World Congress Patient Engagement Summit

World Congress Patient Engagement Summit

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  Co-Located With: Organizedby:Supporting Organization: To Register: Call 800-767-9499 • Email [email protected] • Visit www.worldcongress.com/patientengagement 15+ Hospital and Health System Expert Speakers, Including: Key benefits to attending: S a v e u p t o $ 6 0 0 w h e n y o u R e g i s t e r b y J u n e 2 7 , 2 0 1 4 Hospital Marketing Innovation Summit Advance Marketing Efforts by Integrating Digital Strategy and Connecting with an Evolving Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA Patient Engagement Summit Patient Engagement Summit S e p t e m b e r 8 - 9 , 2 0 1 4 • H y a t t R e g e n c y B o s t o n • B o s t o n , M A Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management World Congress Chrissie Blackburn Principal Advisor, Patient and Family Engagement, Institute of Innovation and Quality University Hospitals of Cleveland James Dom Dera, MD, FAAFP, PCMH, CCE Medical Director, PCMH Physician Lead NewHealth Collaborative, Summa Health System Pamela Greenhouse Executive Director, PFCC Innovation Center UPMC Sue Murphy, RN, BSN, MS Executive Director, Clinical Experience and Patient Education The University of Chicago Medicine Adam Myers, MD Chief Medical Officer Texas Health Physician Enterprise Tammy Richards Corporate Director, Patient and Clinical Engagement Intermountain Healthcare Somava S. Stout, MD MS Vice President, Patient-Centered Medical Home Development Cambridge Health Alliance Co-Director, Leadership Programs Harvard Medical School Center for Primary Care Joe Sweet Director, Operations and Business Development Cleveland Clinic Wellness Enterprise Matthew Wynia, MD, MPH, FACP Director, Patient and Physician Engagement for Improving Health Outcomes American Medical Association • Get the Patient Perspective — Hear directly from patients as to what hospitals can do to better their engagement and care • Explore Innovations in Connected Care — Discuss evolving technology and the opportunities remote monitoring, mHealth, and gamification have to improve outcomes • Hear Innovative Case Studies — Providers from large and small organizations reveal the secrets to their success around engagement, experience, and outcomes • Focus on Complex Patients — Explore strategies to improve chronic disease management for the most complex and vulnerable populations • Develop a Cultural Commitment — Learn how to change the way leadership and staff think about patient-centered care • PREPARE FOR MEANINGFUL USE — Ensure and exceed compliance for Meaningful Use Stage 2 and Stage 3 by applying valuable insight shared at this Summit Insurer’s Customer Experience and Member Retention Summit 6th Annual Optimize Consumer Experience, Call Center Operations, and Communications to Increase Engagement and Retention September 8-9, 2014 • Hyatt Regency Boston • Boston, MA * Receive up to 12.25 CME or CEU Credits
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  To Register: Call800-767-9499 • Email [email protected] • Visit www.worldcongress.com/patientengagement Who Should Attend: From Hospitals and Health Systems: Senior Leadership: • Chief Executive Officer • Chief Nursing Officer • Chief Medical Officer • Chief Experience Officer • Chief Marketing Officer Vice Presidents and Directors of: • Engagement • Experience • Nursing • Medical Director • Patient Services • Patient Access • Clinical Outcomes • Case Management • Care Coordination • Communications • Innovation This Summit Also Benefits: • Health Plan Executives • Patient Engagement and Communication Solutions Providers • Health IT Providers – electronic medical records providers – patient portal software organizations – mobile health applications, tracking, intervention, and disease management – telehealth solution providers • Wellness, Population Management, and Care Coordination Organizations • Meaningful Use Strategists and Consultants • Engagement Consultants • Patient Experience and Safety Consultants CONSIDER A SPONSORSHIP PACKAGE • Present to Key Players in Your Target Market • Take Advantage of 1-on-1 Sponsor/Attendee Meetings Facilitated On-Site CAPTURE A TRUE ROI Through Sponsorship of the Following: Agenda Thought Leadership • Networking Cocktail Reception • Breakfast Symposia • Luncheon • Executive Networking Breaks To inquire about Sponsorship, Exhibit, Branding, and Executive Networking Opportunities, Contact: Bernie Weiss, Vice President, Business Development, World Congress • Call 781-939-2502 or email [email protected] Dear Colleague, Patient Engagement has long been a buzzword for clinicians and health care organizations. However, true engagement strategies and patient-centered care designs have fallen flat for many organizations