This assignment brief outlines the tasks and criteria for a student to research techniques used by film producers to define and create products for audiences. The student must complete 5 tasks analyzing how film producers define audiences through research techniques like exit polls, and how they create promotional materials like posters and trailers for specific audiences. The tasks are linked to criteria for passing the assignment at different levels, from describing techniques to comprehensively explaining them. Upon completion, the student will submit their work and blog links serving as evidence for meeting the criteria.