Lauren Barrett



   The aim and purpose of this questionnaire is to gain feedback for my idea to
                   create a new indie/indie-rock magazine.

   1. Age?
Under 16      16-18         19-21         22-25          26-30            Over 30

   2. Gender?
Male        Female

   3. Employment status?
Unemployed               Student                  Part-Time               Full-Time

   4. Town of residence?
Harlow      Chelmsford        Brentwood             Sawbridgeworth
Epping    Stevenage      Ware       Bishop’s Stortford         Cheshunt
Other…………………………………………………………………………………………………
…………………………………………………………………………………………………………..

   5. Hobbies and interests (choose two)?
Sports      Arts & Design        Music/Concerts Socializing               Shopping
Dance       Film/Cinema          Photography    Reading
Other…………………………………………………………………………………………………
…………………………………………………………………………………………………………..

    6. On average, how often do you buy or read magazines?
Daily                Weekly               Biweekly           Monthly
Once every few months         Once a year              Never

   7. Approximately, how many music-magazines have you bought in the last 6
      months?
None        1-3          4-6         7-9           10 or more

    8. Where do you get your magazines from?
Don’t read magazines         Newsagents         Supermarkets
Library       Subscription service       Read online         Buy online
Other…………………………………………………………………………………………………

    9. On average, how much do you spend on magazines per month?
£4.99 or less        £5 - £9.99           £10 - £14.99         More than £15

   10. Which of these magazines do you like the look of the most:




    11. What is it that draws your attention to the chosen magazine:
Colour scheme          Title                 Font style          Images
Articles                      Featured artists
Other…………………………………………………………………………………………………
Lauren Barrett



   12. Which colour scheme would you prefer to see for a new indie/indie-rock
       magazine?




    13. If you bought my new indie/indie-rock music magazine, what sort of a
         story would you like to see as the main feature on the front page?
Artist interview               Album or single review              Gig review
Backstage gossip       New/upcoming artist or band Story behind the album
Other…………………………………………………………………………………………………

   14. What other features would interest you in my new indie/indie-rock
       magazine (choose two)?
Upcoming gigs and festivals       Music charts         ‘On tour’ with the band
Exclusive interviews and photos   Band/artist profiles       Games and quizzes
Other…………………………………………………………………………………………………

   15. What freebies and offers would persuade you to buy a new indie/indie-
       rock magazine?
Free music download Sample CD            Concert ticket discounts
Free wristband       Posters      Merchandise discounts
Other…………………………………………………………………………………………………

   16. What competitions would you expect to see in a new indie/indie-rock
       magazine?
Design a t-shirtDesign an album cover Write your own song lyrics
Photo of the most dedicated fans             Artist/band inspired artwork
Other…………………………………………………………………………………………………

    17. What prizes would you like to see on offer for the suggested competitions?
Signed artwork       Meet+greets           Concert tickets
Merchandise bundle          iTunes vouchers                Albums + CDs
Other…………………………………………………………………………………………………

    18. Which indie/indie-rock artists/bands do you like (choose two)?
Arctic Monkeys       Kaiser Chiefs          Florence & the Machine    Oasis
The Script    Ed Sheeran     Ellie Goulding      Foster the People      Fun.
Mumford and Sons     Of Monsters and Men           Scouting For Girls   Jake Bugg
Paloma Faith         The Lumineers          Two Door Cinema Club       The Vaccines
Other…………………………………………………………………………………………………
…………………………………………………………………………………………………………..

Based on your suggestions above…..
   19. How often would you be interested to buy a new indie/indie-rock
       magazine like mine?
   Wouldn’t buy it         Weekly        Fortnightly    Monthly      Yearly

    20. What price would you expect to pay for a new indie/indie-rock magazine
        like mine:
£1.99 or less     £2 - £2.99     £3 - £3.99        £4 - £4.99     £5 or more

Questionnaire

  • 1.
    Lauren Barrett The aim and purpose of this questionnaire is to gain feedback for my idea to create a new indie/indie-rock magazine. 1. Age? Under 16 16-18 19-21 22-25 26-30 Over 30 2. Gender? Male Female 3. Employment status? Unemployed Student Part-Time Full-Time 4. Town of residence? Harlow Chelmsford Brentwood Sawbridgeworth Epping Stevenage Ware Bishop’s Stortford Cheshunt Other………………………………………………………………………………………………… ………………………………………………………………………………………………………….. 5. Hobbies and interests (choose two)? Sports Arts & Design Music/Concerts Socializing Shopping Dance Film/Cinema Photography Reading Other………………………………………………………………………………………………… ………………………………………………………………………………………………………….. 6. On average, how often do you buy or read magazines? Daily Weekly Biweekly Monthly Once every few months Once a year Never 7. Approximately, how many music-magazines have you bought in the last 6 months? None 1-3 4-6 7-9 10 or more 8. Where do you get your magazines from? Don’t read magazines Newsagents Supermarkets Library Subscription service Read online Buy online Other………………………………………………………………………………………………… 9. On average, how much do you spend on magazines per month? £4.99 or less £5 - £9.99 £10 - £14.99 More than £15 10. Which of these magazines do you like the look of the most: 11. What is it that draws your attention to the chosen magazine: Colour scheme Title Font style Images Articles Featured artists Other…………………………………………………………………………………………………
  • 2.
    Lauren Barrett 12. Which colour scheme would you prefer to see for a new indie/indie-rock magazine? 13. If you bought my new indie/indie-rock music magazine, what sort of a story would you like to see as the main feature on the front page? Artist interview Album or single review Gig review Backstage gossip New/upcoming artist or band Story behind the album Other………………………………………………………………………………………………… 14. What other features would interest you in my new indie/indie-rock magazine (choose two)? Upcoming gigs and festivals Music charts ‘On tour’ with the band Exclusive interviews and photos Band/artist profiles Games and quizzes Other………………………………………………………………………………………………… 15. What freebies and offers would persuade you to buy a new indie/indie- rock magazine? Free music download Sample CD Concert ticket discounts Free wristband Posters Merchandise discounts Other………………………………………………………………………………………………… 16. What competitions would you expect to see in a new indie/indie-rock magazine? Design a t-shirtDesign an album cover Write your own song lyrics Photo of the most dedicated fans Artist/band inspired artwork Other………………………………………………………………………………………………… 17. What prizes would you like to see on offer for the suggested competitions? Signed artwork Meet+greets Concert tickets Merchandise bundle iTunes vouchers Albums + CDs Other………………………………………………………………………………………………… 18. Which indie/indie-rock artists/bands do you like (choose two)? Arctic Monkeys Kaiser Chiefs Florence & the Machine Oasis The Script Ed Sheeran Ellie Goulding Foster the People Fun. Mumford and Sons Of Monsters and Men Scouting For Girls Jake Bugg Paloma Faith The Lumineers Two Door Cinema Club The Vaccines Other………………………………………………………………………………………………… ………………………………………………………………………………………………………….. Based on your suggestions above….. 19. How often would you be interested to buy a new indie/indie-rock magazine like mine? Wouldn’t buy it Weekly Fortnightly Monthly Yearly 20. What price would you expect to pay for a new indie/indie-rock magazine like mine: £1.99 or less £2 - £2.99 £3 - £3.99 £4 - £4.99 £5 or more