Mark Rock CEO, Audioboo Radio at the Edge November 2009
Audioboo Our users say: “ Twitter without typing” “ User generated Radio 4” The media say: “ The Youtube of the spoken word” “ Will change radio in the same way that desktop publishing changed newspaper production”
Overview 8 months old Began life as part the of  Channel 4 Radio  project  iPhone & Android currently. Nokia by end of November, Blackberry early next year. Users include The Guardian, FT, Radio 1,3 & 6, Absolute Radio, British Army, Stephen Fry & Tony Blackburn Paid customers include Radio 1, Royal Opera House and UBC Media. And more in the pipeline in UK & US.
Listen to most recent audio from all audiobooers
View detailed information
Record
 
Embed code Following RSS feeds iTunes link Autopost to Twitter, Facebook, Friendfeed, Posterous & Tumbrl
Posting to Facebook Posting to Twitter
Embedded Geo-location example
Usage 32,000 registered users in 8 months Over 77,000 audio clips – circa 2.5k hours 500,000 web page views per month 0.4 million audio plays per month 3,000 users autopost to Facebook 12,000 users do the same to Twitter
Audioboo Pro Service for companies to moderate & monetise audience Online editing Moderation & publishing Ad insertion & stings And new ways of recording…
Web recording Upload or record Add photo, title, tags Choose location Available as a widget for web pages
Lessons for Radio Your users can be your new reporters Near realtime creation & playback of content Simple, effective use of social networks Embrace new, cheap & versatile technologies Experiment now rather than later
http://audioboo.fm Thank You [email_address] Twitter: @markrock

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Radio at the Edge

  • 1. Mark Rock CEO, Audioboo Radio at the Edge November 2009
  • 2. Audioboo Our users say: “ Twitter without typing” “ User generated Radio 4” The media say: “ The Youtube of the spoken word” “ Will change radio in the same way that desktop publishing changed newspaper production”
  • 3. Overview 8 months old Began life as part the of Channel 4 Radio project iPhone & Android currently. Nokia by end of November, Blackberry early next year. Users include The Guardian, FT, Radio 1,3 & 6, Absolute Radio, British Army, Stephen Fry & Tony Blackburn Paid customers include Radio 1, Royal Opera House and UBC Media. And more in the pipeline in UK & US.
  • 4. Listen to most recent audio from all audiobooers
  • 7.  
  • 8. Embed code Following RSS feeds iTunes link Autopost to Twitter, Facebook, Friendfeed, Posterous & Tumbrl
  • 9. Posting to Facebook Posting to Twitter
  • 11. Usage 32,000 registered users in 8 months Over 77,000 audio clips – circa 2.5k hours 500,000 web page views per month 0.4 million audio plays per month 3,000 users autopost to Facebook 12,000 users do the same to Twitter
  • 12. Audioboo Pro Service for companies to moderate & monetise audience Online editing Moderation & publishing Ad insertion & stings And new ways of recording…
  • 13. Web recording Upload or record Add photo, title, tags Choose location Available as a widget for web pages
  • 14. Lessons for Radio Your users can be your new reporters Near realtime creation & playback of content Simple, effective use of social networks Embrace new, cheap & versatile technologies Experiment now rather than later

Editor's Notes

  • #12: 1000 new users a week 2,400 clips a week – 2,500 hours of audio created