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propaganda techniques lessons.powerpoint
- 1. Do Now: Inyour notebooks…. • Write about a time you convinced someone to do something or buy something or believe something? What was it? How did you convince them? Do you think you are good at convincing people?
- 2. What do allthese pictures have in common?
- 3. Persuasive Techniques PROPAGANDA: techniques usedto influence opinions, emotions, attitudes or behavior. (Otherwise known as: PROPAGANDA)
- 5. What is persuasion? Generallyan appeal to emotion, not intellect. An attempt to change your behavior It attempts to “guide your choice”
- 6. Who uses propaganda? •Military • Media • Advertisers • Politicians • You and I!!!
- 7. Propaganda Techniques • BandwagonTechnique • Testimonial • Loaded Word • Misuse of statistics • Name calling or stereotyping • Plain Folks • Snob Appeal • Transfer
- 8. Bandwagon Technique •Everyone is doingit! You should too!!!
- 9. Testimonial • Testimonials are quotationsor endorsements which connect a famous or respectable person with a product or item.
- 10. Loaded Word • Use “loaded” wordslike . . . – new – improved – best
- 11. Misuse of Statistics Whenthe statistics are based on a falsehood.
- 12. Name Calling orstereotyping Smears or damages an Smears or damages an opponent opponent Often used by politicians Often used by politicians In a campaign speech to a logging company, the Congressman referred to his environmentally conscious opponent as a "tree hugger."
- 13. Snob Appeal •aims toflatter •Makes insinuation that this product is better than others. •“avant garde” ahead of the times. The ultimate driving machine Lexus sports car
- 14. Plain Folks • Makesthe leaders look like Plain folks (mom and pop style). - a convincing method to show they are just common people. - Opposite of snob appeal
- 15. Transfer -Feelings (good orbad) are transferred to something else. Transfer tries to make you view something in the same way as they view something else. In the Kerry vs. Bush campaign, an internet email circulated showing similar physical characteristics between John Kerry and a Frankenstein monster.
- 16. PRACTICE: What type ofpropaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer B. Loaded word
- 17. Rules of theGame: 1.) You must arrange your desk in a “U” formation. 2.) You must pass the board each time. Everyone is participating!! 3.) You may use the letters, instead of writing out the words. 4.) You can not YELL out!
- 18. What type ofpropaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer C. Testimonial
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- 21. What type ofpropaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer D. Name Calling
- 22. What type ofpropaganda technique is used in the following ad? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer A. Bandwagon
- 23. What type ofpropaganda technique is used in the following ad? C. Testimonial A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 24. What type ofpropaganda technique is used in the following ad? Loaded Word A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 25. What type ofpropaganda technique is used in the following ad? Loaded Word A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 26. What type ofpropaganda technique is used in the following ad? Bandwagon A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 27. What type ofpropaganda is this? • Misuse of Statistics 95% of homework assigned is busy work and is not beneficial to the student! A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 28. What type ofpropaganda technique is used in the following ad? • Snob Appeal A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer
- 29. What type ofpropaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer Testimonial
- 30. What type ofpropaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer D. Name -Calling
- 31. What type ofpropaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer F. Snob appeal
- 32. What type ofpropaganda is this? A. Bandwagon B. Loaded Words C. Testimonial D. Name-Calling E. Plain Folks F. Snob Appeal G. Misuse of Statistics H. Transfer B. Loaded Words
- 33. Get in Groups A)Jenna, Brehanna, Julien, Josie, Baileigh B) Tanner, Jessica, Sarah, Travis C) Anthony, Paige, Abby, Taylor, Brad D) Dalton, Brinley, Talia, Destini E) Kasey, Lauren, Peyton, Jacob
- 34. In your groups: Haveyour leader come and choose: -3-4 magazines & -8 post-it notes. - Identify 7 out of the 8 propaganda techniques. Label them on your post- it and stick them on the advertisement. You will share them!
- 35. Choose a typeof persuasive device. Come up with an advertisement. You must use color! You may use ONLY the following: 1.) Misuse of statistics 2.) Name calling or stereotyping 3.) Plain Folks 4.) Snob Appeal 5.) Transfer 6.) Loaded Words On the back, explain which type of propaganda it is and why. Individual assignment: Due Monday