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Lesson 16 Communication Media Channels.pptx
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- 2. Life Performance Outcome Iam a mindful, self-directed learner, and role model consciously expressing my faith.
- 3. Essential Performance Outcome Explainthe factors that generally affect decisions and actions and assess the consequences they produce.
- 4. Intended Learning Outcome Describethe different communication media channels and explain ways on how to conduct monitoring and evaluating of communication effectivity.
- 5.
- 6. What forms ofsocial media do you mostly use? Why do you often use them? Do you find them effective in delivering message you want to send?
- 7. Communication that ismediated or transmitted through channels such as television, film, radio, social networking sites, fax, e-mail, cell phone, overnight couriers, messengers, and print is generally referred to as media.
- 8. MASS MEDIA All formsof communication that are devoted to transmitting standardized messages to widespread audience are called mass media. This includes newspapers, magazines, books, e-books, radio, social networking sites and the Internet, television, and motion picture.
- 9. MASS MEDIA The emergenceof new media and social media has transformed media to become more of a dialogue, mimicking a typical two-way system. In mass media, the audience is not obliged to pay attention or give feedback. https://youtu.be/QN5KOHH5gAM
- 10. NEW MEDIA AND SOCIALMEDIA Under new media and social media, communication is not necessarily relational but issue- and interest-based instead.
- 11. NEW MEDIA AND SOCIALMEDIA Blogging and social networking, the most prominent forms of social media, tend to resemble a typical mass media style in the sense that there is impersonality, no privacy nor specific recipient of the messages nor the obligation to respond.
- 12. NEW MEDIA AND SOCIALMEDIA • People are more concerned with expressing their opinions and feelings about the issue at hand. • It is not regulated by members of the profession but by the discourse of participants.
- 13. TELECOMMUNICATION Telecommunication refers tothe transmission of information by electromagnetic means. Large volumes of information in the form of words, sounds, or images, over long distances, are transmitted in the form of electromagnetic signals, by telegraph, telephone, radio, or television. The term covers a vast range of information-transmitting technologies including mobile phones, landlines, VoIP, and broadcast networks.
- 14. TELECOMMUNICATION Telecommunications and broadcastingare administered worldwide by United Nations specialized agency for information and communication technologies (ICTs).
- 15. TELECOMMUNICATION In the Philippines,the National Telecommunications Commission (NTC) is the nation’s regulatory agency responsible to steer the telecommunications sector as a primary engine for national progress and development.
- 16. SEARCH-ACTIVITY Search for thedifferent functions of the NTC and briefly explain its importance.
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- 18. TELECOMMUNICATION • Regulate theinstallation, operation, and maintenance of radio stations both for public and private use • Regulate and supervise the provision of public telecommunications services
- 19. TELECOMMUNICATION • Manage theradio spectrum • Regulate and supervise radio and television broadcast stations, cable televisions, and pay television
- 20.
- 21. TELECOMMUNICATION • Grant certificatesof public convenience and necessity/provisional authority to install, operate, and maintain telecommunications, broadcast and CATV services
- 22. TELECOMMUNICATION • Grant licensesto install, operate and maintain radio stations • Allocate/sub-allocate and assign the use of radio frequencies
- 23. TELECOMMUNICATION • Type-approve/ type-acceptall radio communications, broadcast, and customer premises equipment • Conduct radio communications examination and issue radio operator's certificate
- 24. TELECOMMUNICATION • Prepare, plan,and conduct studies for policy and regulatory purposes • Monitor the operation of all telecommunications and broadcast activities
- 25. TELECOMMUNICATION • Enforce applicabledomestic and international laws, rules, and regulations, prosecute violation, thereof, and impose appropriate penalties/sanctions
- 26. TELECOMMUNICATION • Issue licensesto operate land, maritime, aeronautical, and safety devices • Perform such other telecommunications/ broadcast-related activities as may be necessary in the interest of the public
- 27. TELECOMMUNICATION Kapisanan ng Brodkasterng Pilipinas • Organized in 1973 to provide mechanism for self- regulation in the broadcasting industry
- 28. Conducting Needs Assessment for Individuals,Groups, Organizations, and Communities
- 29. By conducting needsassessment, the communicator would be best prepared to convey the meaning to the receiver using appropriate and efficient encoding system, proper medium, and target a more promising decoding possibility or interpretation of the message by the receiver.
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- 31. The variables ofcauses include input, activities and outputs and these have to be monitored and accounted for. The variables of effects include initial outcomes, intermediate outcomes, and ultimate outcomes and these have to be evaluated. Monitoring traces the plan and documents its implementation while evaluation accounts for results arising from the implementation of the plan. Communication at all levels is a planned undertaking with clearly articulated results.