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STR @ Hotel & Tourism Investment Forum 2018
- 1. © 2018 STR.All Rights Reserved. Hotel & Tourism Investment Forum Sofia, June 2018 Hotel Performance in Central & Eastern Europe What numbers tell us? Jakub Klimczak Business Development Manager [email protected] Any reprint, use or republication of all or a part of this presentation without the prior written approval of STR, Inc. or STR Global, Ltd. trading as STR (collectively “STR”) is strictly prohibited. Any such reproduction shall specifically credit STR as the source. This presentation is based on data collected by STR. No strategic advice or marketing recommendation is intended or implied.
- 2. © 2018 STR.All Rights Reserved. STR, collecting data since 1985
- 3. © 2018 STR.All Rights Reserved. Europe – 2017 final results
- 4. © 2018 STR.All Rights Reserved. Europe – regional RevPAR performance EUR, CC, Full Year 2017 +4.7% +2.2% +10.8% +9.5%
- 5. © 2018 STR.All Rights Reserved. 65.5% 67.3% 69.5% 73.6% 74.0% 77.5% 78.8% 80.1% €76 €75 €64 €78 €81 €84 €75 €88 Occupancy ADR CEE Capital Cities – Occupancy & ADR EUR, Full Year 2017
- 6. © 2018 STR.All Rights Reserved. 4 9 9 11 15 15 18 23 0% 5% 10% 15% 20% 25% Occupancy ADR RevPAR CEE Capital Cities – Occupancy, ADR, RevPAR % Change LC, Full Year 2017
- 7. © 2018 STR.All Rights Reserved. 2018 performance update
- 8. © 2018 STR.All Rights Reserved. Middle East Southern Africa Northern Africa +19.5% Global RevPAR % Change USD, Europe in EUR, Constant Currency, April 2018 YTD Europe Asia +3.6% +1.2% +4.5% +28.1% +5.6% -6.3% +5.3% Australia & Oceania +4.5% North America Central America South America
- 9. © 2018 STR.All Rights Reserved. Europe
- 10. © 2018 STR.All Rights Reserved. Europe continues to experience positive growth Europe – Main KPIs EUR, CC, April 2018 YTD 66.7% Occupancy +1.9% 102.56 ADR +2.6% 68.38 RevPAR +4.5%
- 11. © 2018 STR.All Rights Reserved. 0% 5% 10% 2012 2013 2014 2015 2016 2017 2018 YTD Supply % change Demand % change RevPAR % change Muted supply growth lifts occupancy (and RevPAR) Europe – Supply, Demand, RevPAR % Change EUR, CC, Full Year 2012 – 2017, April 2018 YTD
- 12. © 2018 STR.All Rights Reserved. Europe – regional RevPAR performance EUR, CC, April 2018 YTD +1.5% +5.3% +7.0% +6.8%
- 13. © 2018 STR.All Rights Reserved. Performance in Eastern Europe
- 14. © 2018 STR.All Rights Reserved. Eastern Europe – Main KPIs, CC, April 2018 YTD Occupancy ADR RevPAR +3.2% +3.7% +7.0% 59.0% 71.5 42.2 EUR, Constant Currency
- 15. © 2016 STR.All Rights Reserved. Eastern Europe – RevPAR % Change, Local Currency, April 2018 YTD Warsaw1 Kiev8 Riga10 Budapest 11 Sofia14 Prague0 Bucharest8 Bratislava8 Vilnius5 -3 6 Belgrade Moscow
- 16. © 2018 STR.All Rights Reserved. 53.5% 58.2% 59.0% 60.8% 65.3% 67.2% 68.0% 70.5% €80 €89 €78 €66 €77 €79 €75 €74 Belgrade Sofia Ljubljana Bratislava Bucharest Prague Budapest Warsaw Occupancy ADR Selected CEE Markets – Occupancy & ADR EUR, April 2018 YTD
- 17. © 2018 STR.All Rights Reserved. -3 0 1 8 8 10 11 14 -15% -10% -5% 0% 5% 10% 15% 20% 25% Belgrade Prague Warsaw Bratislava Bucharest Budapest Ljubljana Sofia Occupancy ADR RevPAR Selected CEE Markets – Occupancy, ADR, RevPAR % Change LC, April 2018 YTD
- 18. © 2018 STR.All Rights Reserved. Market performance in Sofia
- 19. © 2018 STR.All Rights Reserved. 58.4% Occupancy 175.2 ADR 102.2 RevPAR -6.4% +21.5% +13.8% Sofia – Main KPIs, April 2018 YTD Strong increase in ADR, local currency
