Ideavibes Crowdsourcing and Civic Engagement
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The document discusses the importance of citizen engagement through crowdsourcing in the context of Ottawa's transition to a more innovative community. It highlights various examples of successful citizen engagement programs and platforms, emphasizing the value of harnessing diverse community input to enhance civic participation. The Ideavibes platform is presented as an accessible solution for implementing crowdsourcing and crowdfunding campaigns to foster engagement and relationship building with citizens.
Ideavibes Crowdsourcing and Civic Engagement
- 1. Citizen Engagement through the CrowdPaul Dombowsky
- 3. Citizen Engagement in the age of Web2.0
- 4. Crowdsourcing as a citizen engagement tool
- 5. Examples
- 8. Pitch
- 9. Wrap-up4
- 10. Citizen Engagement in Web 2.0 for Ottawa 2.0There are lots of one way conversations happening:
- 11. Blogs
- 12. Apartment 613
- 13. TransitOttawa
- 14. Sun & The City
- 15. West Side Action
- 16. URBSite
- 17. Tea Party of Ottawa
- 18. Spacing Ottawa
- 19. Podcasts
- 21. Spacing Podcast
- 22. Make no mistake – your citizens want to be involved in transforming the City of today to City 2.0.
- 23. Where is the engagement? Where is the innovation happening?2
- 24. Wrap-up QuoteOur commitment to openness means more than simply informing the citizens of [Ottawa] about how and what decisions are made. It means recognizing that government does not have all the answers and that public officials need to draw on what citizens know from the diversity of experiences they have had, to move our communities forward. We believe that after all, the crowd will take care of the crowd.2
- 25. Engagement – Who Participates?4
- 26. Who is your crowd?CITYEngagementTargets4
- 27. CrowdsourcingDefinedCrowdsourcing is an engagement process whereby organizations seek input from either open or closed communities of people, either homogenous or not, to contribute ideas, solutions, or support in an open process whereby the elements of creativity, competition and campaigning are reinforced through social media to come up with more powerful ideas or solutions than could be obtained through other means.Why Bother?Organizations have a difficult time engaging with their communities to strengthen their relationship and be citizen focused. Internal or external, the community has ideas that can be harnessed that come from diverse backgrounds, experiences and education. 2
- 28. Innovation: Crowdsourcing vs The Survey4
- 29. The Appeal4Crowdsourcing surfaces new perspectivesInvites participation from nontraditional sources Infuses real energy into the process of generating ideas and contentEmpowers people when they feel their voice is being heardTechnology can enable participation by disenfranchised (ie. PCs in libraries/shelters with citizen engagement campaigns)Builds engagement and relationships with new audiences
- 30. Example 1: Citizen EngagementNYC Citizen Engagement Program6
- 31. Example 2: Citizen Engagement in SFSan Francisco Engage4change Citizen Engagement Program(2 weeks)No. of Engagements = 2252
- 32. Referrals = 64% from Twitter
- 33. Cost = 500 ice cream cones ($1,000)
- 34. HumphrySlocombe’s Crowd= 320,000 twitter followers and Facebook Friends6
- 35. Example 3 – Product Development - BrandedIdeaStorm was created to give a direct voice to Dell’s customers and an avenue to have online “brainstorm” sessions to allow them to share ideas and collaborate with one another and Dell. Their goal through IdeaStorm is to hear what new products or services you’d like to see Dell develop.In almost three years, IdeaStorm has crossed the 10,000 idea mark and implemented nearly 400 ideas! 6
- 36. Example 4: Product Development - InventionsQuirky is an all in one product development shop for inventors.6
- 37. Example 5: Conference AgendaIgnite uses crowdsourcing for the source and crowd directed agenda at an upcoming event.6
- 38. Ideavibes Citizen Engagement PlatformEasy to set-up and deploy
- 39. Able to run multiple campaigns at once
- 40. Can run Crowdsourcing and Crowdfunding Campaigns
- 41. Build stickiness and community around those that engage (sign-in and see past votes, comments, ideas)
- 42. Hosted solution (in Canada)
- 43. Able to be implemented on existing website or set-up in new, destination site
- 45. One of few sub $1000/month solutions4
- 46. How Does Ideavibes Compare?Enterprise Collaboration or Idea ManagementLarge – multi-functioning platforms for Idea ManagementIntegrated into change management and process improvement lifecyclesMiddle-tier Focused Crowdsourcing AppsPurpose-built customizable apps focused on crowdsourcingand crowdfundingDepartmental employee corporationsMultiple crowdsourcing and crowdfunding campaignsAd-hoc website or Social Media widgetsDeveloped by web teams with basic functionalityFunctionality as opposed to business process driven4
- 48. It all starts with a Question or Problem4Needs to be:Clear and compellingNot leadingAllow for open innovationEncourage participationAllow for outliers to feel comfortable
- 49. The PitchIdeavibes Crowd Engagement Platform @ $899 per month
- 50. Support in building and launching the campaign $800 - $6000 depending on support required:
- 51. Build and implement social media plan
- 52. Build and implement media plan around campaign
- 54. Media outreach following initiative to discuss success4
- 55. Thank youPaul Dombowsky | 613.878.1681 | [email protected]