Communication and Reputation
                Britt Munson

        Effective Professional Communications
                          MBA 595.N1 Wed 8-10
Topics to be Addressed

  History
  Rankings/ Media Coverage
  Employees and Shareholders
  Social Responsibilities
  General Dynamics vs Apple
  Summery




                               2
History
   Formed in 1952
   CEO Jay Johnson
   Aerospace (NYSE)
   Symbol (GD)
   Employees – 92,200
   Shareholders – 14,000




                            3
Divisions




            4
Rankings

Company                     S&P 500 (2010)   Revenue(2010)   S&P 500(2012)   Revenue(2012)

Boeing Co. (The)                   28           68,281.00         39           81,698.00


United Technologies Corp.          37           52,920.00         48           57,708.00

Lockheed Martin Corp.              44           45,189.00         58           47,182.00

General Dynamics Corp.             69           31,981.00         92           31,513.00

Northrop Grumman Corp              61           35,291.00         104          25,218.00

Textron Inc.                      220           10,548.00         236          12,237.00




                                                                                             5
Employees & Share holders
 Company match up to 7% All in GD stock
 Company $.50/ dollar after 7% or if money is
  in anything other than GD Stock
 14,000 share holders




                                                 6
Social Responsibilities
 Support of Veteran’s groups
 Freedom Flag Monument
       www.UAWfreedomflag.com
   Environmental




                                 7
General Dynamics vs Apple
   General Dynamics to Deliver Enhanced
    Security for Samsung Mobile Devices

   Apple looking to Purchase Blackberry?




                                            8
Summary
   General Dynamics Land systems Big Leadership
    Changes

   GD entering the public sector in business

   Social Responsibilities

   Better branding opportunities

   Communications within the organization


                                                   9

Mba595 n1 britt munson final powerpoint

  • 1.
    Communication and Reputation Britt Munson Effective Professional Communications MBA 595.N1 Wed 8-10
  • 2.
    Topics to beAddressed History Rankings/ Media Coverage Employees and Shareholders Social Responsibilities General Dynamics vs Apple Summery 2
  • 3.
    History  Formed in 1952  CEO Jay Johnson  Aerospace (NYSE)  Symbol (GD)  Employees – 92,200  Shareholders – 14,000 3
  • 4.
  • 5.
    Rankings Company S&P 500 (2010) Revenue(2010) S&P 500(2012) Revenue(2012) Boeing Co. (The) 28 68,281.00 39 81,698.00 United Technologies Corp. 37 52,920.00 48 57,708.00 Lockheed Martin Corp. 44 45,189.00 58 47,182.00 General Dynamics Corp. 69 31,981.00 92 31,513.00 Northrop Grumman Corp 61 35,291.00 104 25,218.00 Textron Inc. 220 10,548.00 236 12,237.00 5
  • 6.
    Employees & Shareholders  Company match up to 7% All in GD stock  Company $.50/ dollar after 7% or if money is in anything other than GD Stock  14,000 share holders 6
  • 7.
    Social Responsibilities  Supportof Veteran’s groups  Freedom Flag Monument  www.UAWfreedomflag.com  Environmental 7
  • 8.
    General Dynamics vsApple  General Dynamics to Deliver Enhanced Security for Samsung Mobile Devices  Apple looking to Purchase Blackberry? 8
  • 9.
    Summary  General Dynamics Land systems Big Leadership Changes  GD entering the public sector in business  Social Responsibilities  Better branding opportunities  Communications within the organization 9