period of new society

PERIOD OF NEW SOCIETY
(1972-1980)

Historical Background
The period of the New Society
started on September 21,1971. The
Carlos Palanca Awards continued
to give annual awards.

Almost all themes in most writings
dealt with the development or
progress of the country like:
 Green Revolution
 Family Planning
 Proper Nutrition
 Environment
 Drug Addiction, and
 Pollution

The New Society tried to stop
pornography or those writings giving bad
influences on the morals of the people. All
school newspapers were temporarily stopped
and so with school organizations.
The Military Government established a
new office called, the Ministry of Public Affairs
that supervised the newspapers, books and
other publications.

The Government took part in reviving old
plays like:
 Cenaculo
 Zarzuela, and
 Embayoka of the Muslims
The Cultural Center of the Philippines, the
Folk Arts Theater and even the old Metropolitan
Theater were rebuilt in order to have a place for
these plays.

Singing both Filipino and English songs
received fresh incentives. Those sent abroad
promoted many Filipino songs.
The weekly publications like:
 Kislap, and
 Liwayway helped a lot in the development of
Literature. These became outlets for our
writers to publish many of their works.

The Following Slogans of the New Society:
 Sa ikauunlad ng bayan (Discipline is needed
Disiplina ang kailangan. to develop the nation)
 Tayo’y kumain ng gulay (Let’s eat vegetables to
Upang humaba ang buhay. Lengthen our lives)
 Magplano ng pamilya (Let’s plan our families
so
Nang ang buhay ay lumigaya we’ll lead happy
lives)

 Ang pagsunod sa magulang (Obedience to
parents
Tanda ng anak na magalang. is a mark of a
respecful child)
 Tayo’y magtanim (Let’s plant in order to
Upang mabuhay. Survive)
 Tayo’y magbigayan (Let’s be generous
and
At huwag magsiksikan. Not try to outdo each
other)

Those who wrote poetry
during this period:
 Ponciano Pineda
 Aniceto Sivestre
 Jose Garcia Revelo
 Bienvenido Ramos
 Vicente Dimasalang
 Cir Lopez Francisco, and
 Pelagio Sulit Cruz

Many more composers added their
bit during this period:
 Freddie Aguilar
 Jose Marie Chan, and
 The group Tito, Vic and Joey
ANAK of Freddie Aguilar became instant
success because of the spirit and emotions
revealed in the song. There were even translations
in Japanese and in other languages.

The government led reviving old plays
and dramas like:
 Tagalog Zarzuela
 Cenaculo, and
 Embayoka of the muslims
which were presented in the rebuilt
Metropolitan Theater, the Folk Arts Theater and
the Cultural Center of the Philippines.

In 1977, the Tales of Manuvu, a new style
of rock of the ballet opera was also added to
these presentations. These was performed by
Celeste Legaspi, Lea Navarro, Hadji Alejandro,
Boy Camara, Anthony Castelo, Rey Dizon and
choreographed by Alice Reyes.

The following organizations contributed a lot to
the development of plays during this period:
 PETA of Cecille Guidote and Lino Brocka
 Repertory Philippines: of Rebecca Godines
and Zenaida Amador
 UP Repertory of Behn Cervantes
 Teatro Filipino by Rolando Tinio

Radio continued to be patronized during
this period. The plays series like:
 SI MATAR
 DAHLIA
 ITO ANG PALAD KO, and
 MR. LONELY
were the forms of recreation of those
without television. Even the new songs were
first heard over the airwaves.

Performing artist in radio who moved over to
television because of higher pay:
 Augusto Victa
 Gene Palomo
 Mely Tagasa
 Lina Pusing, and
 Ester Chavez
Popular television plays were GULONG NG
PALAD, FLOR DE LUNA, and ANNA LIZA.
SUPERMAN and TARZAN were also popular
with the youth.

New kinds of films without sex or romance
started to be made but which were
nevertheless well-received by the public like:
 MAYNILA… SA MGA KUKO NG LIWANAG
written by Edgardo Reyes and filmed under
the direction of Lino Brocka. Bembol Roco was in
the lead role.
 MINSA’Y ISANG GAMU-GAMO
Nora Aunor was the principal performer here.

 GANITO KAMI NOON.. PAANO KAYO
NGAYON
led by Christopher de Leon and Gloria Diaz.
 INSIANG
by Hilda Koronel
 AGUILA
led by Fernando Poe Jr., Jay Ilagan and
Christopher de Leon.

