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Robyn Hatcher - SpeakEtc. - Public Speaking Tips for Nonprofit Executive Directors
The document provides public speaking tips specifically for non-profit executives, emphasizing the importance of establishing a compelling brand that resonates emotionally with audiences. It outlines strategies for engaging listeners through effective communication techniques, body language, and understanding one's personal communication style or 'actortype'. Key points include starting with 'why', focusing on audience impact, and incorporating both emotional and logical elements in presentations.
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Similar to Robyn Hatcher - SpeakEtc. - Public Speaking Tips for Nonprofit Executive Directors
Robyn Hatcher - SpeakEtc. - Public Speaking Tips for Nonprofit Executive Directors
- 1. Public Speaking Tipsfor Non-Profit Executives Speaking Well to
- 2. What would you liketo walk away with?
- 3. "Your brand isa gateway to your true work. You know you are here to do something - to create something or help others in some way. The question is, how can you set up your life and work so that you can do it? The answer lies in your brand. When you create a compelling brand you attract people who want the promise of your brand - which you deliver." Dave Buck
- 4. What is your”Brand’s”Promise?
- 5. Content is Key Createengaging content
- 6. Start with WHY? WHATyou do is less important… Then WHY you do it!
- 7. WIIFT (What’s InIt For Them?) People engage and take action for emotional and logical reasons. Emotional reasons have more impact Discover what your listener needs, wants & values
- 8. As a resultof my presentation listeners will: Know _____ Think _____ Want _____ Understand ____ Feel _____ Do ______ Etc etc etc
- 9. Take your listenerson a voyage Here There Your Presentation
- 10. Engage Left ANDRight Brain LEFT BRAIN Language Logic Categories Linear thinking Numbers Details Analysis RIGHT BRAIN Emotion Images Patterns Creative thinking Music Rhythm Synthesis
- 11. Designing the journey Tellthem what you’re going to tell them Tell them Tell them that you told them Prepare/plan
- 12. The Take Off(Introduction) Attention Getter WIIFT – What’s In It For Them Establish Credibility – Earn the Right State your purpose www. SpeakEtc.com
- 13. Attention Getters • Questionor series of questions • Interesting or startling fact • Anecdote, or short story; Example, or illustration • Well known (not overused) or catchy quotation www. SpeakEtc.com
- 14. Delivery How to exudeconfidence through body Language and vocal tone
- 15. The brain isan incredible organ. It starts working the moment you’re born, and only stops working when you get up to give a presentation
- 16. Nonverbal Communication “What youdo speaks so loud, I can not hear what you say” - Ralph Waldo Emerson www. SpeakEtc.com
- 17. 3 V’s ofCommunication Visual: What’s Seen Vocal: What’s Heard Verbal: What’s Said V V V • Tone, quality, pitch, resonance, volume • Variation within pitch & volume • Vocal patterns, accent • Gestures • Facial expressions • Posture, movement • Organization, vocabulary, grammar
- 18. Communication Stats Nonverbal signals have 5 X’s as much impact as verbals 60 – 80% of initial opinion made in less than 4 minutes Body language counts 60-80% in negotiations It takes 2-7 seconds to make first impression it can take up to 12 visits to undo a negative first impression
- 19. The Triune Brain First Brain – the instinctual brain stem. Second Brain- emotions and feelings Third Brain – where conscious thought takes place.
- 20. Your Communication Style Discover yourACTORTYPE?
- 21. Presentations Are not1 size fits all Always be a first-rate version of yourself, instead of a second- rate version of somebody else. - Judy Garland
- 22. Your ActorType CommunicationStyle assessment based on 9 character types you see every day in movies and on TV Helps you look & sound authentic and believable = trustworthy Opportunity to optimize strengths & minimize weaknesses We are ALL more than ONE ActorType!!
- 23. @SpeakEtc What’s Your Actortype? Hero Buddy WhizKid Superhero
- 24.
- 25. The SuperStar!!! The mostadmired & respected actors & communicators are those who know and understand their innate strengths and then work hard to embody the necessary qualities & traits of other types.
- 26.
- 27. Summary • Start withWHY • Focus on how you want to impact them • Engage them emotionally • Tell them What’s In It for Them • Choose powerful impactful words and metaphors “If I can’t see it, I can’t understand it” - Einstein • Use the strengths and minimize the weaknesses of your ActorType • Use confident body language and vocal tone www. SpeakEtc.com
- 28. Keep in touch ForOne-one-One Coaching, training workshops or Presentations Robyn Hatcher www.SpeakEtc.com [email protected] Phone: 646.470.2360 Twitter: @SpeakETC. facebook.com/SpeakEtc.