Question 2 media updated

Question 2 media updated

• 1.
  QUESTION 2 HOW EFFECTIVEIS THE COMBINATION OF YOUR MAIN PRODUCT AND THE ANCILLARY TEXTS?
• 2.
  SYNOPSIS OF WINNERWINNER FIDGET SPINNER • OUR FILM IS A COMEDY HYBRID GENRE FOCUSED AROUND A YOUNG MAN WHO FINDS A TIME TRAVELLING FIDGET SPINNER TO AMEND HIS MISTAKES IN MUNDANE TASKS. OUR FILM CONTAINS LIGHT HEARTED EVENTS THAT OUR CHARACTER GETS FRUSTRATED WITH TO EMPHASISE THE PARODY OF OUR MAIN CHARACTER REWINDING TIME TO ACHIEVE WHAT HE WANTS TO IN MUNDANE TASKS. OUR FILM WAS INSPIRED FROM MATT GROENING’S CHARACTER IN THE SIMPSONS, HOMER SIMPSON. WE DECIDED TO USE THIS CHARACTER AS INSPIRATION AS THIS PERFECTLY ENCAPSULATES THE LACK OF SERIOUSNESS IN OUR MAIN CHARACTERS EXPRESSIONS AND BODY LANGUAGE. DUE TO THE LACK OF VIOLENCE AND SERIOUSNESS IN OUR FILM, WE DECIDED TO RATE OUR FILM A 12 DUE TO THE FACT THAT THERE IS AN IMPLIED MUGGING SCENE IN OUR FILM.
• 3.
  OUR PROJECT AIMS: •WHEN CREATING OUR FILM, OUR PROJECT AIMS WAS TO ENSURE THE AUDIENCE WAS ENTERTAINED BY A LIGHT HEARTED COMEDY AND THAT THEY COULD RELAX AND FEEL COMFORTABLE WITH THE MAIN CHARACTER DUE TO THE CASUAL PERSONALITY OF OUR MAIN CHARACTER, WHICH ALSO GIVES THE AUDIENCE PLEASURE WHILST WATCHING OUR FILM. HOWEVER, BEFORE THIS COULD HAPPEN WE HAD TO ADVERTISE OUR FILM SO THAT THE AUDIENCE UNDERSTOOD OUR FILM WAS A LIGHT-HEARTED ADVENTURE. WE ACHIEVED THIS BY CREATING ANCILLARY TEXTS SUCH AS POSTERS, QUESTIONNAIRES AND RADIO TRAILERS TO ENSURE OUR AUDIENCE COULD HAVE THE BEST EXPERIENCE WHILST VIEWING OUR SHORT FILM. ON THE POSTERS WE HIGHLIGHTED THE MAIN CHARACTER (MAXIMILLION) AND OUR MAIN PROP (THE FIDGET SPINNER) TO CONVEY TO THE AUDIENCE WHAT OUR FILM WAS ABOUT. THE LACKLUSTRE MAIN CHARACTER TO OUR FILM IS A GREAT ADDITION AS THE AUDIENCE CAN RELATE TO THE SIMPLISTIC AND REALISTIC ISSUES OUR CHARACTER FACES SUCH AS WANTING TO RE-TASTE FOOD BECAUSE IT TASTED GREAT. BY MATCHING HIS SIMPLISTIC ATTITUDE WITH THE PLAYFULLY MUNDANE TASKS, THIS ENCOURAGES ALIGNMENT WITH THE AUDIENCE AS THEY CAN DRAW SIMILARITIES IN THEIR LIVES WITH THE MAIN CHARACTERS LIFE. RICHARD DYER’S THEORY OF ENTERTAINMENT SUPPORTS THIS DUE TO THE FACT THAT HE STATES THE AUDIENCE IS ENTERTAINED WHEN THE AUDIENCE CAN RELATE TO THE CHARACTER AS THERE IS A SENSE OF COMMUNITY WHEN WATCHING THE MEDIA PRODUCT. BY HAVING THIS SENSE OF COMMUNITY ADDED TO A FILM, THIS CREATES A TALKING POINT FOR THE AUDIENCE AS MANY PEOPLE CAN ALIGN WITH THE REALISTIC LIFE ISSUES OUR MAIN CHARACTER ENCOUNTERS.
• 4.
