Graphics and Multimedia
Multi-Media
• Multi Media describes several forms of
  media which combine to communicate
  more effectively than they would
  separately.

• Example –text and film
          Photos and Sound.
Why is Multimedia better than
        “Traditional Media”
• Traditional media could be defined as:
• Books /Magazines /Audio /Video
People would learn by:
Reading Books or Magazines
Watching TV or Movies
Listening to Audio
Or even a combination of several
Modern Multimedia
• Good Multimedia combines media
  elements to communicate MORE
  effectively than traditional media types
Characteristics of Multimedia that make it
    more effective in communicating
• It caters to different learning styles as
  some people learn better from listening, or
  seeing or reading.
• Good multimedia will combine these or let
  the user choose the form of instruction.
• Good multimedia will engage the user by
  letting them choose the topic or area of
  interest directly.
Cont.
• Multimedia allows learners to choose the level of
  difficulty that suits them best, unlike a book or a
  teacher who must teach to 1 audience.
• It allows learners to choose the pace of
  instruction –fast for strong learners, slow for
  those having difficulty.
• It allows the repeating of information as many
  times as necessary for learners having difficulty
Elements needed for good
   multimedia design
Consistency
  Users expect that different applications will
  have a sameness to them which means
  knowledge is transferable to a similar
  product. Ie Disk symbol means save on
  most programs
• Also consistency is when buttons are in
  the same place from page to page or form
  to form.
Feedback
• Feedback describes elements that gives
  the user a response. Example: buttons
  clicked make noises. A progress bar
  showing how long until a process is
  completed.
Forgiveness
• High forgiveness allows users to undo
  mistakes or undo previous decisions in a
  program. All actions should be reversible.
Aesthetics
Aesthetics means its level of attractiveness.
 Good multimedia should:

• Have adequate amounts of whitespace (clean interface)
• Not use too many fonts (confusing to reader)
• Should not have overly bright or harsh colors (hurts
  eyes)
Social and Ethical Issues
• Copyright
• Piracy
• Changing nature of work
Storyboards help us design and
     document Multimedia
The main theme

• The option topic is about how multimedia can be used to
  communicate more effectively in the area:
• Education /Training
• Entertainment – Film and Television, Virtual Reality.
• Business – Take a virtual tour of a house.
• Emerging Technologies – LED TVs / 3D TV
             » Digital TV
             » IPhones
             » Enhanced Reality
Vocabulary of Multimedia
• Enhance –to raise to a higher degree; intensify;
  magnify: Video and Audio enhanced the
  students learning
Synergy
• Synergy - the cooperative action of two or more elements for
  greater effect than either alone.

• Example: “The effect of Multimedia is one of synergy. Video
  and Text together create a more powerful
  learning/entertainment/business impact than each shown by
  themselves.”
Engage


• to occupy the attention or efforts of (a
  person or persons): “The video, voice
  narration and then interactive test
  engaged the student…”
Interact

• Interact: To act on each other

• Interactive multimedia means the user and
  program act upon the other. Both are
  active processes.
Vector Graphics
Vector graphics use mathematical
 Formulas to store graphic data




      This line might be stored as A3:F3
      Only 2 points need to be remembered
      and stored on the HDD. When it is on
         your screen however it must be
               displayed as pixels
Vector Graphics
• These coordinates or “vectors” are known
  as “primitives”. When stored on disk they
  are referred to as primitives as they are
  not formed yet.
Graphics & Multimedia
Vector graphics
• As co-ordinates only need to be remembered, less
  space is needed in storage.
• You can blow up pictures as large as required without
  distortion or loss of info
• Because of this it is perfect for plan diagrams such as
  blueprints, and technical specifications.
• It is the graphics used in Computer Aided Design or
  (CAD)
• Vector graphics can easily be changed.
• If the program is called “*” Draw – It is a vector graphics
  program. “*” Paint is bitmap
Information Processes and Technology Multimedia and Graphics
Frame Buffer
•   The frame buffer or Video Ram is an area of very fast memory that contains
    the bitmap image of the current screen display

•   Still pictures and movies must be displayed




                                                             Memory
                                                             Chip
Monitor
                  Frame buffer
mirrors exactly
the contents
of the frame                              Frame buffer or VRAM
                                          contains the bitmap image
buffer                                    with the details of each pixel




