ppt on indian Dairy industry
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The seminar document provides an overview of the Indian dairy industry in 3 paragraphs. The first paragraph introduces that dairy activities are integral to India's rural economy, and that India is the world's largest producer and consumer of dairy products. The demand for milk is growing tremendously. The second paragraph outlines some of the challenges facing the Indian dairy industry, including lower milk yields per cow compared to other countries, as well as issues like shortage of fodder and poor transportation infrastructure. The third paragraph briefly summarizes the history of the dairy industry in India, including the Operation Flood program launched in 1970 which transformed India from a milk importer to having a milk surplus, leading it to become the largest milk producer globally
ppt on indian Dairy industry
- 1. WELCOME
- 2. Seminar On Indian Dairy Industry Advisor: Dr. SK. Aktar Hossain Associate Professor 16MSDY026WCDT, SHUATS Submitted by: Neeraj kumar Dixit M.Sc. Dairy Technology Warner College of Dairy Technology Sam Higginbottom University of Agriculture Technology And Sciences
- 3. Introduction: Dairy activities have traditionally been integral to India's rural economy and it's no wonder the country ranks as the world's largest producer and consumer of dairy products. The demand for milk is tremendous, and is growing not only in cities but also in small towns and rural areas. Over the past two decades, dairy farming has progressed in the direction of becoming an organized industry that encompasses not only increased production of milk and milk products, but also the breeding of higher yielding cattle, scientific rearing of animals and feed production. Dairy farming in India is now evolving from just an agrarian way of life to a professionally managed industry. Transformation of this sector is being induced by such positive factors like newfound interest on the part of the organized sector, new markets,.
- 4. Challenges: Though India can legitimately boast of having one of the world's largest cattle population, the average output of an Indian cow is significantly lower compared to its American counterpart. The average milk yield per milch cattle in India has been reported around 987 Kg per lactation as compared to 7038 Kg per lactation in USA and more than 9291 Kg per lactation in Israel. Besides, the Indian dairy sector is plagued with various other impediments like shortage of fodder, poor quality of feed, dismal transportation facilities and a poorly developed cold chain infrastructure. As a result, the supply side lacks in elasticity that is expected of it.
- 5. History: Prior to year 2000, India was not noticed by most international dairy companies, as the country was neither an active importer nor an exporter of dairy products. Although India has imported some milk powder and butter oils as aid between 1970 and 1990, exports from India were insignificantly small and it was not until 2000 onwards, when Indian dairy products started having more presence in global markets. The transition of the Indian milk industry from a situation of net import to that of surplus has been led by the efforts of National Dairy Development Board's Operation Flood programme under the leadership of the former Chairman of the board Dr. Kurien.
- 6. REVOLUTION IN DAIRY INDUSTRY Operation flood •It started by India’s National Dairy Development Board in 1970 •Introduced under guidance of Dr. Verghese Kurien (father of white revolution) •It called White Revolution. •Objective: To create a nation-wide Milk grid •It results in making India the largest producer of milk and milk products. •Per capita availability of milk has increased from 132 g per day in 1950 to over 220 g per day in 1998.Today’s per capita consumption has been increased up to 337g per day (2016-17)
- 7. Importance of Milk in human diet •Skin glows, moisturisation ( Lactic acid factor) •Healthy bones and teeth (Calcium and Vita.-D factor) •Muscle power enhancement (protein factor) •Excess Weight loss (from low fat or skimmed milk ) •Less stress ( warm milk relaxes tense muscles and frayed nerves) •Lowering of high blood pressure.
- 8. Interesting Facts: •It takes 2.5 gallons of milk to make one gallon of ice cream. •It takes 10 gallons of milk to make one pound of cheese. •It takes two gallons of water to create one gallon of milk. •500 gallons of blood have to pass through the udder to produce one gallon of milk. •You would have to eat 2.5 cups of broccoli or 1 cup of turnip greens to equal the calcium in two servings of dairy products.