or become simply a theoretical vision. In order to meet Meaningful Use standards, and most importantly improve clinical outcomes for patients, providers must actually engage and incorporate patients into the equation for better health outcomes. Join me at The World Congress Patient Engagement Summit as we leave behind theory and bring about actionable change with actionable solutions that engage patients and move the needle on clinical outcomes, chronic disease management, and community health. Learn how some of the nation’s most innovative hospitals and health systems are engaging the most complex and vulnerable patient populations through communication strategies, community involvement, and technology. Collaborate with multiple stakeholders — from hospitals and health systems, health plans, as well as patients — on some of the most important and innovative engagement techniques being used today including: redesigning care, improving patient experience, participating in shared decision making, utilizing patient advisory boards, advancing connected care, making culture changes, and revolutionizing patient portals. I look forward to seeing you on September 8-9 in Boston as we take the next steps in patient engagement by connecting health care provider organizations and sharing solutions to best engage and meet the needs of the patient. Sincerely, Patricia Rullo Author and Radio Host Speak Up and Stay Alive, Patient Safety RadiOh! Chairperson, The World Congress Patient Engagement Summit Patient Engagement SummitPatient Engagement Summit S e p t e m b e r 8 - 9 , 2 0 1 4 • B o s t o n , M A Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management World Congress P.S. — Don’t forget about the team discount. Find out more about special group package discounts by calling 800-767-9499 or emailing [email protected].
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  DAY ONE –Monday,September 8,2014 • Pre-Summit workshops 7:30 am – 8:30 am Workshop Registration and Morning Coffee 8:30 am – 11:45 am P re - S u m m i t W orkshops (Choose A or B) WORKSHOP A: Reduce Readmissions and Increase Adherence Using Shared Decision Making Strategies To provide holistic and patient-centered care, and truly create an environment to encourage patient engagement, providers must transform their care delivery models to incorporate patient perspectives, priorities, and realities into the care process. In this practical “how to” workshop learn the fundamentals for creating a shared-decision based care model. • Train providers to communicate with patients in a simple and welcoming way to encourage questions and make a shift in the traditional care delivery paradigm • Identify key realities that providers need to address to be sure they are candidly communicating with patients to ensure care plans are realistic — Finances, medication, quality of life, goals, and schedules • Discuss ways to include patient perspectives into care treatment plans • Acknowledge the challenges associated with creating a cultural shift with established providers • Examine the recent physician communication campaign, the Adopt One! Challenge, and learn how this first-of-its-kind communication boot camp impacted providers Steve Wilkins, MPH Founder Mind the Gap; Adopt One! Challenge Stephen Wilkins has 20+ years of experience working for and with hospitals, medical groups, and health plans in the areas of health care consumer marketing, and communication. He is the author of the blog, Mind the Gap, where he looks at the state of doctor-patient communications in the U.S. from an evidence-based perspective. Mr. Wilkins is also the Founder of the Adopt One! Challenge, a unique event aimed at promoting the adoption of one new patient-centered communication skill by physicians. WORKSHOP B: Engagement 101 — Build Patient Perspectives into Decision MakingTeams For hospitals and health care providers who are just beginning to lay out the framework for increasing their patients’ engagement, this workshop explores a time tested guide to incorporate patients into the broader decision making process. Hear experts explain the fundamentals of patient engagement, and how to build a business model to include patient perspective into the decision making process both administratively and clinically. • Create a patient advisory board to include patients in key leadership teams • Understand what makes a person a good candidate for patient involvement • Recognize the steps hospitals and health care organizations need to take to design a sustainable and beneficial patient inclusion or engagement program • Discover ways to measure the impact and return of patient advisory boards • Overcome the challenges of convincing clinical staff to make a shift in the care delivery paradigm to include patients further in the