Social psychology is the scientific study of how people's thoughts, feelings, and behaviors are influenced by the real, imagined, or implied presence of others. It examines how people think about and relate to one another. Social psychologists study social influences like culture, conformity, and persuasion as well as social relations including prejudice, aggression, attraction and helping behaviors. The field analyzes how the social world shapes individuals' thoughts, feelings, actions toward others, self-perceptions, and core attitudes and beliefs.