- 9. Breeds: Dairy Cow Breeds Indian Sahiwal Deoni Gir
- 11. Product development: •Dairy foods can be manufactured and packaged for export to countries where Indian food enjoys basic acceptance. The manufacturing may be carried out in contract plants in India. An option to market the products in collaboration with local establishments or entrepreneurs can also be explored. •Products exhibiting potential include typical indigenous dairy foods either not available in foreign countries. Gulab-jamuns, Burfi, Peda, Rasagullas, and a host of other Indian sweets have good business prospects.
- 12. Indian (traditional) Milk Products •Makkhan - unsalted butter. •Ghee - butter oil prepared by heat clarification, for longer shelf life. •Kheer - a sweet mix of boiled milk, sugar and rice. •Basundi - milk and sugar boiled down till it thickens. •Rabri - sweetened cream. •Misthi Dahi - a type of curd made sweet generally. •Lassi - curd mixed with water and sugar/ salt. •Channa/Paneer - milk mixed with lactic acid to coagulate. •Khoa - evaporated milk, used as a base to produce sweet meats.
- 13. Top 10 milk producers in World (in 2016-17) 1.India 163∙74 MMT 2.U.S. 120∙34 MMT 3.China 72∙43 MMT 4.Pakistan 52∙31 MMT 5.Brazil 42∙67 MMT 6.Germany 32∙34 MMT 7.Russia 31∙02 MMT 8.France 27∙04 MMT 9.New Zealand 25∙53 MMT 10.Turkey 21∙01 MMT
- 14. Top 10 Milk producers in India •Gujarat Co-operative milk marketing Federation Ltd. •AP Dairy Development Co-operative Federation Ltd. •Karnataka Co-operative Milk Federation. •Kwality Ltd. •Mehsana Dist. Co-operative Milk Producers Union Ltd (Dudhsagar dairy) •Mother Dairy Fruit & Vegetable Pvt Ltd. •Schreiber Dynamix Dairies Pvt Ltd. •Tamilnadu Co-operative Milk Producers Federation Ltd. •Kerala co-operative Milk Marketing Federation Ltd (Milma) •Orissa State Co-operative Milk Producers Federation Ltd.
- 15. Annual Growth Rate (%) Sl. No. Year Milk (AGR %) 1. 1950-51 to 1960-61 1.64 2. 1960-61 to 1973-74 1.15 3. 1973-74 to 1980-81 4.51(white revolution) 4. 1980-81 to 1990-91 5.48 5. 1990-91 to 2000-01 4.11 6. 2000-01 t0 2009-10 5.77
- 16. Structure of Indian dairy industry (in 2012): Indian Dairy Industry •Unorganized 80% •Organized 20% I. Private Dairies 532 II. Cooperative Societies 254 III. Government 46
- 17. Emerging Dairy Markets: •Food service institutional market: It is growing at double the rate of consumer market •Defense market: An important growing market for quality products at reasonable prices •Ingredients market: A boom is forecast in the market of dairy products used as raw material in pharmaceutical and allied industries Parlour market: The increasing away from- home consumption trend opens new vistas for ready-toserve dairy products which would ride piggyback on the fast food revolution sweeping the urban India.
- 18. Review of existing Government initiatives •IDDP(Intensive Dairy Development Plan) •Cooperative scheme •NPCBB(National Programme for Cattle and Buffalo Breeding) •DVCFS(Dairy Venture Capital Fund Scheme) •National Dairy Plan •Delhi Milk Scheme •Central Fodder Scheme
- 20. WEAKNESSES •Perishability: Pasteurization has overcome this weakness partially. •Lack of control over yield: Theoretically, there is little control over milk yield. •Logistics of procurement •Problematic distribution •Competition STRENGTH •Demand profile •Margins •Flexibility of product mixture •Availability of raw material •Technical manpower
- 21. OPPORTUNITIES Value addition: There is a phenomenal scope for innovations in product development, packaging and presentation. oSteps should be taken to introduce value-added products like shrikhand, ice creams, paneer, khoa, flavored milk, dairy sweets, etc oAddition of cultured products like yoghurt and cheese lend further strength - both in terms of utilization of resources and presence in the market place. oA lateral view opens up opportunities in milk proteins through casein, caseinates and other dietary proteins, further opening up export opportunies. Export potential: Amul is exporting to Bangladesh, Sri Lanka, Nigeria, and the Middle East
- 22. THREATS: Milk vendors, the un-organized sector: Today milk vendors are occupying the pride of place in the industry. Organized dissemination of information about the harm that they are doing to producers and consumers should see a steady decline in their importance.
