Katy perry website analysis

Katy perry website analysis

• 1.
  The main websiteis her promoting her new album as the main focus is the picture that is on her new album. The picture has very bright colours which means that the audience can recognise its her as this is her trademark. The main page also informs the audience that she has a new album out in order for them to go and buy her new album. It also informs the audience that she is going on tour in order for them to buy tickets. The font of her name also links to her trademark as she has a unique style.
• 2.
  This page only showsall of her albums. When you click on the album, it takes you to a different page where you can listen and buy the album.
• 3.
  This page showsall her tour dates to inform her fans where she is touring and the date of when she is touring there. This page does not have any colour which shows that the main aim is for her audience to see her tour dates.This page draws the audience attention to the fact that the tickets are on sale due to the writing being in bold. It also draws our attention to the fact that if your order tickets, you'll receive her album which shows she is promoting her album as well as her tour.
• 4.
  This page shows her recentvideo in order to get people to watch it. She uses bright colours in order to draw our attention to her news. This page creates a connection to the fans as they can watch a special video. The website shows screenshots of her new video and images from the tour in order to show the audience a preview of what happens on the video and what her tour is like.
• 5.
  This page is similarto the music page as it only shows her videos. When the user clicks on the video, the video plays on in full screen. She has created a house style for her website by using the same colours throughout.
• 6.
  The photo pageis split into different sections to show what each image is from such as the tour or the making of her music videos or screenshots from the video. In each category, she has 3 pictures which suggests these are her best parts from each category.
• 7.
  When you clickon the store tab, these options appear to show all the different merchandise that she has. When you click on one of the options, it takes you to a different web page to show all the merchandise.
• 8.
  The social pageis similar to the store page as when you click on the social tab, these options appear. When you click on one of the options, it takes you to the appropriate page.