                         Each pixel and its
                         location needs to
                         be stored on your
                         HDD
The Frame Buffer and Image
           size
  BIT DEPTH          Relationships     Number of Colors

         1                2   1
                                               2
         2                2   2
                                               4
         3                2   3                8
         4                2   4               16
         8                2   8               256
  16 (high color)         2       16        65536


   24 (true color)        2       24      16777216
The Frame buffer and Image size
• Resolution is measured by the number of
  pixels per inch

  Each Square is the same size but the
  one with the most dots has higher
  resolution




       High                              Low
Jaggies or
                  Resolution & Bitmaps                                     steps




Bitmaps distort and lose aspect ratio
(relationship between the width and the
height of an image ) unlike vector
graphics


                       If you enlarge a bitmap image too much it pixelates or has
                       jaggies
Anti-Aliasing
Anti-Aliasing is one of the most important techniques in
making graphics and text easy to read and pleasing to the eye on-screen is
anti-aliasing. Anti-aliasing is a cheaty way of getting round the low
72dpi resolution of the computer monitor and making objects appear as smooth




   No Anti-Aliasing                        Anti-Aliasing
How it works




When the computer anti-aliases the line it works out how much of
each in-between pixel would be covered by the diagonal line and
draws that pixel as an intermediate shade between background
and foreground
Dithering
Dithering
Dithering is the process of “mixing” pixels of two colors to
create the illusion that a third color is present.


Full-color photographs may contain an almost infinite range of
color values. Dithering is the most common means of
reducing the color range of images down to the 256 (or
fewer) colors seen in 8-bit GIF images.
Example: An image with only black and white in the color
palette. By combining black and white pixels we can create
grey
Dithering Examples
How to calculate image size

              800 pixels




                           Bit plane is set
                           At 24 bits
600 pixels
How to calculate the size
•   Calculate the number of pixels and Multiply pixels by bit depth / bit plane

600 x 800 x 24 = 11 520 000 bits

•   Calculate the number of bytes by dividing total bits by 8
                                                                               800 pixels

11 520 000 / 8 = 1440 000 bytes

•   Calculate the number of kilobytes by dividing by 1024              Bit plane set at 24 bits

                                                          600 pixels

    1440 000 /1024 = 1406kb

Calculate the number of megabytes by dividing by 1024 since there are 1024 kb in a
   megabyte

    1406 / 1024 = 1. 44mb (rounded up to the nearest mb)
How to calculate the time needed to download or
    upload the file USING A 56KB/S MODEM @ 200BITS
                                   PER SECOND

•    Formula is Size of file / total amount transferred per second


                                                                                          800 pixels
600 x 800 x 24 = 11 520 000 bits

11 520 000 / 200 bits per sec= 57600 seconds (Number of seconds to transfer)
                                                                                  Bit plane set at 24 bits
                                                                     600 pixels
57600 / 60 seconds = 960 minutes

960 minutes / 60 minutes = 16 hours
Things to think about
Why is file size important when designing your webpage?
Should you choose 16 bit color or 24 bit color?


How can we reduce the amount of memory required for graphics?
Reduce bit plane (Dithering Does this)
Reduce resolution of graphic thereby reducing the number of pixels
Charged coupled
            device (CCD)
            converts light into
            digital data or
            converts digital
            data into light
                                        Video
                                  Firewire
                                  card


                                  USB




                            Analogue                             Digital movie
                            capture                              file can now be
                            card                                 edited


Capture digital data from digital video camera
If it is an analogue camera, a video capture card is needed to
sample the analogue data
Codec
                             Firewire card




                             USB


                                             Codec



                       Analogue capture
                                                               Digital movie file can now
                       card
                                                               be edited




•    Coder-decoder." A device or software application that converts analogue
    video and audio signals into a digital format for transmission. Also converts
                received digital signals back into analogue format.
Video Compression Example
           Mpeg or Divx
• Frames are analysed and section of the
  frames are analysed.
• If sections within frames are the same
  such as a car coming down the road.
  Repeated elements such as trees are
  taken out. They are replaced upon
  decompression.
Video Compression

Large file sizes of video means compression is often used.


