Mobile UX trends October 2014 –Gabriel Soares
Summary 
2 
-Interface 
-Spaces & Content 
-Colors 
-Pictures & Effects 
-Gestures 
-Animations 
-Features & Animations
Interface 
3 
Pure Guidelines 
iOS Human Interface Guidelines 
https://developer.apple.com/library/ios/documentation/userexperience/conceptual/mobilehig/ 
Android Design 
http://developer.android.com/design/index.html 
Windows Phone Design Principles 
http://dev.windows.com/en-us/design 
Multi OS apps 
Common elements and display 
Specifications on some dedicated OS elements
4 
FIFA iOS
5 
FIFA Android
6 
Le Monde iOS
7 
Le Monde Android
Spaces & content 
8 
Elements: Be more functionnal and simplify interfaces, removing unnecessart elements to focus on buttons/actions 
Content layered: Interfaces will become more layered and taking full advantage of the Z-axis. More depth for the user experience. Always need to be linked with gesture and animations. 
Circles: new trend on webdesign by using circles on the interface 
Infographics: great way to represent information in a small space
9 
Airbnb
10 
Yahoo News Digest 
Tinder
11 
Check –Bills & Money
Colors 
12 
Typography : size ,coulour, bold: 
First user impression 
More readibility 
Branding 
Monochromatic or minimal use of colours: 
-To make tap zones very clear 
-To focus on content and not only on graphics
13 
Vine iOS
14 
Tinder iOS Uber iOS
15 
Pictures & Effects 
Blurred backgrounds : focus the user’s attention to the content by playing with the layers 
Large images: benefit of the UX on phablets and HD resolutions. Attractive imagery remember the fact of having a real picture on the hand
16 
Rdio 
Gogobot 
Medium
17 
Flipboard Android
Gestures 
18 
Swipe: standard used now for many actions like Go back, open a side menu, like or delete an item 
Microinteractions (double tap, long press, shake..) : try to provide a physical shortcut for an action 
Users don’t want complex gestures (3 finger tap..)
19 
Mailbox iOS Google Now Instagram
Animations 
20 
Animations should captive users attention but should always have a motivation of experience. Never abuse on motion effects 
Splashscreen 
Loading pages 
Pull to refresh 
Transitions 
http://dan-silver.github.io/ElementTransitions.js/
21 
Splashscreen 
http://capptivate.co/2014/08/26/hyperlapse/ 
http://capptivate.co/2014/02/17/reporter/ 
Transitions 
http://capptivate.co/category/patterns/transitions/ 
http://capptivate.co/category/patterns/transitions/page/2/ 
http://i.imgur.com/PAw22Gn.gif 
http://i.imgur.com/wbIWuKD.gif 
Pull to refreshhttp://capptivate.co/category/patterns/pull-to-refresh-patterns/
Features & Innovations 
22 
Wearable : 
Google glass, Smart watches , wrist bands 
New approach of design: highly contextualised, main features, simple actions 
Touch ID: 
Easy way to login, pay with the fingerprint 
Contextual awareness : 
Coupons : help on loyalty program and on the mobile to store 
Bluetooth smart : Low energy Bluetooth
23 
Kia Google glass 
Twitter Google glass 
Maps Google glass
24 
Amazon iOS 
1Password iOS
25 
MLB At the Ballpark iOS
Extras apps 
26
27 
Show you iOS
28 
Umano iOS
29 
Runkeeper
Findout more 
•On https://techblog.betclicgroup.com/
WewantourSportsbetting,Poker,HorseracingandCasino&Gamesbrandstobeeasytouseforeverygameraroundtheworld. Codewithustomakethathappen. 
Look at all the challenges we offer HERE 
We are hiring ! 
Check our Employer Page 
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About Us 
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•Throughourbrands,BetclicEverestGroupplacesexpertise,technologicalknow-howandsecurityattheheartofourstrategytodeliveranon-linegamingofferattunedtothepassionofourplayers.Wewantourbrandstobeeasytouseforeverygameraroundtheworld.We’rebuildingourcompanytomakethathappen. 
•Activein100countrieswithmorethan12millioncustomersworldwide,theGroupiscommittedtopromotingsecureandresponsiblegamingandisamemberofseveralinternationalprofessionalassociationsincludingtheEGBA(EuropeanGamingandBettingAssociation)andtheESSA(EuropeanSportsSecurityAssociation).

Mini-Training: Mobile UX Trends

  • 1.
