InfoEdge

InfoEdge

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  Helping people andbusinesses meetBy:AakashMehrotra(901)Achal Gupta(903)Imran Ali (925)Man Mohan Meena (932)PadmavatiTayaruMadipalli(939)
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  Dotcom IndustryComparatively newerin IndiaCapable of reaching out to consumers globallyMore and more businesses are being done by the internet like banking, shopping and mailing.Between 40-70 million people on the Internet today
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  Vision To createWorld Class Platforms that Transform LivesMission We will continuously delight our customers in current and new businesses by delivering superior value through enhanced offerings on the internet and other platforms. We will do this by preserving our entrepreneurial spirit and leveraging our financial strength and expertise in building brands, communities, product and technology; sales and service
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  Milestones
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  Businesses
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  Porter’s 5 forcemodel6Competitive RivalryBrand value
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  Capture the market(60%)and nearest competitor is at 30%
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  Biggest databaseSupplier powerLargeno of companies
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  Large no ofjob seekersBuyer powerLarge no of job seekers
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  Large no ofcompaniesThreat of SubstitutionLinkedin
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  SMS job alerts(Airtel)Threat of new EntrantEasy to set up website
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  Difficult to createa brand
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  Sales force requiredfor promotion
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  Database requiredPEST analysisPoliticalGovt.policy to increase jobs
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  Pumping money inthe infrastructureEconomicGlobal SlowdownIndia recovered faster than rest of worldSocialPeople spend more time on internetRise of Social networking sitesTechnologicalImproved penetration of internetImproved broadband service
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  SWOT analysisStrengthDominant playerwith strong brand valueLargest databaseMax. no. of clientsHighest traffic shareSales network across IndiaWeaknessHigh dependence on naukri.com onlyHigh attrition rateLarge no of employees and sales force OpportunitiesLarge market of jobsInternet penetrationIndia has over 350 universities and 17,600 collegesThreatsMonster’s semantic search (Trovix) technologyLinkedIn getting popular in IndiaEconomy slowdown
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  DemographicsIndia is amongthe world's youngest nations with a median age of 25 years.Youth population(15-35) of India is growing at a rate of almost 37.9%.According to the World Fact Book, India is projected to have 70% of its population in the working class category by 2030. India will see 70 million new entrants to its workforce over the next 5 years.
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  Performance in pastfive years
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  SEM campaign
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  BCG MatrixNaukri.com99acres.comJeevansathi.comShiksha.comInvestments
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  Blue ocean >Red oceanNaukri.com first entrant (1997)Competitors :Monstorindia.com(2000)freshersworld.com(2000)jobsahead.com(2000)Timesjobs.com(2002)
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  Thank you