care process • Outline the importance and impact that leadership support and investment in patient engagement and cultural engagement makes on the culture, finance, and operations of a health care organization • Evaluate and measure the impact employee engagement has had on patient engagement and clinical outcomes Chrissie Blackburn Principal Advisor, Patient and Family Engagement, Institute of Innovation and Quality, University Hospitals of Cleveland Christine Holt, MBA, MS Chief Experience Officer and Vice President, Marketing and Public Affairs, Holy Redeemer Health System Matthew Wynia, MD, MPH, FACP Director, Patient and Physician Engagement for Improving Health Outcomes, American Medical Association 11:45 am – 1:00 pm Lunch on Your Own/Main Summit Registration DAY ONE – Monday,September 8,2014 • Main Summit agenda 1:00 pm – 1:15 pm Chairperson’sWelcome and Opening Remarks Patricia Rullo Author and Radio Host Speak Up and Stay Alive, Patient Safety RadiOh! System-Wide Engagement Strategies 1:15 pm – 2:00 pm KEYNOTE ADDRESS: Integrate Plans, Providers, and Patients to Move the Needle on Healthy Behavior and Reduce the Cost of Care Health reform has changed a lot for plans and hospitals. Many health plans have considered partnering with health systems or other providers to increase revenue, retention, engagement, and improve clinical outcomes. In this shared Keynote Address, examine innovative business models that align hospital and health plan staff to engage the patient and move the needle on health and chronic disease management. • Learn why it’s important to reach out to patients outside of the hospital, and what methods are successful in engaging patients to both utilize preventative services and better manage chronic diseases • Identify how ACOs and IDS models help increase engagement, wellness, and retention while lowering the cost of care • Understand how a provider-plan partnership impacts an organization’s brand, business strategy, member base, and communication tactics Jonathan Griffin, MD, MHA Vice President, Medical Homes and Innovation, St. Peter’s Hospital Executive Committee Member, Montana Medical Association Shared Session with the Member Retention Summit Thereisa15minutecoffeeandnetworkingbreakfrom10:00am–10:15am To Register: Call 800-767-9499 • Email [email protected] • Visit www.worldcongress.com/patientengagement
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  DAY ONE –Monday,September 8,2014 (continued) 2:00 pm – 2:45 pm PANEL DISCUSSION: Leverage Prevention Programs to BoostWellness and the Bottom Line Learn about innovative prevention programs that build, foster, and sustain relationships with patients while helping them adopt healthier behaviors. Explore how these human-centered programs also work to improve brand image, wellness, and satisfaction — vital aspects for health care organizations in a post-reform and patient-centered landscape. • Address patients as people — Impact consumer health behaviors and preventative utilization based on a human-centered, incentivized approach • Design creative loyalty programs or treatment programs based on patient and consumer priorities • Create engagement programs based on patient profiles that improve convenience, access to care, scheduling, or payment simplicity for health care consumers • Understand how these programs impact readmissions, retention, satisfaction, net promoter scores, and financial returns Panelists: Neal Sofian Director, Member Engagement Premera Blue Cross and Blue Shield Joe Sweet Director, Operations and Business Development, Cleveland Clinic Wellness Enterprise Matthew Wynia, MD, MPH, FACP Director, Patient and Physician Engagement for Improving Health Outcomes, American Medical Association 2:45 pm – 3:15 pm Networking and Refreshment Break 3:15 pm – 4:10 pm KEYNOTE PANEL DISCUSSION: Patient Advisory Councils — Add Patients to Increase Engagement To create a successful and engaging environment, hospitals and providers must be including patients in decision making processes. Hear different perspectives from hospital executives and patient advisory council members on what makes a successful council, and how the integration of one is vital for provider organizations. • Discuss the impact a patient advisory council can have for provider organizations from a clinical, financial, and engagement stand point • Hear reality-based examples from both the hospital administration and patients on the success of advisory councils • Outline different models of patient inclusion in various boards and teams • Consider the challenges associated with creating and sustaining these councils Kim Blanton Patient-Family Advisor Vidant Health Amy Jones Administrator Vidant Health Corporate Office of Patient and Family Experience 4:10 pm – 4:50 pm CASE STUDY: Engage Families and