The leading papers during
this period:
 BULLETIN TODAY
 TIMES JOURNAL
 PEOPLE’S JOURNAL
 BALITA
 PILIPINO EXPRESS
 PHILIPPINE DAILY EXPRESS
 EVNING POST
 EVENING EXPRESS

Other magazines:
 KISLAP
 BULAKLAK
 EXTRA HOT, and
 JINGLE SENSATION

Comics also proliferated
everywhere and were enjoyed by
the masses like:
 PILIPINO
 EXTRA
 LOVE LIFE
 HIWAGA
 KLASIK
 ESPESYAL

SHORT STORY
CATEGORY1972-1973
1st Prize- “SPOTS ON THEIR WINGS AND
OTHER STORIES”
-Antonio Enriquez
2nd Prize- “ON FRIENDS YOU PIN SUCH HOPES”
-Ines Taccad Camayo
3rd Prize- “THE LIBERATION OF MRS.FIDELA
MAGSILANG”
-Jaime A. Lim

1973-1974
1st Prize- “THE CRIES OF CHILDREN ON AN APRIL
AFTERNOON IN THE YEAR 1957”
-Gregorio C. Brillantes
2nd Prize- “THE WHITE DRESS”
-Estrella D. Alfon
3rd Prize- “TELL ME WHO CLEFT THE DEVILS
FOOT”
-Luning Bonifacio Ira
Honorable Mention- “SCORING”
-Joy T. Dayrit

1974-1975
1st Prize-co-winners
 “THE DAY OF THE LOCUSTS”
-Leoncio P. Deriada
 “ROMANCE AND FAITH ON MOUNT BANAHAW”
- Alfred A. Yuson
2nd Prize-co-winners
 “THE MAN WHO MADE A COVENANT WITH THE
WIND” -Cirilo F. Bautista
 “ONCE UPON A CRUISE: GENERATIONS AND
OTHER LANDSCAPES” -Luning Bonifacio Ira
 “AGCALAN POINT”
-Jose Y. Dalisay, Jr.

3rd Prize-co-winners
 “THE DOG EATER’S”
-Leoncio P. Derianda
 “THE PEOPLE’S PRISON”
-Mauro R. Avena
 “DISCOVERY”
-Dr. Porfirio F. Villarin, Jr.
 “A SUMMER GOODBYE”
-Linda Ledesma and Benjamin Bautista

PLAY CATEGORY
1972-1973
1st Prize- “THE HEART OF EMPTINESS IS BLACK”
-Ricardo Demetillo
2nd Prize- “GO, RIDER!”
-Azucena Crajo Uranza
3rd Prize- “THE RICEBIRD HAS BROWN WINGS”
-Federico Licsi Espino, Jr.

1973-1974
1st Prize- (No Award)
2nd Prize- “AFTERCAFE”
-Juan H. Alegre
3rd Prize- “DULCE EXTRANJERA”
-Wilfredo D. Nolledo

1974-1975
1st Prize- “A LIFE IN THE SLUMS”
-Rolando S. Tinio
2nd Prize- “PASSWORD”
-Paul Stephen Lim
3rd Prize- “THE MINERVA FOUNDATION”
-Maidan Flores

POETRY CATEGORY
1972-1973
1ST Prize- “CHARTS”
-Cirilo F. Bautista
2nd Prize- “A TRICK OF MIRRORS”
-Rolando S. Tinio
3rd Prize- “ALAPAAP’S MOUNTAIN”
-Erwin E. Castillo

1973-1974
1st Prize-co-winners
 “MONTAGE”
-Ophelia A. Dimalanta
 “IDENTITIES”
-Artemio Tadena
2ND Prize-co-winners
 “BOXES”
-Ricardo de Ungria
 “GLASS OF LIQUID TRUTHS”
-Gilbert A. Luis Centina III

3rd Prize-co-winners
 “A LIEGE OF DATUS AND OTHER POEMS”
-Jose N. Carreon
 “RITUALS AND METAPHORS”
-Celestino M. Vega

1974-1975
1st Prize- “TELEX MOON”
-Cirilo F. Bautista
2nd Prize- “ADARNA: SIX POEMS FROM A
LARGER CORPUS”
-Wilfredo Pascua Sanchez
3rd Prize- “THE CITY AND THE THREAD OF
LIGHT”
-Ricardo Demetillo

REPUBLIC CULTURAL
HERITAGE AWARDEES
(1960-1971)
NATIONAL ARTISTS(1973)
 Amado V. Hernandez (Posthumous)
(Literature)
 Jose Garcia Villa (Literature)
 Francisco Reyes Aquino (Dance)
 Carlos V. Francisco (Posthumous) (Painting)
 Antonio J. Molina (Music)
 Guillermo Tolentino (Sculpture)

NATIONAL ARTISTS(1976)
 Nick Joaquin (Literature)
 Napoleon V. Abueva (Sculpture)
 Pablo Antonio (Posthumous) (Architecture)
 Lamberto V. Avellana (Movies)
 Victorio G. Edades (Painting)
 Jovita Fuentes (Music)

Bilingual education which was initiated by
the Board of National Education as early as 1958
and continued up to the period of Martial Rule in
September 21, 1972, resulted in the deterioration
of English in the different levels of education. The
focus of education and culture was on problems
of national identity, on re-orientation, renewed
vigor and a firm resolves to carry plans and
programs.
The forms of Literature that led during this
period were the essays, debates, and poetry.

SOME BOOKS THAT CAME
OUT DURING THIS PEROD
WERE: I Married a Newspaperman (essay) by Maria
Luna Lopez (wife of newspaperman Salvador B.
Lopez),1976
 The Modern Filipino Short Story by Patricia
Melendrez Cruz,1980
 Cross Currents in Afro-Asian Literature, by
Rustica D. Carpio, 1976
 Brief Time to Love by Ofelia F. Limcaco
 Medium Rare and Tell the People (feature
articles and TV Program) by Julie Yap Daza

period of new society

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