- 23. AMUL: An Introduction •AMUL means "priceless" in Sanskrit.The brand name "Amul," from the Sanskrit "Amoolya," was suggested by a quality control expert in Anand. •Amul products have been in use in millions of homes since 1946. •Amul a leading food brand in India with a Turnover: Rs. 38,000 crore in 2016-17. • In 1999, it was awarded the "Best of all" Rajiv Gandhi National Quality Award. • Shri Ramsingh Prabhatsingh Parmar is the present chairman and R.S.Sodhi is the present Chief GM of AMUL. •Amul (ANAND MILK UNION LIMITED) formed in 1946, is a dairy cooperative movement in India. It is a brand name managed by an apex cooperative organization, Gujarat cooperative milk Marketing Federation Ltd. (GCMMF), which today is jointly owned by some 3 million milk producers in Gujarat, India.
- 24. CONCLUSION Changing Dynamics in the Indian Dairy Industry – Self-sufficiency to Shortfall •India emerged as the leading producer of milk in 1998 •In 2015-16 milk production was 146∙3 million tons (6∙26% growth rate). •Based on NDDB estimates, milk demand is growing at twice this rate, estimated demand in 2020 is 180-200 mn. tonnes •Indicators of imminent shortfall •Consumption of nonfat dry milk is forecast to surpass Indian production in 2012, reflecting the small but growing deficit •Butter consumption exceeded domestic production •Increase in the volume of marketed surplus going through organized sector as more private sector players enter the market • Major National and Multinational companies investing in scaling up operations: Hatsun, Reliance, Nestle, Dannon, Britannia, Fonterra. •Setting up of large commercial farms Dairy Motels model
- 25. References: •Chawla, A., Chawla, N., & Pant, Y. (2009). Milk and Dairy Products in India‐ Production, Consumption and Exports: Introduction. India: Hindustan Studies & Services Ltd. Retrieved 17 June 2011, http://www.hindustanstudies.com/files/dairysept09tocintro.pdf •Chand, S., Saraiya, A., & Sridhar, V. (2010). Public Private Partnership in Indian Dairy Industry. Retrieved 17 June 2011, from http://www.technopak.com/resources/Food/PPP%20in%20Indian%20Dairy%20Industry Technopak CII Back ground%20Paper_May08, 2010%20pdf%20ver.pdf •Goswami, B. (2007, October 4‐5). Can Indian Dairy Cooperatives Survive in the New Economic Order? Paper presented at the WTO Public Forum “How Can the WTO Help Harness Globalization”, Geneva, Switzerland. Retrieved 16 June 2011, from •http://www.indiadairy.com/ •Karmakar, K. G., & Banerjee, G. D. (2006). Opportunities and challenges in the Indian dairy industry. Technical Digest, 2006:9, 24‐27. Retrieved 17 June 2011, from http://www.nabard.org/fileupload/DataBank/TechnicalDigest/ContentEnglish/issue9td‐6.pdf •National Dairy Development Board (2014). National Statistics. Retrieved 16 Jun 2011, from http://www.nddb.org/statistics.html •Ravishankar, 1997. Case in India, The Case of Cooperative Dairying in India-Report on an International Workshop at the International Institute, Histadrunt, Betberi, Israel, COOPNET,p-42. •Singh, R. (2014). India Dairy and Products Annual Report 2012. USDA Foreign Agricultural Service: Global Agricultural Information Network. Retrieved 16 June 2011, from static.globaltrade.net/fill.
- 26. Thank You