    Mobile UX trendsOctober 2014 –Gabriel Soares
  • 2.
    Summary 2 -Interface -Spaces & Content -Colors -Pictures & Effects -Gestures -Animations -Features & Animations
  • 3.
    Interface 3 PureGuidelines iOS Human Interface Guidelines https://developer.apple.com/library/ios/documentation/userexperience/conceptual/mobilehig/ Android Design http://developer.android.com/design/index.html Windows Phone Design Principles http://dev.windows.com/en-us/design Multi OS apps Common elements and display Specifications on some dedicated OS elements
  • 4.
  • 5.
  • 6.
  • 7.
    7 Le MondeAndroid
  • 8.
    Spaces & content 8 Elements: Be more functionnal and simplify interfaces, removing unnecessart elements to focus on buttons/actions Content layered: Interfaces will become more layered and taking full advantage of the Z-axis. More depth for the user experience. Always need to be linked with gesture and animations. Circles: new trend on webdesign by using circles on the interface Infographics: great way to represent information in a small space
  • 9.
  • 10.
    10 Yahoo NewsDigest Tinder
  • 11.
  • 12.
    Colors 12 Typography: size ,coulour, bold: First user impression More readibility Branding Monochromatic or minimal use of colours: -To make tap zones very clear -To focus on content and not only on graphics
  • 13.
  • 14.
    14 Tinder iOSUber iOS
  • 15.
    15 Pictures &Effects Blurred backgrounds : focus the user’s attention to the content by playing with the layers Large images: benefit of the UX on phablets and HD resolutions. Attractive imagery remember the fact of having a real picture on the hand
  • 16.
  • 17.
  • 18.
    Gestures 18 Swipe:standard used now for many actions like Go back, open a side menu, like or delete an item Microinteractions (double tap, long press, shake..) : try to provide a physical shortcut for an action Users don’t want complex gestures (3 finger tap..)
  • 19.
    19 Mailbox iOSGoogle Now Instagram
  • 20.
    Animations 20 Animationsshould captive users attention but should always have a motivation of experience. Never abuse on motion effects Splashscreen Loading pages Pull to refresh Transitions http://dan-silver.github.io/ElementTransitions.js/
  • 21.
    21 Splashscreen http://capptivate.co/2014/08/26/hyperlapse/ http://capptivate.co/2014/02/17/reporter/ Transitions http://capptivate.co/category/patterns/transitions/ http://capptivate.co/category/patterns/transitions/page/2/ http://i.imgur.com/PAw22Gn.gif http://i.imgur.com/wbIWuKD.gif Pull to refreshhttp://capptivate.co/category/patterns/pull-to-refresh-patterns/
  • 22.
    Features & Innovations 22 Wearable : Google glass, Smart watches , wrist bands New approach of design: highly contextualised, main features, simple actions Touch ID: Easy way to login, pay with the fingerprint Contextual awareness : Coupons : help on loyalty program and on the mobile to store Bluetooth smart : Low energy Bluetooth
  • 23.
    23 Kia Googleglass Twitter Google glass Maps Google glass
  • 24.
    24 Amazon iOS 1Password iOS
  • 25.
    25 MLB Atthe Ballpark iOS
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
    Findout more •Onhttps://techblog.betclicgroup.com/
  • 31.
    WewantourSportsbetting,Poker,HorseracingandCasino&Gamesbrandstobeeasytouseforeverygameraroundtheworld. Codewithustomakethathappen. Lookat all the challenges we offer HERE We are hiring ! Check our Employer Page Followus on LinkedIn
  • 32.
    About Us •BetclicEverestGroup,oneoftheworldleadersinonlinegaming,hasauniqueportfoliocomprisingvariouscomplementaryinternationalbrands:Betclic,Everest,Bet-at-home.com,Expekt,Monte-CarloCasino… •Throughourbrands,BetclicEverestGroupplacesexpertise,technologicalknow-howandsecurityattheheartofourstrategytodeliveranon-linegamingofferattunedtothepassionofourplayers.Wewantourbrandstobeeasytouseforeverygameraroundtheworld.We’rebuildingourcompanytomakethathappen. •Activein100countrieswithmorethan12millioncustomersworldwide,theGroupiscommittedtopromotingsecureandresponsiblegamingandisamemberofseveralinternationalprofessionalassociationsincludingtheEGBA(EuropeanGamingandBettingAssociation)andtheESSA(EuropeanSportsSecurityAssociation).