Patients in Care Redesign Learn how one hospital created an adaptable six-step program to increase patient engagement in care processes and improve experience for patients in any care setting. • Define the six-step process to improving patient and family experience inside care organizations and how this also improves engagement • Examine the impact of this program on patients, family members, and staff • Identify ways to measure impact, benefit, and return • Create a sustainable process that is relevant to all health care provider organizations Pamela Greenhouse Executive Director, PFCC Innovation Center UPMC 4:50 pm – 5:30 pm Remove Care Barriers to Create Convenience and Inspire Engagement For many patients, barriers to care can negate provider efforts to engage patients in their health. Barriers include inconvenient and lengthy scheduling issues, geographic obstacles, financial hardships, and in many cases indifference. Learn how creating convenience in appointment scheduling, location, and resource allocation can help increase the success of preventative care and general engagement of patients. • Discuss strategies to shorten wait times and include comprehensive preventative services in convenient central locations • Train all staff members to promote preventative care measures and enable them to assist in scheduling appointments or providing care when appropriate • Streamline the care process for patients to deliver treatment plans quickly, personally, and with clear follow up measures • Assist patients during the follow up process by reaching out or following up via patient portal Somava S. Stout, MD, MS Vice President, Patient-Centered Medical Home Development, Cambridge Health Alliance Co-Director, Leadership Programs, Harvard Medical School Center for Primary Care 5:30 pm – 6:30 pm Close of Day One; Cocktail and Networking Reception Shared Session with the Member Retention Summit To Register: Call 800-767-9499 • Email [email protected] • Visit www.worldcongress.com/patientengagement
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  DAY TWO –Tuesday,September 9,2014 8:00 am – 8:30 am Morning Coffee 8:30 am – 8:45 am Chairperson’sWelcome and Review of Day One Patricia Rullo Author and Radio Host Speak Up and Stay Alive, Patient Safety RadiOh! Engagement for Complex Patients — Improve Care Coordination and Reduce Readmissions 8:45 am – 9:30 am PANEL DISCUSSION: Assess Successful Care Coordination and Adherence Strategies for Specialized Patient Populations This panel outlines innovative care coordination approaches and technologies that work to improve to medication adherence, quality of life, and long-term clinical outcomes for a subset of complex patients with specific disease management and socio-economic requirements. Patient populations include: • Behavioral health • Service recovery • Alzheimer’s disease • Post-transplant Panelists: Kevin J. Fowler Patient Engagement Consultant Adam Myers, MD Chief Medical Officer Texas Health Physician Enterprise Andrea Goldstein, RN, MS Vice President, Healthcare Consumer Engagement IPRO 9:30 am – 10:15 am Employ Strategies to Identify and Engage Vulnerable Populations Urban and rural populations are often times the most vulnerable populations and most susceptible to chronic disease. Identify strategies to engage this population, include realistic shared decision making, and improve health literacy to reduce readmissions and improve chronic disease management. • Recognize strategies to identify complex populations who aren’t likely to engage in their health • Discuss the differences in patient and provider priorities, and the need to include patient concerns and priorities into health care to recognize realities such as financial, geographic, or linguistic barriers to care • Identify strategies to educate patients and improve health literacy • Offer additional care coordination or resources to enhance treatment adherence, remove care barriers, and improve clinical outcomes outside of the hospital Tammy Richards, RN, MSN Corporate Director, Patient and Clinical Engagement Intermountain Healthcare 10:15 am – 10:45 am Networking and Refreshment Break 10:45 am – 11:35 am CASE STUDY: Utilize Community Involvement to Engage Patients Outside of the Hospital Discover how one hospital leveraged community support to create a groundbreaking outreach program in its pursuit to help patients in underserved communities manage acute and chronic asthma. • Hear a detailed outline of how the community-based initiative is positively impacting clinical outcomes for children with asthma in underserved neighborhoods • Learn how to leverage community partners and organizational leaders to fund community-based needs assessments as well as health outreach initiatives • Identify and assess clinical outcomes and cost savings