More Related Content
Pitch
- 1.
- 2. Song Choice “Dreaming” ByBlondie ● Pop-Rock Genre ● Came out in 1979 I chose this song as it is: ● Original ● A revival of the 80s (80s/90s fashion and music is very popular) ● Catchy and easily interpreted
- 3. Artist Darcy Doo (Realname Darcy Hannah) ● Triplet, with very close bonds to her sisters ● ‘Darcy Doo’ is a childhood nickname ● Started a youtube channel and scrapped it out for many years with little success ● Years of having her music online, ‘Dreaming’ was her breakthrough song on YouTube and is now signed with FatCat Records ● Dreaming is now being re-released with a music video as her debut single Image/Style New trends include being ‘alternative’, which entails not being hyper-feminine. Clothing is baggy and music choices include reviving old favourites from the 80s and 90s. However, some trends cross over from the mass audience, including iPhones and current heavy makeup trends.
- 4. Record Label FatCat Records ●Independent record company based in Brighton, which is a town that is known for taking the alternative route and being a little different (holding many LGBT events including Brighton Pride parade) ● Genres include post-rock and pop, which is what Darcy Doo crosses into ● Bands include We Were Promised Jetpacks, who are indie rock and Sigur Rós, a post-rock band from Iceland This record label suits Darcy Doo as there is a cross over in genre. An independent label is best for my artist as she worked and advertised her music through overpopulated artists where lots of musicians are trying to make a break, i.e. YouTube.
- 5. Which is abetter logo?
- 6. Target audience ● Majoritygirls - may be considered too soppy or feminine for lots of boys to listen to. However, those who do not fit the masculine demographic may be interested. ● Majority age group of older teenagers, as they have the initiative to look for music they enjoy, without outside pressure from peers, on platforms such as Spotify and YouTube. Young adults have most definitely developed this and still make up a large amount of my demographic. ● Because of this, most of my listeners will be students, with few in employment - most people of this age group have just only entered the working world. ● Education and Religion does not matter within my demographic. ● Those of a younger generation will have missed out on the 90s and 80s and are rediscovering this lost music along with my artist, who has made this song inspired by the eras. Those who may have been alive and remember these periods may be interested in reliving this era of music.
- 7. Video concept ● Independentbudget, so will not have a lot of editing ● Will also have very basic locations (i.e. a field, white screen) ● However, as there is a lack of editing, it will look beautiful with recording, hence why a drone will be used for some shots ● Young demographic, so the underlying message will be young love ● Young girl in the video, girls are stereotyped to be very emotional - this will come through in my video ● Feminine with an alternative twist - whilst there may be some pink and stereotypically girly things, not everything will appear that way
- 8.
- 9. Goodwin Theory ● Partswill be lip synced, relating the audience to the artist in the video ● Only person throughout the video is the artist, and will often be framed in the centre. Audience is forced to focus on her throughout the whole video ● Video will be at face value, with many obvious references to young love - also relates to hypodermic needle theory ● Clothes that show off some sort of skin, which keeps the video modern (as many music videos with females in the 21st Century show some skin) with heavy makeup - appealing to a male audience - also relating to the Laura Mulvey theory. ● May not fit into Goodwin with a slightly artistic take. Not everything done within the video will be typically feminine, showing relatability to a female audience, as we cannot be pretty and feminine at all times. Can also relate to Blondie and the rock scene, as being the front singer of a rock band is usually a man.