  HOW EFFECTIVE WERETHE ANCILLARY TEXTS AT SELLING THE MAIN PRODUCTION? (RADIO TRAILER) • THE RADIO TRAILER STARTS OFF WITH A SOFT, NON –DIEGETIC HIP HOP BEAT WHICH IS APPARENT THROUGH OUR FILM TO ENCOURAGE OUR AUDIENCE TO FEEL RELAXED WHILST THEY LISTEN TO THIS ENTICING RADIO TRAILER. AS THE RADIO TRAILER PROGRESSES THE NON-DIEGETIC MUSIC CONTINUES TO PLAY WHILST OUR NARRATOR GIVES A LITTLE INSIGHT TO OUR FILM BY MENTIONING THE MAIN CHARACTERS OF OUR FILM, THE DIRECTOR AND LITTLE SNIPPETS OF OUR FILM. WE DECIDED TO HAVE A FUN AND CREATIVE VOICE FOR THE NARRATION AS THIS MATCHES THE AESTHETIC OF OUR FILM AND MEDIA PRODUCTION COMPANY DINOSAUR CAREBEARS WHICH WOULD THEN PERSUADE THE AUDIENCE TO WATCH THE FILM IF THE AUDIENCE WANTED TO SEE AN ADVENTUROUS TALE OF TIME TRAVEL AND ENJOYMENT. BY ADDING THE QUOTE “OH MY GOD!” AND “I’M THE MUGGER YEAH” ENCOURAGES THE AUDIENCE TO FEEL INTRIGUED ABOUT OUR FILM AS THIS SENSE OF SLIGHT ANGER AND VIOLENT THEME JUXTAPOSES THE THEME OF OUR RADIO TRAILER WHICH LEADS TO THE AUDIENCE BEING CURIOUS AND INTRIGUED ABOUT OUR SHORT FILM. FURTHERMORE WE ALSO ADDED THE PLAY ON WORDS “BUMS FIDGETING” AND “HEADS SPINNING” TO EMPHASISE TO OUR AUDIENCE WHAT FEATURES IN OUR FILM AND TO MATCH THIS WE ALSO ADDED THAT THE “FILM WILL SEND YOU SPIRALLING BACK TO YOUR CHILDHOOD” WHICH LINKS TO THE ASPECT OF TIME TRAVEL AND HOW THE FILM IS AN IMMATURE REPRESENTATION OF WHAT SOMEONE CAN DO WITH TIME TRAVEL. DUE TO THE RADIO TRAILER ENCOURAGING AUDIENCES TO BE INTRIGUED AND CURIOUS ABOUT OUR FILM, WE DECIDED TO INPUT A SCREENSHOT OF OUR MAIN CHARACTER PONDERING TO MATCH WHAT OUR AUDIENCE ARE THINKING WHEN LISTENING/WATCHING OUR RADIO TRAILER. THIS IS EFFECTIVE AS THE AUDIENCE CAN ALIGN WITH THE MAIN CHARACTERS EXPRESSION WITHOUT EVEN WATCHING THE FILM WHICH COULD THEN LEAD TO THE AUDIENCE WATCHING THE FILM OUT OF CURIOSITY. DUE TO OUR RADIO SCRIPT LINKING CLOSELY TO OUR FILM, THE AUDIENCE WILL RECEIVE PLEASURE FROM THIS AS THEY ARE DIRECTLY RELATED THROUGH MUSIC AND SCREENSHOTS USED IN THE RADIO TRAILER TO THE FILM. HOWEVER ONE ISSUE WITH OUR TRAILER IS THAT WE COULD HAVE PERSUADED THE AUDIENCE FEEL MORE EXCITED ABOUT OUR FILM BY INCREASING THE VOLUME OF OUR TRAILER AS THE TRAILER PROGRESSED AS THEY USE THIS EFFECT IN MAINSTREAM TRAILERS TO CREATE ANTICIPATION TOWARDS THE RELEASE OF THEIR FILM. DESPITE NOT ADDING THIS AUDIBLE EFFECT WE CREATED SOME ANTICIPATION TOWARDS OUR FILM AS WE USED REVIEWS AND THE RELEASE DATE TO ENTICE
• 5.
  POSTER SYNERGY • SYNERGYIS A BIG FEATURE AMONGST OUR MEDIA PRODUCTS TO GIVE OUR MEDIA PRODUCTS GREAT CONTINUITY. AN EXAMPLE OF THIS IS WHEN WE CREATED OUR FILM POSTER, WE USED AN IMAGE FROM OUR FILM OF OUR MAIN CHARACTER MAX ON THE FILM POSTER MATCHED WITH THE YELLOW FIDGET SPINNER AND THE YELLOW CHILDLIKE FONT TO EVIDENCE THIS USE OF SYNERGY. THIS DEMONSTRATES TO THE AUDIENCE THAT OUR FILM IS A LIGHT HEARTED FILM DUE TO THE SYNERGY DEPICTING THIS EFFECT TO THE AUDIENCE THROUGH THE CHILDLIKE FONT USED ON THE POSTER AND THE FILM AS WELL AS OUR MAIN CHARACTER POSITIONED ON THE POSTER WITH A CHILD’S TOY: THE FIDGET SPINNER.
• 6.