data from this evidenced-based program • Relate this program to other chronic diseases, and discuss the possibility of creating similar programs for other conditions Susan Sommer, RN, MSN, WHNP-BC, AE-C Medical Director, Community Asthma Initiative Boston Children’s Hospital Clinical Engagement Techniques — Utilize Preventative and Chronic Disease Management Technology 11:35 am – 12:30 pm CASE STUDY: Use Gamification as a Means to Manage Chronic Disease Gaming has become an increasingly popular entertainment outlet for consumers of all ages. Learn how one hospital capitalized on the popular activity to improve the health status of its patients and reduce readmission visits. • Learn how one organization implemented a successful gamification program for congestive heart failure • Utilize entertainment and gaming measures to engage patients to manage chronic disease, take preventative health steps, and self-report health status • Gauge the feasibility of extending a pilot to additional areas where high readmissions rates are specific to a condition Amy K. Ranier Director, Patient Experience Communications UPMC To Register: Call 800-767-9499 • Email [email protected] • Visit www.worldcongress.com/patientengagement Spotlight Session
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  DAY TWO –Tuesday,September 9,2014 (Continued) 12:30 pm – 1:45 pm Luncheon 1:45 pm – 2:30 pm Explore the Future of Patient Portals and Use of Smart Patient Data In order to prepare for Stage 2 and Stage 3 of Meaningful Use, hospitals and health care providers need to invest in interactive patient portal technology. Explore patient portals as they’re used now, and discuss the potential for expansion and increased engagement for the future. • Define the high expectations set by outside industry specialists for physician interaction, and what this means for both caregivers and patients • Outline key usage standards portals must hit to be compliant with Stage 2 and 3 of Meaningful Use • Understand the infrastructure, resources, and commitment organizations must invest in order to make portals functional, simple, and useful for patients today • Envision how industry disruptions such as social media, cloud storage, big data, and patient networks could transform patient portals, health engagement, and provider communications James DomDera, MD, FAAFP, PCMH, CCE Medical Director and PCMH Physician Lead NewHealth Collaborative, Summa Health System 2:30 pm – 3:15 pm Utilize Telemedicine, EMRs, and Remote Monitoring to Improve Clinical Outcomes Outside of the Hospital Advancements in technology have revolutionized the possibilities for care delivery, patient engagement, and cost containment. Identify strategies and tools that implement technology into your organization to enable electronic communications, engagement, and care coordination. • Utilize technology to engage patients outside of the hospital to improve clinical outcomes and reduce readmissions and costs • Recognize the intersection of EMR data and electronic communications to coordinate critical care interventions at the hospital and outside of the hospital Maria Hale, MBA Vice President, Patient and Family Advocacy Northern Westchester Hospital 3:15 pm – 4:00 pm Mobile Engagement — Leverage Apps and Mobile Tracking as a Secure Tool to Monitor Health and Engage Patients Patients of all demographics utilize smartphones and mobile technology on a daily basis. Track and interact with patients on a mobile platform to ensure real-time engagement. • Train front-line clinical and administrative staff to encourage patients to utilize technology, but also remind them of the importance of human-centered, face-to-face care • Implement a mobile platform that allows patients to record health information after they’ve left the hospital and connect with providers to track treatment plan adherence, preventative care efforts, and disease management • Allow clinical intervention flags to be sent to patients and providers when there is a lack of data, care gaps, or anomaly that may indicate an imminent acute episode • Send reminders, motivational messages, and educational tips to patients through this platform to reduce readmissions and improve healthy behavior Sue Murphy, RN, BSN, MS Executive Director, Clinical Experience and Patient Education The University of Chicago Medicine Debra Albert, RN, MSN, MBA, NEA –BC Senior Vice President, Patient Care Services The University of Chicago Medicine 4:00 pm Close of Summit CONSIDER A SPONSORSHIP PACKAGE • Present to Key Players in Your Target Market • Take Advantage of 1-on-1 Sponsor/Attendee Meetings Facilitated On-Site CAPTURE A TRUE ROI Through Sponsorship of the Following: Agenda Thought Leadership • Networking Cocktail Reception • Breakfast Symposia • Luncheon • Executive Networking Breaks