2 types of compression are:


Lossy – Data is lost or shed for the sake of file size. This may be bit
depth ( number of colors) resolution, sound (stereo to mono)
Lossless – A type of compression that reduces data without shedding
information- Example: A word document is compressed. Spaces are
counted and then deleted. When uncompressed the spaces are put
back. The number common vowels may be counted and then
removed and then replaced by the program after decompression.
Sampling
To Sample: “To take portions from the whole to make a
representative of the whole”
Illustration of Sampling

              Analogue Soundwave




              Digitally sampled Soundwave
MICROPHONE
How to sample a sound or digitally convert it from
              analogue to digital




                                                            ADC
                                 000100100101101010101000
             COMPUTER

                        MEMORY




                                 000100100101101010101000   DAC




                                                                    SPE
MICROPHONE
                                        Sampling




                                                                       ADC
                                                 01000
                                                 0001001001011010101

                             COMPUTER

                                        MEMORY




                                                                       DAC
                                                 01000
                                                 0001001001011010101




                                                                                SPEAKER
Real World Analogue signals are converted to “0”s and “1s”
Not all the sound information is recorded. Only important samples along the analogue wave.
What is useful? –Only what humans actually hear
Digital Audio
The type, size of the file and quality of digital audio
  depends on 3 elements:


1. Frequency (11 khz, 22 khz or 44 khz)
2. Mono / Stereo
3. Resolution: bit size of the samplings
Summary
In general, the following rules apply:


Frequency – The higher the rate, the better the sampling quality


Mono/Stereo – 1 (mono) or 2 (Stereo) channels create depth of sound but
needs more memory
Resolution – More bits sampled 8 vs 16 means greater accuracy
How to Calculate Digital File Sizing

                            Audio




                            video




                                    Audio and video
Advantages of digitalised sound
   Can be transported electronically or over a network (itunes)
   Can be manipulated electronically I.e affects added
   Can combine sounds and instruments to create a whole
   orchestra
   Can be copied easily
   DRM can be applied
   Can be indexed and databased for access
   Can be easily stored on hard drive and other media
   Can be compressed
M.I.D.I
Musical Instruments Digital Interface

 MIDI (Musical Instrument Digital Interface, pronounced /
 ˈmɪdi/) is an industry-standard protocol that enables
 electronic musical instruments such as keyboard
 controllers, computers, and other electronic equipment to
 communicate, control, and synchronize with each other.


 MIDI allows computers, synthesizers, MIDI controllers,
 sound cards, samplers and drum machines to control one
 another, and to exchange system data.
 MIDI data files are very small and are often used as website
 background music
How to calculate size of
    uncompressed video
Calculate the size of a video file 10 seconds long at 5
frames per second, 50 pixels high and 50 pixels wide with a
bit depth of 8bits. Express in bytes




      5 frames x 10 sec x (50 x50 x 8 ) / 8 = total
                 uncompressed size
Questions
Cell based animation



Cell based animation is when picture movement is drawn or
created a little bit different each time. When viewed in quick
succession it appears to move. This is the traditional method that
Disney used on transparent pieces of cellulose, hence “cells”
•Each picture is a frame or a cell
•Each one is drawn individually and requires memory storage
Cel Based Animation
       Cont.
              Notice the picture of the
              sun. Each frame consists
              of a background and a
              “sprite/s” that move
Path Based Animation
Path based animation relies on the computer program to do most of the
 work. The artist specifies the “path” for each moving object. Key points
are specified and then the program calculates what changes are needed
                              between points


                                  Bang

                                  Key point




                         Sprite

Key point                                                   Key point
Computer Fills the gaps between key
     points of the animation

                 Bang

                Key point




             Sprites        Key point
Key point
Path Based Animation cont.
• This use of key points in which the
  computer generates everything that goes
  between points is also known as
  “tweening”.
Morphing

• Morphing is when 1 object changes to
  another. Example: A man turning into a
  lion




   In this example, it is one person turning into another person
Warping
Warping should never be confused with Morphing. Warping is when the
original image is distorted, and twisted about
Digital Rights Management
• Technology designed to prevent the copying and distribution of
   digital media.
Itunes. Prevents the moving of songs from one machine to the other.
Youtubes forthcoming digital fingerprinting.
Digital fingerprinting technology is when media is tagged so that if it is
   uploaded, it is instantly recognised as copyrighted material and
   automatically deleted.
Big pond movies – Media will only be playable for a given amount of
   time.
How MP3s Work
• MP3 algorithms compress a digital sound
  file to a much smaller size.

