Communicating Science
The Problem
Scientist Journalist Citizen
Influences: confirmation bias, eyewitness fallacies, underutilization of stats, reliance on
anecdotes, illusory correlation, cognitive dissonance, misperception of risks
GMOs
SOURCE: gmoanswers.org
BETTER: http://gmoanswers.com/ask/can-you-describe-detail-process-which-genes-are-altered-foods
Solutions
• Shared Values
• Transparency
• Better Education
• Credible Sources
• Compassion
SOURCE: 2014, Center for Food Integrity Presentation, COSDA, Wyoming
Resources
• Science versus entertainment
– GMOanswers.org (industry supported,
independent experts)
– Academicsreview.org (“Testing popular claims
against peer-reviewed science”)
– Skeptic.com
– Doubtfulnews.com
– Healthnewsreview.org
SOURCE: healthnewsreview.org

Presentation on Communicating about Science and GMOs