  POSTER INSPIRATION • FOROUR POSTER WE WANTED TO CREATE SOMETHING CHILDLIKE AND SIMPLE TO CONVEY THE FUN AND ENJOYABLE STORYLINE OF OUR FILM. WE DECIDED TO RESEARCH INTO POSTERS BY FINDING POSTERS THAT FEATURED BRIGHT, BOLD AND PRIMARY COLOURS AS CHILDREN ASSOCIATE WITH THESE COLOURS WHICH REFLECTS OUR MAIN CHARACTERS PERSONALITY. AT FIRST WE FOUND THAT ENTER THE VOID WAS SOME GOOD INSPIRATION FOR OUR FILM AS THERE WERE BRIGHT AND SATURATED COLOURS USED IN THE POSTER HOWEVER WE DECIDED TO SEARCH FOR SOMETHING MORE EFFECTIVE WHERE WE COULD SHOWCASE OUR MAIN CHARACTER AND FOUND THE VOLVER POSTER. DESPITE VOLVER BEING A MELODRAMA INSTEAD OF A COMEDY, WE REALLY LIKED THE IDEA OF HAVING PRIMARY BOLD COLOURS IN THE BACKGROUND MATCHED WITH A BIG CLOSE UP OF OUR MAIN CHARACTER SMILING TO PORTRAY THAT OUR FILM IS A COMEDY AND UNUSUAL. THEREFORE WE TOOK THIS IDEA AS OUR INSPIRATION AND ADDED FIDGET SPINNERS WITH CLOCKS IN THE CENTRE TO GIVE OUR AUDIENCE MORE INSIGHT INTO OUR FILM.
• 7.
  POSTER (AUDIENCE FEEDBACK) • COLLECTIVELY,WE ALL THOUGHT THAT AFTER MAKING OUR ROUGH VERSIONS OF OUR FILM POSTERS, WE SHOULD GAIN FEEDBACK FROM OUR AUDIENCE. WE DID THIS BY MAKING A QUESTIONNAIRE ON SURVEYMONKEY.COM ASKING OUR AUDIENCE QUESTIONS SUCH AS: WHAT DID YOU LIKE ABOUT OUR POSTERS? AND WHAT COULD WE DO TO IMPROVE OUR POSTERS? WE RECEIVED SOME VERY USEFUL FEEDBACK INCLUDING ADDING MORE REVIEWS TO OUR POSTERS AS WELL AS THE MAJORITY OF THE AUDIENCE SAYING THEY WOULD SEE THE FILM BASED ON THE POSTERS. THEREFORE TO RECTIFY AND AMEND OUR POSTERS WE ADDED REVIEWS TO OUR POSTERS TO MAKE OUR ANCILLARY TEXT MORE EFFECTIVE AND PROFESSIONAL.
• 8.
  RADIO TRAILER • RESEARCHINGINTO RADIO TRAILERS REALLY HELPED OUR PROJECT AS WE FOUND A LOT OF IDEAS AND SIMILARITIES AMONGST THE RADIO TRAILERS WE LISTENED TO. THE TRAILERS WE LISTENED TO WAS A WIDE RANGE OF GENRES FROM SUPERMAN TO THE CONJURING TO THE GODFATHER ALL FEATURING: • QUOTES FROM THE FILM • MUSIC FROM THE FILM • SOUND EFFECTS • EXAGGERATED VOICE OVER TO ADD EFFECT AND SUSPENSE • THEREFORE WE DECIDED TO ADD THESE EFFECTS TO OUR RADIO TRAILER TO ENSURE OUR RADIO TRAILER WAS PROFESSIONAL AND RELEVANT TO BOTH OUR FILM AND GENRE. WE ACHIEVED THIS BY ADDING A HUMORISTIC VOICE TO OUR RADIO TRAILER AS WELL AS USING PLAY ON WORDS SUCH AS “HEADS SPINNING” AND “BUMS FIDGETING”. THE RADIO TRAILER REFLECTS OUR INTENTIONS FOR THE FILM AS THE VOICE AND EFFECTS ENCOURAGES THE AUDIENCE TO FEEL INTRIGUED TOWARDS OUR FILM AND TEMPTED TO WATCH IT.
• 9.
  HOW EFFECTIVE ISTHE COMBINATION OF YOUR FINAL PRODUCT AND THE ANCILLARY TEXTS OVERALL? • OVERALL I THINK THAT OUR ANCILLARY TEXTS SUPPORTED OUR MAIN MEDIA PRODUCT SUPERBLY DUE TO THE CONTINUITY OF OUR PRODUCTS. HOWEVER OUR MEDIA ANCILLARY TEXTS HAVE REMAINED PROFESSIONAL AND SOPHISTICATED DUE TO THE AMOUNT OF RESEARCH WE HAVE DONE INTO FILM POSTERS AND RADIO TRAILERS. FOLLOWING THE GUIDELINES THAT MAINSTREAM ANCILLARY TEXTS SET HELPED US SIGNIFICANTLY AS OUR RESULTS FROM OUR QUESTIONNAIRES STATED THAT OUR POSTERS LOOKED PROFESSIONAL, RELEVANT AND EFFECTIVE TOWARDS OUR FILM AND ITS GENRE.