- 20. © 2018 STR.All Rights Reserved. 20% 40% 60% 80% 100% January February March April May June July August September October November December 2018 2016 2017 Sofia – Monthly Occupancy January 2016 – April 2018
- 21. © 2018 STR.All Rights Reserved. RON 0 RON 25 RON 50 RON 75 RON 100 RON 125 RON 150 RON 175 RON 200 January February March April May June July August September October November December 2018 2016 2017 Bucharest – Monthly ADR Local currency, January 2016 – April 2018
- 22. Day of WeekAnalysis Actuals – Sofia April 2018 YTD 0.0 50.0 100.0 150.0 200.0 250.0 0.0 10.0 20.0 30.0 40.0 50.0 60.0 70.0 80.0 BGN Occupancy% ADR (BGN) RevPAR (BGN) Occupancy
- 23. Day of WeekAnalysis % Chg – Sofia April 2018 YTD 4.2% 12.9% 17.7% 20.2% 18.9% 8.5% 1.5% 13.8% -20.0% -15.0% -10.0% -5.0% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% %Change Occupancy ADR RevPAR
- 24. © 2018 STR.All Rights Reserved. Thank you! Jakub Klimczak [email protected] www.strglobal.com Any reprint, use or republication of all or a part of this presentation without the prior written approval of STR, Inc. or STR Global, Ltd. trading as STR (collectively “STR”) is strictly prohibited. Any such reproduction shall specifically credit STR as the source. This presentation is based on data collected by STR. No strategic advice or marketing recommendation is intended or implied.
Editor's Notes
- #3 STR collect performance data, with a focus on hotels 1985 Started Carolyn & Randy Global presence 58k hotels 7.8 million rooms Across 180 countries
- #6 BI Template 102 Tab 1 Europe Please do not change the Master Slides BI template!
- #7 BI Template 102 Tab 1 Europe Please do not change the Master Slides BI template! Careful the two vertical axis need to have the same scale (Primary: Occ and ADR, Secondary: RevPAR)
- #9 ME down, oil and gas, supply increase Northern Africa distorted, currency devaluation, recovery e.g. Egypt, Tunisia, Morocco Europe seeing highest results up 5.6% Into Q1, similar results
- #11 BI Template 100 Tab 4 in USD, Europe in EUR Please do not change the Master Slides BI template! Check out our Image Library for more teal city backgrounds: K:\STR Global\Marketing & Design Hub\Image Library\Landmarks If the cities you need are not yet available, make a request here: https://trello.com/c/QgZAwlz7/1500-city-images-for-powerpoint
- #12 BI Template 100 Tab 15 Supply YTD PC Demand YTD PC RevPAR Euros CC
- #15 BI Template 100 Tab 4 in USD, Europe in EUR Please do not change the Master Slides BI template! Check out our Image Library for more teal city backgrounds: K:\STR Global\Marketing & Design Hub\Image Library\Landmarks If the cities you need are not yet available, make a request here: https://trello.com/c/QgZAwlz7/1500-city-images-for-powerpoint
- #16 EE Map and Actuals in EUR and % change in LC_Tom_20161103 K:\STR International\Presentations\In Progress\2016\Tom
- #17 BI Template 102 Tab 1 Europe Please do not change the Master Slides BI template!
- #18 BI Template 102 Tab 1 Europe Please do not change the Master Slides BI template! Careful the two vertical axis need to have the same scale (Primary: Occ and ADR, Secondary: RevPAR)
- #21 BI Template 100 Tab 17 Europe Please do not change the Master Slides BI template! Occ per month
- #22 BI Template 100 Tab 17 Europe Please do not change the Master Slides BI template! ADR RC, CC, Euros, per month
- #23 K:\STR International\Research & Analysis\Models\Day of Week Analysis\Analysis
- #24 K:\STR International\Research & Analysis\Models\Day of Week Analysis\Analysis