Application Form
Paul Jordan
Competition Coordinator
The only thing that
is not designed is
nature
David M. Kelley (born 1951) He is
founder Global design firm IDEO
and a professor at Stanford
University. www.Ideo.com
Alan Curtis Kay
"The best way to predict
the future is to invent it”.
Dynabook concept which defined
the conceptual basics
for laptop and tablet computers
and E-books
Viewpoints Research Institute, a
non-profit organization dedicated
to children, learning, and
advanced software development
Paul Graham
Y Combinator motto:
Make something people want.
www.paulgraham.com
co-founding Viaweb (which eventually became
Yahoo! Store), and for co-founding the Y
Combinator seed capital firm.
Tina Seelig,
Stanford University Professor ,
Director of Technology Ventures
Author.
A crash course in
creativity: Tina Seelig at
TEDxStanford
http://www.youtube.com/watch?v=gyM
6rx69iqg
Application Form
 Win Up to £5000
 Eligible for 3 years
 Design to succeed
 Profit for Purpose
Criteria for both competitions
1. Show a high level of personal commitment and
passion for their proposed enterprise
2. Demonstrate the ability to recruit and lead others to
realise the opportunity
3. Identify the resources and/or intellectual property
on which the idea rests
4. Describe the enterprise’s growth potential
Award Criteria for Social Enterprise
• students, staff or recent graduates (graduated within 1 year)
• over the age of 16
• living in the UK for the duration of the project
• who are individuals or part of an informal group
Award Criteria for Social Enterprise
Projects must:
• benefit the public or a community in the UK
• demonstrate a connection to the Higher Education Sector
• need a HE Social Entrepreneurship Award to ensure their success
• offer a learning opportunity for the applicant(s)
• be a new initiative – not a continuation of ongoing operations
• not be part of the applicant’s paid employment
• be an entrepreneurial solution to a social problem
• instigate social impact or social change
• not be for activities outside the law, against public policy or anything
that fosters ethnic, religious or commercial disharmony
". Social enterprises spot the social
problem and the social opportunity
first but they use business methods
and create wealth to solve them.“
Celia Richardson,
Director of campaigns at Social Enterprise UK
Language and Vocabulary
Your Vision; Please describe your business/ project
when it’s successful.
100 words Max.
Suggestions:
• Description of the finished product or service
• How will customers discover the product or service
• Who is using it
• When and how will revenue and profit be generated
• How will it be delivered and who is involved
What is/ are the problem/problems you are solving?
100 words Max.
Suggestions;
• What job are people trying to get done
• How big is the problem
• Why do people care about the problem,
• What's the pain suffered/ difficulty experienced
• What have you done to understand the problem
CHINDOGU. Japanese Art of the Unuseless
What are the current solutions?
50 Words Max.
Suggestions:
• What is the current solution
• What are the major failings
• Who delivers the solution
• How many deliver solutions
• Is the solution part of something else- over
developed/expensive
What is your solution?
100 Words Max.
Suggestions:
• How does your solution solve the problem
• How easy is it to use will it change behaviour
• Do you offer the whole solution
• What are the unique features and benefits
• Why hasn’t anyone found a solution before
Potential customers & market? What is the potential
demand.
50 Words Max.
Suggestions:
• Whose a typical customer and who will buy it first.
• How big is the market now and likely in 5 years
• How do they buy the current solution, will that be the
same for you
• Is there a lot of competition in the market, who
dominates the market
• Is the market growing, is it a global opportunity
What costs? What pricing? What finance? Any
evidence available
50 Words Max.
Suggestions:
• What will it cost to make and sell. What is the profit on
each sale
• What will you charge and why.
• How many will you sell and when will you start selling
• How much money will you need to start the business
• What will you use the award for
How far have you come in terms of developing the
proposed venture?
50 Words Max.
Suggestions:
• Concept / prototype/ Does it work
• What research has been done or is needed to complete
the project. cost?
• Who have you asked for help; technical/customers/
buyers/sellers
• Is this the complete offering or first feature of a larger
offering
• What other funding have you explored
What are the challenges/barriers to success? Identify
key milestones
50 Words Max.
Suggestions;
• Money needed to deliver the first sale
• Market knowledge
• Personal skills
• Time
• A working product or service
Please outline personal learning and development that
you hope to gain from this project
50 Words Max.
Suggestions
• How to skills
• Skills needed as an entrepreneur
• Personal strengths and weaknesses
• Team building
• Creative problem solving
Use of the Prize Money
 Research, creating prototypes, market analysis,
travel or anything else the scheme panel considers
relevant to forming or developing a new business.
 Funds cannot be used to pay for the time of the
entrepreneur.
 Bursaries based on the strength of the proposals presented in
competition
 Successful applicants will receive further support from the
Sussex Innovation Centre to develop their proposal
 4 hours Free Mentoring.
 Discounted Consultancy rates
 All applications remain totally confidential to protect their
Intellectual Property.