To inquire about Sponsorship, Exhibit, Branding, and Executive Networking Opportunities, Contact: Bernie Weiss, Vice President, Business Development, World Congress • Call 781-939-2502 or email [email protected] Co-Located with 2 Complementary Summits to provide more networking and thought leadership: Supporting Organization: Organized by: To Register: Call 800-767-9499 • Email [email protected] • Visit www.worldcongress.com/patientengagement Hospital Marketing Innovation Summit Advance Marketing Efforts by Integrating Digital Strategy and Connecting with an Evolving Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA Insurer’s Customer Experience and Member Retention Summit 6th Annual Optimize Consumer Experience, Call Center Operations, and Communications to Increase Engagement and Retention September 8-9, 2014 • Hyatt Regency Boston • Boston, MA
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  Hear from nationallyrecognized hospitals and health systems including: Intermountain Health Care • Cleveland Clinic • Summa Health System • The University of Chicago Medicine • UPMC University Hospitals of Cleveland • Vidant Health • Cambridge Health Alliance • Texas Health Physician Enterprise Holy Redeemer Health System PRSRT STD U.S. Postage PAID Gallery World Congress 500 West Cummings Park, Suite 5200 Woburn, MA 01801 HL14021 Early Bird Discount – Save up to $600 when registering before June 27, 2014! Fee for the conference includes welcome coffee, lunch, reception, refreshments, and web-based conference documentation available pre- and post event through a password protected web-site. Please make checks (in U.S. funds drawn on a U.S. bank) payable to WC Research, Inc. (No personal checks accepted. Verification may be required for in-house counsel rate to Hospital/Academic and Government Rates.) Satisfaction Guaranteed: World Congress stands behind the quality of its conferences. If you are not satisfied with the quality of the conference, a credit will be awarded towards a comparable World Congress conference of your choice. Please contact us should you have any special needs! Team Registration: Your organization may send 1 executive FREE for every 3 delegates registered. All registrations must be made at the same time to qualify Substitution Cancellation: Your registration may be transferred to a member of your organization up to 24 hours in advance of the conference. Cancellations received in writing on or before 30 days prior to the start of the event will be refunded, less a $395 administrative charge. No refunds will be made after this date; however, the registration fee less the $395 administrative charge can be credited to another World Congress conference if you register within 6 months from the date of this conference. In case of conference cancellation, World Congress’ liability is limited to refund of the conference registration fee only. World Congress reserves the right to alter this program without prior notice. Venue: Hyatt Regency Boston One Avenue De Lafayette, Boston, MA, 02111 Phone: 617-912-1234 • Reservations Phone: 888-421-1442 http://regencyboston.hyatt.com Room Rate: $249 • Cut off date: 8/17/14 Please be sure to mention WC Research Inc. when making your reservation. Easy Ways to Register WEBSITE www.worldcongress/ PatientEngagement PHONE 800-767-9499 781-939-2400 outside the U.S. FAX 781-939-2543 E-MAIL [email protected] Registration Fee: Best Value Register By 06/27/2014 Register By 08/08/2014 Register By 09/08/2014 Standard Conference $ 1695.00 $ 1995.00 $ 2295.00 Conference Plus 1 Workshop $ 1990.00 $ 2290.00 $ 2590.00 Workshop Only $ 295.00 $ 295.00 $ 295.00 Hospitals Health Systems Conference $ 595.00 $ 895.00 $ 1195.00 Conference Plus 1 Workshop $ 890.00 $ 1190.00 $ 1490.00 Workshop Only $ 295.00 $ 295.00 $ 295.00 Government Conference $ 295.00 $ 295.00 $ 295.00 Conference Plus 1 Workshop $ 590.00 $ 590.00 $ 590.00 Workshop Only $ 295.00 $ 295.00 $ 295.00 Co-LocatedWith: S a v e u p t o $ 6 0 0 w h e n y o u R e g i s t e r b y J u n e 2 7 , 2 0 1 4 Patient Engagement Summit Patient Engagement Summit S e p t e m b e r 8 - 9 , 2 0 1 4 • H y a t t R e g e n c y B o s t o n • B o s t o n , M A Hospital Strategies to Improve Clinical Outcomes and Chronic Disease Management World Congress Hospital Marketing Innovation Summit Advance Marketing Efforts by Integrating Digital Strategy and Connecting with an Evolving Patient PopulationSeptember 8-9, 2014 • Hyatt Regency Boston • Boston, MA Insurer’s Customer Experience and Member Retention Summit 6th Annual Optimize Consumer Experience, Call Center Operations, and Communications to Increase Engagement and Retention September 8-9, 2014 • Hyatt Regency Boston • Boston, MA To Register: Call 800-767-9499 • Email [email protected] • Visit www.worldcongress.com/patientengagement