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Social media beginners presentation
Social media can be an excellent business tool or a waste of time. It allows businesses to have online conversations with customers, share experiences, and see what people are saying about their products and services. When used well, social media provides an inexpensive way for businesses to market to and interact with customers, helping customers feel more connected to the business. However, social media requires careful use to avoid wasting time on nonsense. Businesses must consider how to use different social media platforms like Facebook, Twitter, LinkedIn, and Foursquare to engage customers and create marketing opportunities.
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Social media beginners presentation
- 1. Social Media Excellent businesstool or waste of time?
- 2. What is SocialMedia?
- 3. People having conversations with friends, family, colleagues
- 4. Now we canhave conversations online too!
- 5. We can nowshare our personal experiences Do you know what people are saying?
- 6.
- 7. 14% vs 78% Marketingvs Recommendations
- 8. Social media abusiness tool • The use of social media, as well as being a less expensive form of marketing, provides an easy way for customers to interact with the company • We want to hear what our customers have to say • Our customers feel connected and engaged with Proper Cloth
- 10. 96% of studentsuse Facebook What impact will this have on the business of tomorrow?
- 11. But it's notonly the young...
- 12. Half of websales to come from mobile and social by 2015
- 13. Personal profile vsBusiness page
- 14. Twitter... Why!?! • Lotsof nonsense on Twitter • When used well an extremely powerful tool • Easy to find local customers • What do people write about your product or service?
- 15.
- 16. LinkedIn • Business toBusiness • Great way to keep in touch with colleagues, peers in industry • Groups • Get fast and accurate answers to your business related questions
- 17. Foursquare • Location basedmarketing • Reward most loyal customer • Great PR opportunity (lunch with Mayor?) • Sponsor local Tweet ups • Promote the branch to people in the area • Great to combine with charity • Surprise and "Wow" element
- 18. QR codes andhow to use them • Business card • Promotional material • Add to advertising • For sale signs • Name tags at conference • Surprise and "Wow" element
- 19. Thank you! • Rene Looper - Tuminds social media training • twitter.com/tuminds • facebook.com/tuminds