klmc | 2020-09-24
strategic planning: thinkto done
strategy = simple
why do we exist? where do we want to be?
how do we get there on purpose?
what steps do we need to take?
answer these simple questions
deeply
the golden circle
why
how
what
From: Simon Sinek – Start with Why
Simon Sinek – Start with Why: How Great Leaders Inspire Everyone to Take Action
People don’t buy what you do; they buy why you do
it...what you do simply proves what you believe.
the golden circle
why
how
what
From: Simon Sinek – Start with Why
vision
mission
goals
vision – why?
why
why does your company exist?
vision – why?
where do we want to be in the future?
vision – why?
Tesla: To accelerate the world's
transition to sustainable energy.
vision – why?
mission – how?
how
how do we make our vision happen?
mission – how?
Tesla: To create the most compelling car
company of the 21st century by driving
the world’s transition to electric vehicles.
mission – how?
personal interest + people interest
mission – how?
Onliness Statement
Find what makes you different.
Our offering is the
only category
that benefit for
customer .
offering
category
benefit
ideal customer
From: Marty Neumeier – Zag
mission – how?
goals – what? what
D.E.C.I.D.E.
Framework
How to think through a problem
critically.
Determine
the problem
Establish
the criteria
Consider
all alternatives
Identify
best alternative
Develop
an action plan
Evaluate
the solution
goals – what?
From: Kristina L Guo — DECIDE: A decision-making model for more effective decision making by health care managers
Identify
best alternative
Develop
an action plan
Evaluate
the solution
do the work.
How to actually get things done.
1. Know where you want to go. (Vision /
Mission / Onliness)
2. Create measurable (SMART) goals.
3. List the tasks that you need to do to
accomplish those goals. (What)
4. Prioritize the tasks.
5. Decide who will do each task. (Who)
6. Agree upon deadlines for tasks. (When)
7. Track and measure the results.
S.M.A.R.T. Goals
Set measurable objectives.
From: George T. Doran – Management Review
Specific
Measurable
Assignable
Realistic
Time-related
goals – what?
frameworks for thinking
write down all tasks
what’s most important?
Eisenhower Matrix
Prioritize your tasks.
Do ✅ Decide 🤔
Delete
❌
Delegate
➡
Important
‼
NotImportant
Urgent 💨 Not Urgent 🐢
SWOT Analysis
SWOT Analysis
This tools helps analyze
a situation or solution from
all sides.
Strengths
💪
Weaknesses
😰
Threats
😨
Opportunities
👍
InternalExternal
Helpful 😁 Harmful 😡
act ⚡ faster
Decide Fast ✅ Consider Carefully ⚠
• when you can change it later
• when you know the problem domain intimately
• when the stakes are low
• when not acting is likely worse
• when slow response increases pressure
and decreases good will
• when your response unblocks others
ex. choosing the best color for a product
• when the decision is permanent (or too expensive
to reverse)
• when the problems are complex and the second
order effects unknown
• when the stakes or pressure are high (existential
threats)
ex. choosing a platform to build on
should I decide fast or slow?
thank you

Strategic Planning: Think to Done

  • 1.
    klmc | 2020-09-24 strategicplanning: thinkto done
  • 2.
  • 3.
    why do weexist? where do we want to be? how do we get there on purpose? what steps do we need to take?
  • 4.
    answer these simplequestions deeply
  • 5.
    the golden circle why how what From:Simon Sinek – Start with Why
  • 6.
    Simon Sinek –Start with Why: How Great Leaders Inspire Everyone to Take Action People don’t buy what you do; they buy why you do it...what you do simply proves what you believe.
  • 7.
    the golden circle why how what From:Simon Sinek – Start with Why vision mission goals
  • 8.
  • 9.
    why does yourcompany exist? vision – why?
  • 10.
    where do wewant to be in the future? vision – why?
  • 11.
    Tesla: To acceleratethe world's transition to sustainable energy. vision – why?
  • 12.
  • 13.
    how do wemake our vision happen? mission – how?
  • 14.
    Tesla: To createthe most compelling car company of the 21st century by driving the world’s transition to electric vehicles. mission – how?
  • 15.
    personal interest +people interest mission – how?
  • 16.
    Onliness Statement Find whatmakes you different. Our offering is the only category that benefit for customer . offering category benefit ideal customer From: Marty Neumeier – Zag mission – how?
  • 17.
  • 18.
    D.E.C.I.D.E. Framework How to thinkthrough a problem critically. Determine the problem Establish the criteria Consider all alternatives Identify best alternative Develop an action plan Evaluate the solution goals – what? From: Kristina L Guo — DECIDE: A decision-making model for more effective decision making by health care managers
  • 19.
    Identify best alternative Develop an actionplan Evaluate the solution do the work. How to actually get things done. 1. Know where you want to go. (Vision / Mission / Onliness) 2. Create measurable (SMART) goals. 3. List the tasks that you need to do to accomplish those goals. (What) 4. Prioritize the tasks. 5. Decide who will do each task. (Who) 6. Agree upon deadlines for tasks. (When) 7. Track and measure the results.
  • 20.
    S.M.A.R.T. Goals Set measurableobjectives. From: George T. Doran – Management Review Specific Measurable Assignable Realistic Time-related goals – what?
  • 21.
  • 22.
  • 23.
  • 24.
    Eisenhower Matrix Prioritize yourtasks. Do ✅ Decide 🤔 Delete ❌ Delegate ➡ Important ‼ NotImportant Urgent 💨 Not Urgent 🐢
  • 25.
  • 26.
    SWOT Analysis This toolshelps analyze a situation or solution from all sides. Strengths 💪 Weaknesses 😰 Threats 😨 Opportunities 👍 InternalExternal Helpful 😁 Harmful 😡
  • 27.
  • 28.
    Decide Fast ✅Consider Carefully ⚠ • when you can change it later • when you know the problem domain intimately • when the stakes are low • when not acting is likely worse • when slow response increases pressure and decreases good will • when your response unblocks others ex. choosing the best color for a product • when the decision is permanent (or too expensive to reverse) • when the problems are complex and the second order effects unknown • when the stakes or pressure are high (existential threats) ex. choosing a platform to build on should I decide fast or slow?
  • 29.