FRIEND_OF]->(friend),
(friend)-[:LIKES]->(restaurant),
(restaurant)-[:LOCATED_IN]->(newyork),
(restaurant)-[:SERVES]->(sushi)
WHERE me.name = 'Emil' AND newyork.location='New York' AND
sushi.cuisine='Sushi'
RETURN restaurant.name
http://maxdemarzi.com/?s=facebook](https://image.slidesharecdn.com/graphconnect-sf-keynote-2013-10-04-131005143945-phpapp02/75/GraphConnect-SF-2013-Keynote-14-2048.jpg)
Uploaded byEmil Eifrem
GraphConnect SF 2013 Keynote
This document contains snippets from a Neo Technology conference presentation on graphs and graph databases. It discusses how graphs can be used to model real-world domains like social networks, telecommunications networks, financial networks, healthcare networks, and more. It also provides examples of how specific companies like Accenture are using graph databases and outlines Neo Technology's roadmap for improving the user experience of its graph database platform.
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GraphConnect SF 2013 Keynote
- 1. Neo Technology, IncConfidential GraphConnect 2013 graphs are everywhere Emil Eifrem @emileifrem #graphconnect #neo4j
- 2. Neo Technology, IncConfidential Graph Buzz
- 3. Neo Technology, IncConfidential FastCompany, March 2013 http://www.fastcompany.com/magazine/174/exposing-yahoos-strategy-marissa-mayer
- 4. Neo Technology, IncConfidential “Graph analysis is the true killer app for Big Data.” - Forrester Research, Dec 2011 http://blogs.forrester.com/james_kobielus/11-12-19-the_year_ahead_in_big_data_big_cool_new_stuff_looms_large Graph Buzz
- 5. Neo Technology, IncConfidential “[I]t is arguable that graph databases will have a bigger impact on the database landscape than Hadoop or its competitors.” - Bloor Research, May 2012 http://www.bloorresearch.com/blog/IM-Blog/2012/5/graph-databases-nosql.html Graph Buzz
- 6. Neo Technology, IncConfidential Graph Buzz Ref: http://www.gartner.com/id=2081316 Copy of Gartner slide:
- 7. Neo Technology, IncConfidential Graph Buzz
- 8. Neo Technology, IncConfidential Evolution of Web Search Survival of the Fittest Pre-1999 WWW Indexing Discrete Data 1999 - 2012 Google Invents PageRank Connected Data (Simple) 2012-? Google Knowledge Graph, Facebook Graph Search Connected Data (Rich)
- 9. Neo Technology, IncConfidential Evolution of Online Recruiting 1999 Keyword Search Discrete Data Survival of the Fittest 2011-12 Social Discovery Connected Data
- 10. Neo Technology, IncConfidential What Is A Graph, Anyway?
- 11. Neo Technology, IncConfidential
- 12. Neo Technology, IncConfidential What Is “Graph Search,” Anyway?
- 13. Neo Technology, IncConfidential Cypher LOVES A B Graph PatternsASCII art MATCH (A) -[:LOVES]-> (B) WHERE A.name = "A" RETURN B
- 14. Neo Technology, IncConfidential MATCH (me)-[:IS_FRIEND_OF]->(friend), (friend)-[:LIKES]->(restaurant), (restaurant)-[:LOCATED_IN]->(newyork), (restaurant)-[:SERVES]->(sushi) WHERE me.name = 'Emil' AND newyork.location='New York' AND sushi.cuisine='Sushi' RETURN restaurant.name http://maxdemarzi.com/?s=facebook
- 15. Neo Technology, IncConfidential
- 16. Neo Technology, IncConfidential What drugs will bind to protein X and not interact with drugY? Of course.. a graph is a graph is a graph
- 17. Neo Technology, IncConfidential Graphs In The Real World
- 18. Neo Technology, IncConfidential Accenture
- 19. Neo Technology, IncConfidential Person Company KNOW S Person Person KNOWS Company KNOWS WORKS_AT WORKS_AT
- 20. Neo Technology, IncConfidential Core Industries & Use Cases: Web / ISV Finance & Insurance Telecomm- unications Network & Data Center Management MDM Social Geo Early Adopter Segments (What we expected to happen - view from several years ago)
- 21. Neo Technology, IncConfidential Core Industries & Use Cases: Web / ISV Finance & Insurance Telecomm- unications Network & Data Center Management MDM Social Geo Select Commercial Customers* Across Anticipated Segments Neo4j Adoption Snapshot Core Industries & Use Cases: Software Financial Services Telecomm unications Health Care & Life Sciences Web Social, HR & Recruiting Media & Publishing Energy, Services, Automotive, Gov’t, Logistics, Education, Gaming, Other Network & Data Center Management MDM / System of Record Social Geo Recommend- ations Identity & Access Mgmt Content Management BI, CRM, Impact Analysis, Fraud Detection, Resource Optimization, etc. Accenture Finance Energy Aerospace
- 22. Neo Technology, IncConfidential • Network Graph (e.g. Network Dependency Analysis, Network Inventory, etc.) • Social Graph (mobile apps, social recommendations, collaboration) • Call Graph (creating inferred social graph, churn reduction, etc.) • Master Data Graph (org & product hierarchy, data governance, IAM) • Help Desk Graph (enterprise collaboration) 5 Graphs of Telco
- 23. Neo Technology, IncConfidential • Payment Graph (e.g. Fraud Detection, Credit Risk Analysis, Chargebacks...) • Customer Graph (org drillthru, product recommendations, mobile payments, etc.) • Entitlement Graph (identity & access management, authorization) • Portfolio Graph (portfolio analytics, risk analysis, trading, compliance) • Master Data Graph (enterprise collaboration, corporate hierarchy, data governance) 5 Graphs of Finance Finance
- 24. Neo Technology, IncConfidential • Provider Graph (e.g. referrals, patient management, research) • Patient Graph (support communities, doctor recommendations, clinical trials) • Bioinformatic Graph (drug research, genetic screening, plant engineering, etc.) • Master Data Graph (biological master data, evolutionary taxonomy, etc.) • Treatment Graph (collaborative medicine, clinical trials, etc.) 5 Graphs of Health Care
- 25. Neo Technology, IncConfidential
- 26. Neo Technology, IncConfidential
- 27. Neo Technology, IncConfidential The Road Ahead
- 28. Neo Technology, IncConfidential (0.x) --> (1.x) --> (2.x) 2000-2010: 0.x was about embedded java 2011-2013: 1.x introduced the server & REST 2014-: 2.x is about user experience
- 29. Neo Technology, IncConfidential { "title" : "The Matrix, Reloaded", "_classtype" : "myproject.Movie" } 1.x Pattern
- 30. Neo Technology, IncConfidential 1.x Pattern
- 31. Neo Technology, IncConfidential CREATE (movie:Movie {title : “The Matrix”}) CREATE INDEX ON :Movie(title) CREATE CONSTRAINT ON (movie:Movie) ASSERT movie.title IS UNIQUE Label Support In 2.0 } Only once!
- 32. Neo Technology, IncConfidential
- 33. Neo Technology, IncConfidential
- 34. Neo Technology, IncConfidential Your Mission GraphConnect San Francisco October 3-4, 2013 | Mission Bay graphs are everywhere Connect.