Mv production assignment evaluation form 2019 (1)

Mv production assignment evaluation form 2019 (1)

• 1.
  EVALUATIO N James cooper-ab
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  PRODUCTION PROCESS EVALUATION
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  RESEARCH I feel thatone strength of my research was the amount of rap artist I explored as this allowed for me to get a wider sense of what is mostly used in rap videos and what used less allowing me to understand and implement those elements into my own so it is not confused for another music style for example in many of the rap music videos I researched was that of the clothing theme as many of the artist clothing style was that of a hoodie so when I did recording for my music video I made sure that the singer was wearing a hoodie, another example of this is in my research is that all the artist were making hand gestures or doing something with the hand whilst they were singing so when I was recording mine I made sure to make sure the singer was doing hand gutters as well whilst singing. I feel a weakness of my research was that I didn’t do more research on one specific rap artist and their song meaning I only have the basic of what makes rap popular but not why the artist themselves are popular or why there songs are so popular so in the future I will have to consider looking at to other product made by one person in the future and an effect this would have had on my product would be that I
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  PLANNING I feel Istrength of my planning was that it was well set out and clearly showed what was planning on being achieved such as the tone style of art direction of the music video this helped my product quite a lot as the planning allowed me to have a base for an idea of what I wanted to make my product and what needs to be where and kind of footage is needed for my product. Another strength of my planning was my mood board as I feel I set it out simple enough that it saves time but still makes clear what story is being told and which scene needs to be where and who's in it and how the scenes are set out, this helped my product as it allowed for the finished product stick to the story it is telling but also allowed for the shooting for the video to stay on track without losing direction so the only reshoots needed are for messed up scenes not scene that were never meant to be in the final product. A weakness of my planning I feel where the description of the facility's equipment and personnel as I feel an improvement could have been made if I had gone more into detail about these three things as the current versions come off as unprofessional and not well though out and the effect this would have on my product is that there may have been more uses of props and costumes within the product itself.
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  TIME MANAGEMENT I believeI have managed my time within this project quite well as I have been able as I was able to get every bit of footage shot in time ready for editing and managed edit my video together on time completing my project however I do believe that my project could have been better with more time. What I would have done if I had more time is that I would rerecord certain scenes as I feel some of the scenes in my music video don’t have the energy I was looking for and certain part of the lip sync are some time only one second behind the song making it very jarring for the view to watch as it takes them out of the scene.
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  TECHNICAL QUALITIES - CAMERA Onesimilarity between my work and the existing product is both of our uses of camera work as both use long shots as in which the focus of the shot is very far away from the camera. A second similarity between my work and the existing product is our camera use of medium close up shot in which the top half of a subject in a scene is focused on. A final similarity between my work and the existing product is that of our camera use of close up shots in which the camera is very close up to a subject face or object.
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  TECHNICAL QUALITIES - CAMERA Onedifference my product and the existing product is how the camera is used to introduce a new character into a scene as in the existing product the camera pans around the singer until it shows someone running towards them and stops there. Where as in mine the camera pans left until it has the new character in full view. Another difference between my product and the existing one is that when both song reach a instrumental solo in the existing product the camera pans down but also zooms in as well and jump cutting to show the band playing they’re instruments where as in mine the camera simply pans down showing the Jerome
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  TECHNICAL QUALITIES – EDITING/POST Onesimilarity my product and the existing one share is how the scenes transition from one to another as in both mine and the existing one we use the editing process of a fade transition in which one scene fades away whilst the other fades Another similarity my product and the existing one share is that of the layered footage and audio in which audio is put over an actor or singer or vice verse creating the illusion to the view the singer is actually singing the song in the footage. One difference however between my product and the existing one where as the existing product only consist of having one clip at a time showing mine near the end has multiple separately recorded clips playing together in one new scene.
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  AESTHETIC QUALITIES When Icome to my music video I feel that it looks quite good, but also I believe it to be quite creative as there aren't many music video out there that use machinima in it so it really helps the video stand out more among other in the same genre, but also another aspect of my music video it that of the live action footage mixed with the halo 5 visuals which I feel really mixed together well in my music video. An aspect of my music video I would improve would be the final two scenes as one of them isn’t supposed to be grey and the other is way to unclear and they way I would go about this is by reshooting the two scenes with me using a blue screen instead of a green screen for the first and using better quality images for the second, another aspect of my music video I would improve would be the scene that have lip syncing in them as some of the lip syncing didn't fully sync with the lyrics ruining the immersion of the music video and so to improve this I would go back and rerecord the scenes that didn’t have the best lip syncing in them and repeat until I got the lip syncing just right. Strength • Green screen effects are well done • Visually interesting to look at • Well coria graphed Weaknesses • Lip syncing is off in some scenes • Some green screen scene are a little bit to fuzzy • Last two scenes drop in quality
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  PEER FEEDBACK
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  FEEDBACK 1 What didyou like about the product?  Green screening was very well done  Gameplay shots looked very good  Each shot matched well with what the person was saying. What improvements could have been made to the product?  Try to remove some of the grain in the real life shots.  When merging the in real life shots and halo shots, make sure they don’t clash into each other.
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  FEEDBACK 2 What didyou like about the product?  The lip synch seen throughout the video was particularly good.  The split screen scenes of the subject and the video game character is another highlight and a difficult technique that you have mastered quite well.  The green screen scenes, particularly the one when you stand against the background of space, shows visual creativity. What improvements could have been made to the product?  At least one of the shots at approximately 1 minute and 30 seconds could have been a little more in focus.  The final shot of the video is slightly grainy and could do with a touching-up, perhaps adding a small bit of colour to the environment.
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  FEEDBACK 3 What didyou like about the product?  The visuals were in focus and the person was clear with the frame when lip syncing.  That colour corrects within the video looked great, especially the halo visuals.  The choreography within the music video really good and you can see the raw emotion when the person is dancing within the music video.  The intro to the music video was really good because the transitional fade was complimentary to the video.  Most of the transition were on beat, which was good because it make the music video feel in sync.  The out was great because the last shot was clear and you can see the video fade out nicely.  The overall quality of the music video was HD which made the viewing experience very enjoyable.  The framing and position of the characters of the clips looked great and the people within the music video was really good because I could clearly see when was happening with the music video. What improvements could have been made to the product?  A few of the shots were out of focus which made the shots look satisfactory.  A lot of the lip syncing wasn’t to the song which was probably the main con of the whole music video. It was quite hit or miss because it was sometimes good and sometimes not so god.  The green screen at the end was a little bit off because it was a bit pixelly.
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  PEER FEEDBACK SUMMARY Whatdo you agree with from your peer feedback? •That the green screen scenes were very well done. •That the live action mixed with game play footage matcher quite well together. •That the lips syncing was very good •That certain shots within the music video need to be cleared up What do you disagree with from your peer feedback? I can’t really disagree as every bit of feedback was very viable
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  PEER FEEDBACK SUMMARY Onechange I would make to my product based on feedback would be to rerecord certain scene and make sure they’re more focused and the reason for this is because unfocused scenes' can really take the audience out of the scene meaning the song has less replay value to it. A second change I would make to my music video based on feedback would be to fix up the ending and the reason for this as when I watched to two final shot I wasn't particular fond of how unclear and grainy they looked. A third and final change I would make to my product based on feedback would be to fix up the split screen sections of the music video and the reason for this is because at certain points my side of the split screen will clash onto the other character side of the split screen ruining the sense of immersion I am trying to build in my music video.