The purpose of a magazine cover is to attract readers and convey what the magazine is about. An effective cover uses images and design elements like anchoring text to quickly engage the audience. Common cover elements include a main image that relates to the magazine's topic, such as a musician on a music magazine. Secondary images can convey additional information without using text. Factors like a cover model looking directly at the audience or a relaxed pose can increase a magazine's selling power by seeming more engaging and relatable to readers.