 To apply
 http://www.sussex.ac.uk/careers/newsandevents/startup
sussex
 Key dates:
 Seminar 20th June 2013
 Closing date 5th July 2013
 Panel 22nd July 2013
 Pitching Workshop 11th July 2013






Books:
The New Business Road Test…
John Mullins.
Business Model Generation… .
Alex Osterwalder.
The Lean Startup…
Eric Reis.
The Start Up Owners Manual….
Steve Blank.

StartUp Sussex - Application Form June 2013

  • 1.
  • 2.
    The only thingthat is not designed is nature David M. Kelley (born 1951) He is founder Global design firm IDEO and a professor at Stanford University. www.Ideo.com
  • 3.
    Alan Curtis Kay "Thebest way to predict the future is to invent it”. Dynabook concept which defined the conceptual basics for laptop and tablet computers and E-books Viewpoints Research Institute, a non-profit organization dedicated to children, learning, and advanced software development
  • 4.
    Paul Graham Y Combinatormotto: Make something people want. www.paulgraham.com co-founding Viaweb (which eventually became Yahoo! Store), and for co-founding the Y Combinator seed capital firm.
  • 5.
    Tina Seelig, Stanford UniversityProfessor , Director of Technology Ventures Author. A crash course in creativity: Tina Seelig at TEDxStanford http://www.youtube.com/watch?v=gyM 6rx69iqg
  • 6.
  • 7.
     Win Upto £5000  Eligible for 3 years  Design to succeed  Profit for Purpose
  • 8.
    Criteria for bothcompetitions 1. Show a high level of personal commitment and passion for their proposed enterprise 2. Demonstrate the ability to recruit and lead others to realise the opportunity 3. Identify the resources and/or intellectual property on which the idea rests 4. Describe the enterprise’s growth potential
  • 9.
    Award Criteria forSocial Enterprise • students, staff or recent graduates (graduated within 1 year) • over the age of 16 • living in the UK for the duration of the project • who are individuals or part of an informal group
  • 10.
    Award Criteria forSocial Enterprise Projects must: • benefit the public or a community in the UK • demonstrate a connection to the Higher Education Sector • need a HE Social Entrepreneurship Award to ensure their success • offer a learning opportunity for the applicant(s) • be a new initiative – not a continuation of ongoing operations • not be part of the applicant’s paid employment • be an entrepreneurial solution to a social problem • instigate social impact or social change • not be for activities outside the law, against public policy or anything that fosters ethnic, religious or commercial disharmony
  • 11.
    ". Social enterprisesspot the social problem and the social opportunity first but they use business methods and create wealth to solve them.“ Celia Richardson, Director of campaigns at Social Enterprise UK
  • 12.
  • 14.
    Your Vision; Pleasedescribe your business/ project when it’s successful. 100 words Max. Suggestions: • Description of the finished product or service • How will customers discover the product or service • Who is using it • When and how will revenue and profit be generated • How will it be delivered and who is involved
  • 15.
    What is/ arethe problem/problems you are solving? 100 words Max. Suggestions; • What job are people trying to get done • How big is the problem • Why do people care about the problem, • What's the pain suffered/ difficulty experienced • What have you done to understand the problem
  • 17.
    CHINDOGU. Japanese Artof the Unuseless
  • 20.
    What are thecurrent solutions? 50 Words Max. Suggestions: • What is the current solution • What are the major failings • Who delivers the solution • How many deliver solutions • Is the solution part of something else- over developed/expensive