• Compression Algorithms are used to
  reduce the size of the file using “lossy”
• An compression algorithm is a set of
  instructions that process the sound file to
  reduce it using a set of criteria.
How it works
• To make a good compression algorithm
  for sound, a technique called perceptual
  noise shaping is used. It's "perceptual"
  partly because the MP3 format uses
  characteristics of the human ear to design
  the compression algorithm.
What the algorithm looks for to
    leave out or emphasise
• certain sounds that the human ear
  cannot hear.
• certain sounds that the human ear
  hears much better than others.
• If there are two sounds playing
  simultaneously, we hear the louder one
  but cannot hear the softer one.
MP3
• certain parts of a song can be eliminated without
  significantly hurting the quality of the song for
  the listener.
• Compressing the rest of the song with well-
  known compression techniques shrinks the song
  considerably -- by a factor of 10 at least. When
  you're done creating an MP3 file, what you have
  is a "near-CD-quality" song. The MP3 version of
  the song does not sound exactly the same as
  the original CD song because some of it has
  been removed.
How Film Compression works
• Files such as DivX, Mpeg and .AVI have been reduced
  using the following methods:
• Reduce the number of frames per second.
• Reduce the sampling rate and size of the audio
• Removing from the video parts of the image that were
  already shown.
  Example: in a video where there is one person talking
  and that this person is not moving. On the first frame the
  image is shown complete, but on the second frame the
  parts of the image that are identical to the first frame are
  removed from the image. If only the mouth of the person
  is moving, only the area around the mouth will be drawn
  on the second frame.
Multimedia Types
• Text – includes words and numbers and special characters such as
  #@$.
• Hypertext / Hyperlink – Clickable text that links to a URL (universal
  Resource Locator) in the format of a www.domainname.com or file
  location.
• Hypermedia- Is clickable media other than text. Example: we can
  click on a photo or animated gif. It will link to a URL or file much the
  same way as a hyperlink.
• Streaming video – Video which is sent over a network using UDP
  protocols to be played on embedded video players on a browser.
• Whitespace – The area of a webpage left white. Too much clutter
  confuses the user and inhibits communication. The correct amount
  of whitespace will direct user focus.
New Technologies used to share
    information via Multimedia
• RSS – Real Simple Syndication is a method by which
  information is published to users to keep them updated.
  A user elects to accept a RSS feed in their browser.
• Share features like Digg allow user ratings of web
  content. Higher ratings result in a higher profile of the
  content in the Internet community. (User interactivity)
• Twitter – information and opinion sharing forum that
  played a prominent part in showing what happened in
  Iran this year.
• Youtube – Video Streaming
Convergence
• Convergence describes the coming
  together of technologies to form a new
  one that is more powerful in its ability to
  communicate.
• Example – Camera / Phone
           » Camera /Phone/Computer
           » Watch / GPS
           » Video camera /GPS

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Information Processes and Technology Multimedia and Graphics

