Markt re q 5

Markt re q 5

• 1.
  How did youattract/address your audience? My target is aimed at teenagers and young adults between the ages 16-24 who are interested in indie/rock. In my market research I made a survey for students between the ages of 16-24 to fill out, in this I asked questions such as what type of magazines they would usually buy and what kind of information they hope to gain from the magazines. In the results it stated that my demographic wants a magazine that is out monthly due to the fact they would not be able to afford to buy one weekly, they also want to have interviews and gig reviews in the magazine. I have tried to aim my magazine at my target audience through different techniques such as my photography and my design and layout within the pages and also by using language that is appropriate for this demographic. My cover girl is 17 meaning that her success at a young age will be appealing for my target audience and they will want to read about how she gained her success. In my results from my focus group on Facebook the overall reaction was that they thought my magazine fit the music genre I was aiming for. One comment said that my masthead was simple however this was the reason it was effective and eye catching. In my feedback the majority of the comments said that they thought my double page spread was the most professional looking out of the 3 pages. A few comments also said that they thought my photography was strong. I looked at the Gutenberg design principle when designing my magazine so that I knew I was placing my images and text in an appropriate place to make them as eye catching and professional looking as possible.