  • 21.
    What is yoursolution? 100 Words Max. Suggestions: • How does your solution solve the problem • How easy is it to use will it change behaviour • Do you offer the whole solution • What are the unique features and benefits • Why hasn’t anyone found a solution before
  • 22.
    Potential customers &market? What is the potential demand. 50 Words Max. Suggestions: • Whose a typical customer and who will buy it first. • How big is the market now and likely in 5 years • How do they buy the current solution, will that be the same for you • Is there a lot of competition in the market, who dominates the market • Is the market growing, is it a global opportunity
  • 23.
    What costs? Whatpricing? What finance? Any evidence available 50 Words Max. Suggestions: • What will it cost to make and sell. What is the profit on each sale • What will you charge and why. • How many will you sell and when will you start selling • How much money will you need to start the business • What will you use the award for
  • 24.
    How far haveyou come in terms of developing the proposed venture? 50 Words Max. Suggestions: • Concept / prototype/ Does it work • What research has been done or is needed to complete the project. cost? • Who have you asked for help; technical/customers/ buyers/sellers • Is this the complete offering or first feature of a larger offering • What other funding have you explored
  • 25.
    What are thechallenges/barriers to success? Identify key milestones 50 Words Max. Suggestions; • Money needed to deliver the first sale • Market knowledge • Personal skills • Time • A working product or service
  • 26.
    Please outline personallearning and development that you hope to gain from this project 50 Words Max. Suggestions • How to skills • Skills needed as an entrepreneur • Personal strengths and weaknesses • Team building • Creative problem solving
  • 27.
    Use of thePrize Money  Research, creating prototypes, market analysis, travel or anything else the scheme panel considers relevant to forming or developing a new business.  Funds cannot be used to pay for the time of the entrepreneur.
  • 28.
     Bursaries basedon the strength of the proposals presented in competition  Successful applicants will receive further support from the Sussex Innovation Centre to develop their proposal  4 hours Free Mentoring.  Discounted Consultancy rates  All applications remain totally confidential to protect their Intellectual Property. 
  • 29.
     To apply http://www.sussex.ac.uk/careers/newsandevents/startup sussex  Key dates:  Seminar 20th June 2013  Closing date 5th July 2013  Panel 22nd July 2013  Pitching Workshop 11th July 2013 
  • 30.
  • 31.
    Books: The New BusinessRoad Test… John Mullins. Business Model Generation… . Alex Osterwalder. The Lean Startup… Eric Reis. The Start Up Owners Manual…. Steve Blank.

Editor's Notes

  • #3 Mouse and tiveo buttons
  • #4 Fellow.. Apple and Disney. Learnt to read at aged 3 mix of commercial and Not for profit.. A portfolio of achievement
  • #8 Remember three things
  • #12 Isn’t any organisation social enterprise or enterprise, at one level , simply a process where every thing you do is for the benefit of the client or customer .
  • #14 Purpose and values, everything you want to do for your client or customer, how you do it what it costs and what it earns for you.
  • #17 Empathy map…When you are doing this.. Think about the recipient.. The customer the user the person who pays
  • #32 The New Business Road Test . John Mullins.Business Model Generation. Alex OsterwalderThe Lean Startup. Eric ReisThe Start Up Owners Manual Steve Blank