What  is  Sustainability?
Planet
ProfitPeople
Despite its
simplicity,
however,
sustainability is a
concept that
people have a hard
time wrapping
their minds around
and there are many
myths on it.
“Sustainable” is a
synonym for
“green.”
Sustainable development
“Sustainable development is 
development that meets the needs of 
the present without compromising 
the ability of future generations to 
meet their own needs" 
Brundtland Commission 
“Our common future”  1987 (definition 
comes from long time ago)
Sustainable development
Our Common Future published in 
1987 by United Nations World 
Commission  aimed to discuss the 
environment & development as 
one single issue.
We all understand “environment” 
But what is meant by Development?
The triple botton line
Sustainability reporting and 
benchmarks
• Carbon Disclosure Project (CDP)
• Dow Jones Sustainability Index 
(DJSI)
• Global Reporting Initiative (GRI)
• UN Global Compact (COP)
https://vimeo.com/62634099
The Global Reporting
Initiative (GRI) is a leading
organization in the
sustainability field. GRI
promotes the use of
sustainability reporting as a
way for organizations to
become more sustainable and
contribute to sustainable
development.
A sustainable global
economy should combine
long term profitability
with ethical behavior,
social justice, and
environmental care.
• The UN Global Compact asks companies to embrace, support and enact, within their sphere of influence, a 
set of core values in the areas of human rights, labour standards, the environment and anti‐corruption:
Human Rights
• Principle 1: Businesses should support and respect the protection of internationally proclaimed human 
rights; and
• Principle 2: make sure that they are not complicit in human rights abuses.
Labour
• Principle 3: Businesses should uphold the freedom of association and the effective recognition of the right to 
collective bargaining;
• Principle 4: the elimination of all forms of forced and compulsory labour;
• Principle 5: the effective abolition of child labour; and
• Principle 6: the elimination of discrimination in respect of employment and occupation.
Environment
• Principle 7: Businesses should support a precautionary approach to environmental challenges;
• Principle 8: undertake initiatives to promote greater environmental responsibility; and
• Principle 9: encourage the development and diffusion of environmentally friendly technologies.
Anti‐Corruption
• Principle 10: Businesses should work against corruption in all its forms, including extortion and bribery.
IS SUSTAINABILITY AT TIPPING POINT?
• 67% said that sustainability-
related strategies are
necessary to stay competitive.
• 24% are “Embracers”
… the Tipping Point?
• 70% say that sustainability was
on the management agenda in
2011, and will stay there
permanently.
MIT Sloan and the Boston Consulting, “2011 Sustainability & Innovation Global Executive Study
and Research Project,” Jan. 2012. Surveyed 4,000 managers from 113 countries.
How long will it be before we reach the
SUSTAINABILITY TIPPING POINT
in the business community?
•0-5 years
•5-10 years
•10-15 years
•More than 15 years
•Never
Based on survey of 1,251 companies, in UN Global Compact Annual Review 2010
SURVEY SAYS …
“Over the last 10 years,
the ‘Sustainability Imperative’ has emerged,
magnified by escalating public and governmental concern
about climate change, industrial pollution, food safety,
and natural resource depletion,
among other issues.”
David Lubin and Daniel Esty, HBR, May-June 2010
50%
69%
72%
88%
93%
96%
… embedded in supply chains
… acted upon by boards
Sustainability should be …
fully embedded in
strategies and operations
2010 2007
UN Global Compact and Accenture study, survey of 766 worldwide CEOs, June 2010
CEO MINDSET IS SHIFTING
25%
28%
32%
39%
50%
26%
29%
39%
45%
58%
Regulators
Commmunities
Governments
Employees
Consumers
2010 2007
STAKEHOLDERS INFLUENCE CEOs
UN Global Compact and Accenture study, survey of 766 worldwide CEOs, June 2010
MIT Sloan and the Boston Consulting Group,survey of 3,000 worldwide executives in
2010, “Sustainability: The ‘Embracers’ Seize Advantage,” Feb. 2011
“EMBRACERS”
The European way  
• The European Integrated Pollution Prevention and Control (IPPC) 
Bureau (EIPPCB) was set up in 1997 to organise an exchange of 
information between Member States, industry and non‐governmental 
organisations promoting environmental protection on Best Available 
Techniques (BAT), associated monitoring and developments in them.