  • 2. Multi-Media • Multi Media describes several forms of media which combine to communicate more effectively than they would separately. • Example –text and film Photos and Sound.
  • 3. Why is Multimedia better than “Traditional Media” • Traditional media could be defined as: • Books /Magazines /Audio /Video
  • 4. People would learn by: Reading Books or Magazines
  • 5. Watching TV or Movies
  • 7. Or even a combination of several
  • 8. Modern Multimedia • Good Multimedia combines media elements to communicate MORE effectively than traditional media types
  • 9. Characteristics of Multimedia that make it more effective in communicating • It caters to different learning styles as some people learn better from listening, or seeing or reading. • Good multimedia will combine these or let the user choose the form of instruction. • Good multimedia will engage the user by letting them choose the topic or area of interest directly.
  • 10. Cont. • Multimedia allows learners to choose the level of difficulty that suits them best, unlike a book or a teacher who must teach to 1 audience. • It allows learners to choose the pace of instruction –fast for strong learners, slow for those having difficulty. • It allows the repeating of information as many times as necessary for learners having difficulty
  • 11. Elements needed for good multimedia design
  • 12. Consistency Users expect that different applications will have a sameness to them which means knowledge is transferable to a similar product. Ie Disk symbol means save on most programs • Also consistency is when buttons are in the same place from page to page or form to form.
  • 13. Feedback • Feedback describes elements that gives the user a response. Example: buttons clicked make noises. A progress bar showing how long until a process is completed.
  • 14. Forgiveness • High forgiveness allows users to undo mistakes or undo previous decisions in a program. All actions should be reversible.
  • 15. Aesthetics Aesthetics means its level of attractiveness. Good multimedia should: • Have adequate amounts of whitespace (clean interface) • Not use too many fonts (confusing to reader) • Should not have overly bright or harsh colors (hurts eyes)
  • 16. Social and Ethical Issues • Copyright • Piracy • Changing nature of work
  • 17. Storyboards help us design and document Multimedia
  • 18. The main theme • The option topic is about how multimedia can be used to communicate more effectively in the area: • Education /Training • Entertainment – Film and Television, Virtual Reality. • Business – Take a virtual tour of a house. • Emerging Technologies – LED TVs / 3D TV » Digital TV » IPhones » Enhanced Reality
  • 19. Vocabulary of Multimedia • Enhance –to raise to a higher degree; intensify; magnify: Video and Audio enhanced the students learning
  • 20. Synergy • Synergy - the cooperative action of two or more elements for greater effect than either alone. • Example: “The effect of Multimedia is one of synergy. Video and Text together create a more powerful learning/entertainment/business impact than each shown by themselves.”
  • 21. Engage • to occupy the attention or efforts of (a person or persons): “The video, voice narration and then interactive test engaged the student…”
  • 22. Interact • Interact: To act on each other • Interactive multimedia means the user and program act upon the other. Both are active processes.
  • 23. Vector Graphics Vector graphics use mathematical Formulas to store graphic data This line might be stored as A3:F3 Only 2 points need to be remembered and stored on the HDD. When it is on your screen however it must be displayed as pixels
  • 24. Vector Graphics • These coordinates or “vectors” are known as “primitives”. When stored on disk they are referred to as primitives as they are not formed yet.
  • 26. Vector graphics • As co-ordinates only need to be remembered, less space is needed in storage. • You can blow up pictures as large as required without distortion or loss of info • Because of this it is perfect for plan diagrams such as blueprints, and technical specifications. • It is the graphics used in Computer Aided Design or (CAD) • Vector graphics can easily be changed. • If the program is called “*” Draw – It is a vector graphics program. “*” Paint is bitmap
  • 28. Frame Buffer • The frame buffer or Video Ram is an area of very fast memory that contains the bitmap image of the current screen display • Still pictures and movies must be displayed Memory Chip
  • 29. Monitor Frame buffer mirrors exactly the contents of the frame Frame buffer or VRAM contains the bitmap image buffer with the details of each pixel Each pixel and its location needs to be stored on your HDD
  • 30. The Frame Buffer and Image size BIT DEPTH Relationships Number of Colors 1 2 1 2 2 2 2 4 3 2 3 8 4 2 4 16 8 2 8 256 16 (high color) 2 16 65536 24 (true color) 2 24 16777216
  • 31. The Frame buffer and Image size • Resolution is measured by the number of pixels per inch Each Square is the same size but the one with the most dots has higher resolution High Low
  • 32. Jaggies or Resolution & Bitmaps steps Bitmaps distort and lose aspect ratio (relationship between the width and the height of an image ) unlike vector graphics If you enlarge a bitmap image too much it pixelates or has jaggies
  • 33. Anti-Aliasing Anti-Aliasing is one of the most important techniques in making graphics and text easy to read and pleasing to the eye on-screen is anti-aliasing. Anti-aliasing is a cheaty way of getting round the low 72dpi resolution of the computer monitor and making objects appear as smooth No Anti-Aliasing Anti-Aliasing
