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eBay Showhouse
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•   4-6 TB of User Session Data Collected Per Day
•   150+ million sessions
•   10+K event types
•   Hundreds of millions of user guids
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Miami           Phoenix             Tampa                  Miami            DFW
(Colts/Bears)   (Giants/Patriots)   (Steelers/Cardinals)   (Saints/Colts)   (Packers/Steelers)
Pop-up commerce
Pop-up commerce
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Pop-up commerce
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Pop-up commerce
Paris Hilton                                                     wii



Temporal Pattern in Dotted line and Optimal State Sequence in Solid line
http://www.buzzaday.com
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
Multi-year   Query      Burst
                                              Bursty Queries
Volume Time-series      Detection



                                       Index the queries for periodicity
                                       search

Periodically Bursting Queries                                Non-periodic , one-off buzz events royal
Superbowl Hannukah                                           wedding justin bieber hair




 Cluster co-occurring Bursty queries             Auto-detected events          Cleaning and
 based on other dimensions                                                     labeling
Valentine Wreath
                                                                                      Back to school
Primitive Valentines
                                                                                      Girls backpack
Valentine Cards
         Valentines Day                                                                       Back To School



       alice costume boutique halloween handmade costume teen halloween costumes mummy costume bat
       costume viking costume alice in wonderland costumes rainbow brite costume handmade costume pikachu
       costume ghost costume dora costume couples costume pocahontas costume mens halloween costume jim
       shore halloween angel costume gorilla costume zorro costume couples halloween costumes bear costume
       referee costume devil costume jester costume mens pirate costume egyptian costume tinker bell costume leg
       avenue costume saloon girl costume longaberger halloween werewolf costume funny costume elmo costume
       wizard of oz costume homemade costume couples costumes red riding hood costume halloween animated
       halloween costumes women gangster costume pig costume frankenstein costume




                                            Halloween
Pop-up commerce
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Products/
Products/Categ
 Volume/Revenu
 eCategories
ories




                 Sellers
                 Buyers
Pop-up commerce
Buyers outnumber sellers 5:1
Seller-items sold has a power law distribution
Seller-revenue has a power law distribution
Buyer-items bought has a power law distribution
                          For a sample period over 1 month mean is 3 and median is 1
Buyer-spent money has a power law distribution
                       For a sample period of 1 month mean is 98$ and median was 45$
Categories browsed - mean 10.5, median 5
~10M new items a day, most items eventually sell, items last from a day to 30 days, most items not
cataloged, some auction-some fixed price
Pop-up commerce
Pop-up commerce
Pop-up commerce
Pop-up commerce
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Pop-up commerce
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Pop-up commerce
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Pop-up commerce

  • 2. Up
  • 10. 4-6 TB of User Session Data Collected Per Day • 150+ million sessions • 10+K event types • Hundreds of millions of user guids
  • 20. Miami Phoenix Tampa Miami DFW (Colts/Bears) (Giants/Patriots) (Steelers/Cardinals) (Saints/Colts) (Packers/Steelers)
  • 32. Paris Hilton wii Temporal Pattern in Dotted line and Optimal State Sequence in Solid line
  • 40. Multi-year Query Burst Bursty Queries Volume Time-series Detection Index the queries for periodicity search Periodically Bursting Queries Non-periodic , one-off buzz events royal Superbowl Hannukah wedding justin bieber hair Cluster co-occurring Bursty queries Auto-detected events Cleaning and based on other dimensions labeling
  • 41. Valentine Wreath Back to school Primitive Valentines Girls backpack Valentine Cards Valentines Day Back To School alice costume boutique halloween handmade costume teen halloween costumes mummy costume bat costume viking costume alice in wonderland costumes rainbow brite costume handmade costume pikachu costume ghost costume dora costume couples costume pocahontas costume mens halloween costume jim shore halloween angel costume gorilla costume zorro costume couples halloween costumes bear costume referee costume devil costume jester costume mens pirate costume egyptian costume tinker bell costume leg avenue costume saloon girl costume longaberger halloween werewolf costume funny costume elmo costume wizard of oz costume homemade costume couples costumes red riding hood costume halloween animated halloween costumes women gangster costume pig costume frankenstein costume Halloween
  • 55. Buyers outnumber sellers 5:1 Seller-items sold has a power law distribution Seller-revenue has a power law distribution Buyer-items bought has a power law distribution For a sample period over 1 month mean is 3 and median is 1 Buyer-spent money has a power law distribution For a sample period of 1 month mean is 98$ and median was 45$ Categories browsed - mean 10.5, median 5 ~10M new items a day, most items eventually sell, items last from a day to 30 days, most items not cataloged, some auction-some fixed price