The document discusses the benefits of conventions in Rails and the need for conventions in building APIs and client-side frameworks. It argues that conventions save developers from having to make trivial decisions and push problems into shared solutions. While Rails has benefited from conventions like REST, there is still room to improve APIs and make them as transparent as ActiveRecord. ActiveModel::Serializers is presented as one approach to provide conventions for serialization. The document also discusses how conventions could improve browser frameworks and application structure beyond just code organization.