  • 34. How it works When the computer anti-aliases the line it works out how much of each in-between pixel would be covered by the diagonal line and draws that pixel as an intermediate shade between background and foreground
  • 35. Dithering Dithering Dithering is the process of “mixing” pixels of two colors to create the illusion that a third color is present. Full-color photographs may contain an almost infinite range of color values. Dithering is the most common means of reducing the color range of images down to the 256 (or fewer) colors seen in 8-bit GIF images. Example: An image with only black and white in the color palette. By combining black and white pixels we can create grey
  • 37. How to calculate image size 800 pixels Bit plane is set At 24 bits 600 pixels
  • 38. How to calculate the size • Calculate the number of pixels and Multiply pixels by bit depth / bit plane 600 x 800 x 24 = 11 520 000 bits • Calculate the number of bytes by dividing total bits by 8 800 pixels 11 520 000 / 8 = 1440 000 bytes • Calculate the number of kilobytes by dividing by 1024 Bit plane set at 24 bits 600 pixels 1440 000 /1024 = 1406kb Calculate the number of megabytes by dividing by 1024 since there are 1024 kb in a megabyte 1406 / 1024 = 1. 44mb (rounded up to the nearest mb)
  • 39. How to calculate the time needed to download or upload the file USING A 56KB/S MODEM @ 200BITS PER SECOND • Formula is Size of file / total amount transferred per second 800 pixels 600 x 800 x 24 = 11 520 000 bits 11 520 000 / 200 bits per sec= 57600 seconds (Number of seconds to transfer) Bit plane set at 24 bits 600 pixels 57600 / 60 seconds = 960 minutes 960 minutes / 60 minutes = 16 hours
  • 40. Things to think about Why is file size important when designing your webpage? Should you choose 16 bit color or 24 bit color? How can we reduce the amount of memory required for graphics? Reduce bit plane (Dithering Does this) Reduce resolution of graphic thereby reducing the number of pixels
  • 41. Charged coupled device (CCD) converts light into digital data or converts digital data into light Video Firewire card USB Analogue Digital movie capture file can now be card edited Capture digital data from digital video camera If it is an analogue camera, a video capture card is needed to sample the analogue data
  • 42. Codec Firewire card USB Codec Analogue capture Digital movie file can now card be edited • Coder-decoder." A device or software application that converts analogue video and audio signals into a digital format for transmission. Also converts received digital signals back into analogue format.
  • 43. Video Compression Example Mpeg or Divx • Frames are analysed and section of the frames are analysed. • If sections within frames are the same such as a car coming down the road. Repeated elements such as trees are taken out. They are replaced upon decompression.
  • 44. Video Compression Large file sizes of video means compression is often used. 2 types of compression are: Lossy – Data is lost or shed for the sake of file size. This may be bit depth ( number of colors) resolution, sound (stereo to mono) Lossless – A type of compression that reduces data without shedding information- Example: A word document is compressed. Spaces are counted and then deleted. When uncompressed the spaces are put back. The number common vowels may be counted and then removed and then replaced by the program after decompression.
  • 45. Sampling To Sample: “To take portions from the whole to make a representative of the whole”
  • 46. Illustration of Sampling Analogue Soundwave Digitally sampled Soundwave
  • 47. MICROPHONE How to sample a sound or digitally convert it from analogue to digital ADC 000100100101101010101000 COMPUTER MEMORY 000100100101101010101000 DAC SPE
  • 48. MICROPHONE Sampling ADC 01000 0001001001011010101 COMPUTER MEMORY DAC 01000 0001001001011010101 SPEAKER Real World Analogue signals are converted to “0”s and “1s” Not all the sound information is recorded. Only important samples along the analogue wave. What is useful? –Only what humans actually hear
  • 49. Digital Audio The type, size of the file and quality of digital audio depends on 3 elements: 1. Frequency (11 khz, 22 khz or 44 khz) 2. Mono / Stereo 3. Resolution: bit size of the samplings
  • 50. Summary In general, the following rules apply: Frequency – The higher the rate, the better the sampling quality Mono/Stereo – 1 (mono) or 2 (Stereo) channels create depth of sound but needs more memory Resolution – More bits sampled 8 vs 16 means greater accuracy
  • 51. How to Calculate Digital File Sizing Audio video Audio and video
  • 52. Advantages of digitalised sound Can be transported electronically or over a network (itunes) Can be manipulated electronically I.e affects added Can combine sounds and instruments to create a whole orchestra Can be copied easily DRM can be applied Can be indexed and databased for access Can be easily stored on hard drive and other media Can be compressed
  • 53. M.I.D.I Musical Instruments Digital Interface MIDI (Musical Instrument Digital Interface, pronounced / ˈmɪdi/) is an industry-standard protocol that enables electronic musical instruments such as keyboard controllers, computers, and other electronic equipment to communicate, control, and synchronize with each other. MIDI allows computers, synthesizers, MIDI controllers, sound cards, samplers and drum machines to control one another, and to exchange system data. MIDI data files are very small and are often used as website background music