EIPPC
• The European IPPC Bureau is an output oriented team which produces 
reference documents on Best Available Techniques, called BREFs. BREFs 
are the main reference documents used by competent authorities in 
Member States when issuing operating permits for the installations that 
represent a significant pollution potential in Europe. There are about 
50000 of these installations in Europe.
• With the entry into force of the Industrial Emissions Directive (IED, 
2010/75/EU), the EIPPCB organises and coordinates the exchange of 
information that leads to the drawing up and review of BAT reference 
documents according to the dispositions of the Guidance document on 
the exchange of information (Commission Implementing Decision 
2012/119/EU).
The US vision  is changing ?
• From Pres. Barack Obama’s second inaugural address, January 21, 
2013:
“We will respond to the threat of climate change, knowing that the 
failure to do so would betray our children and future generations. 
Some may still deny the overwhelming judgment of science, but 
none can avoid the devastating impact of raging fires, and crippling 
drought, and more powerful storms. The path towards sustainable 
energy sources will be long and sometimes difficult. But America 
cannot resist this transition. We must lead it. We cannot cede to 
other nations the technology that will power new jobs and new 
industries—we must claim its promise. That is how we will maintain 
our economic vitality and our national treasure: our forests and 
waterways, our croplands and snowcapped peaks. That is how we 
will preserve our planet, commanded to our care by God.”
What’s for the future ?
Next steps   
The United Nations Climate Change Conference, will be held 
in Paris in 2015. 
This will be the 21st yearly session of the Conference of the 
Parties (COP 21) to the 1992 United Nations Framework 
Convention on Climate Change (UNFCCC) and the 11th 
session of the Meeting of the Parties (CMP 11) to the 
1997 Kyoto Protocol.
The conference objective is to achieve a legally binding and 
universal agreement on climate, from all the nations of the 
world.
TOMATO FACTORIES  AROUND 
THE WORLD and SUSTAINABILITY 
In the last 50 years tomato factories have been 
effected by big changes  due to economic scale, 
new technologies, new product range  new 
regulations for resources utilization and wastes .
In the last 20 years we have almost doubled the 
world production of tomato processing with 
almost the same quantity of land and reducing 
the numbers of factories 
BUT …..
TOMATO FACTORIES  AROUND THE WORLD 
and SUSTAINABILITY  
BUT …..TODAY 
Our factories are really efficient and sustainable? 
Our   business models are designed according to the 
guidelines of sustainable development? 
Is there any target, goal  to achieve to be 
sustainable? 
Is there a single direction, or a variety of models and 
solutions that are applicable in different countries of 
the world? 
From these factories …..
From these factories …..
To these ones… 
Was a giant leap for tomato 
industry
The panel presentation  
Today we will try to give you some pictures:
• The main issues for technical side (energy, 
CO2,  water, wastes)
•The different strategic visions in different parts 
of the world 
•the sustainability model adopted with the main 
objectives in the short and medium term
•New challenges and opportunity
CONCLUSIONS
SUSTAINABILITY.…IN THE FACTORY CONTEXT 
IS  NOT ABOUT A DESTINATION
…IT‘S SIMPLY A DIRECTION
Is a long journey towards SD, and mainly is a mentality transition 
from a short term thinking to a long term one
End‐point not definable because  scientific progress and 
serendipity never end (as new tech, new alternative energy 
resources, etc)
But we need to define  or re‐define benchmarks  for each process/ 
tomato product in order to have comparable data.
Each country/region has different goals, based on economic 
circumstances, population size, stage of development, resource 
endowment etc…. 
Each company can follow different business model and can have 
different strategy to achieve intermediate target  for SD
Today we wanted to give you some ideas and model comparison, 
and we hope to have succeeded a little bit, at least we have tried!
Session 3 00 Antonio Casana - Sustainable Tomato Factory WPTC
Session 3 00 Antonio Casana - Sustainable Tomato Factory WPTC

Session 3 00 Antonio Casana - Sustainable Tomato Factory WPTC