  • 54. How to calculate size of uncompressed video Calculate the size of a video file 10 seconds long at 5 frames per second, 50 pixels high and 50 pixels wide with a bit depth of 8bits. Express in bytes 5 frames x 10 sec x (50 x50 x 8 ) / 8 = total uncompressed size
  • 56. Cell based animation Cell based animation is when picture movement is drawn or created a little bit different each time. When viewed in quick succession it appears to move. This is the traditional method that Disney used on transparent pieces of cellulose, hence “cells” •Each picture is a frame or a cell •Each one is drawn individually and requires memory storage
  • 57. Cel Based Animation Cont. Notice the picture of the sun. Each frame consists of a background and a “sprite/s” that move
  • 58. Path Based Animation Path based animation relies on the computer program to do most of the work. The artist specifies the “path” for each moving object. Key points are specified and then the program calculates what changes are needed between points Bang Key point Sprite Key point Key point
  • 59. Computer Fills the gaps between key points of the animation Bang Key point Sprites Key point Key point
  • 60. Path Based Animation cont. • This use of key points in which the computer generates everything that goes between points is also known as “tweening”.
  • 61. Morphing • Morphing is when 1 object changes to another. Example: A man turning into a lion In this example, it is one person turning into another person
  • 62. Warping Warping should never be confused with Morphing. Warping is when the original image is distorted, and twisted about
  • 63. Digital Rights Management • Technology designed to prevent the copying and distribution of digital media. Itunes. Prevents the moving of songs from one machine to the other. Youtubes forthcoming digital fingerprinting. Digital fingerprinting technology is when media is tagged so that if it is uploaded, it is instantly recognised as copyrighted material and automatically deleted. Big pond movies – Media will only be playable for a given amount of time.
  • 64. How MP3s Work • MP3 algorithms compress a digital sound file to a much smaller size. • Compression Algorithms are used to reduce the size of the file using “lossy” • An compression algorithm is a set of instructions that process the sound file to reduce it using a set of criteria.
  • 65. How it works • To make a good compression algorithm for sound, a technique called perceptual noise shaping is used. It's "perceptual" partly because the MP3 format uses characteristics of the human ear to design the compression algorithm.
  • 66. What the algorithm looks for to leave out or emphasise • certain sounds that the human ear cannot hear. • certain sounds that the human ear hears much better than others. • If there are two sounds playing simultaneously, we hear the louder one but cannot hear the softer one.
  • 67. MP3 • certain parts of a song can be eliminated without significantly hurting the quality of the song for the listener. • Compressing the rest of the song with well- known compression techniques shrinks the song considerably -- by a factor of 10 at least. When you're done creating an MP3 file, what you have is a "near-CD-quality" song. The MP3 version of the song does not sound exactly the same as the original CD song because some of it has been removed.
  • 68. How Film Compression works • Files such as DivX, Mpeg and .AVI have been reduced using the following methods: • Reduce the number of frames per second. • Reduce the sampling rate and size of the audio • Removing from the video parts of the image that were already shown. Example: in a video where there is one person talking and that this person is not moving. On the first frame the image is shown complete, but on the second frame the parts of the image that are identical to the first frame are removed from the image. If only the mouth of the person is moving, only the area around the mouth will be drawn on the second frame.
  • 69. Multimedia Types • Text – includes words and numbers and special characters such as #@$. • Hypertext / Hyperlink – Clickable text that links to a URL (universal Resource Locator) in the format of a www.domainname.com or file location. • Hypermedia- Is clickable media other than text. Example: we can click on a photo or animated gif. It will link to a URL or file much the same way as a hyperlink. • Streaming video – Video which is sent over a network using UDP protocols to be played on embedded video players on a browser. • Whitespace – The area of a webpage left white. Too much clutter confuses the user and inhibits communication. The correct amount of whitespace will direct user focus.
  • 70. New Technologies used to share information via Multimedia • RSS – Real Simple Syndication is a method by which information is published to users to keep them updated. A user elects to accept a RSS feed in their browser. • Share features like Digg allow user ratings of web content. Higher ratings result in a higher profile of the content in the Internet community. (User interactivity) • Twitter – information and opinion sharing forum that played a prominent part in showing what happened in Iran this year. • Youtube – Video Streaming
  • 71. Convergence • Convergence describes the coming together of technologies to form a new one that is more powerful in its ability to communicate. • Example – Camera / Phone » Camera /Phone/Computer » Watch / GPS » Video camera /GPS