Success Stories from Wireless
          Industry
          Stacy Hamer
Operational Efficiencies
                             Growth & Acquisitions



      So what are we going to talk about
                   today?

   Treating our             Empowering our
  customers right             employees
Topic #1
Here’s a problem most people in
    this room likely have…
Where’s that piece of paper?
Everyone’s talking about it but
     nobody’s doing it….
Going Paperless...why bother?


             Reduce Costs

             Create better
             efficiencies
Let’s talk about someone who
really did it…..
It only made sense to utilize
technology to reduce these
costs and our imprint on the
        environment.




                                WHY?
What do they consider
     Paperless?


        Only print when necessary

            ex: mail in rebates
Don’t allow printing of…

! Cash-in’s
!   Cashout’s
!   Purchase Orders
!   EOD Reports
!   Etc…
Scan in what you must print

                      Contracts

                Validated bank deposit
                 slips and bank slips

                Proof of Tax Exemption

                        Etc…
You need to sell this to your
employees as a benefit to them
Immediate access


  What benefits did Premier see?

 Save more $$$
                   Reduced workload
      $$
Moving on….

            Topic #2
We all want to get bigger and sell
             more…
Why grow so big?
      “It gives us opportunity
      for our employees to
      grow into higher
      positions in the company
      that can be good, long
      term careers, and this
      helps us retain better
      people”
How do you approach newly
  acquired employees??
Acquisitions are about people
  “Listen, we are seven stores
   going to 45, we will make
mistakes, and we will need to be
educated, but be patient with us,
                                        And
        and it will pay off”         NorthStar is a
                         Brady         people
                                     company
How can a small dealer support
growing into a med-large size
           dealer?

  Surround yourself with
         talent!!
What positive changes has
Northstar seen?


          Verizon loves it, our
        vendors love it, and our
        personnel love it.  Win,
           Win, Win!  Nice…
What growth comes down to is
  people people people……
Topic #3
Getting your name out there
This morning I checked my
facebook 3 times and my twitter
           4 times…


     (and I’ll check it again after this session is over)
I like Twitter because I find out
    random things like this….
And I like facebook for things
          like this….
But I also like facebook for
     things like this….
Guess how many people like
 Jump.ca facebook page?


    5,035
Why is this so important?
! It is important to develop a strong base of loyal
  customers.
! That is difficult to do in our industry as the
  customer lifecycle generally has customers
  engage us once every 24 months or so.
! With such infrequent contact, it is difficult to
  develop a strong relationship with our
  customers and a strong loyalty to our brand
Use Social Media to create more
     frequent meaningful
    engagements with your
           customers
We regularly incorporate
our Facebook page into
our on-going advertising
or promotional activities
We have also linked our
community sponsorships
with our Facebook page.
Get creative…
The small things count….
Allow it to become a support
           resource
Get ready for the good feedback…
Topic #4
How to Deliver Wow to
     Customers
RQ4 Customers average 56%
repeat customer business
And that’s extremely important
  because repeat customers
 spend 33% more than new
        customers!!
Well we have an exception to the
           norm…..

And that’s IDC Communications
86%
How do they do it?
CSAT
And here’s where they get even
       more unique…..
Impressive Right? Well it gets
          better…
6 yrs ago they held a grand
opening…
5yrs ago they had an open
house….
Fast forward to today….
175+
Topic #5
Achieving the un-acheivable
400+ devices a day

8000 New Activations

 In only 6 weeks…
We’re going to talk about how
         she did it….


          Well, She is ……
Building The Bridge
ü Vertical Alignment   Becoming The Expert
ü Partnering           Building Trust
ü Value Add            Know Your Strengths
ü Flexibility          Be Open To Change
Our Role
!   Deployment Strategy – 60 Days vs. 6 Months
!   Deployment Deliverables
!   Training
!   Ongoing Support
!   Accessories
!   New Opportunity Strategies
!   Employee Days
Success is Sweet…
            Together we won…
iQmetrix.com | 1.866.iQmetrix




       © 2011 iQmetrix. All right reserved. iQmetrix, the iQmetrix logo, RQ4 and other trademarks, service marks, and
designs referenced in this material are the exclusive property of iQmetrix Software Development Corp. and/or its subsidiaries.

Success Stories from Wireless Retail

  • 1.
    Success Stories fromWireless Industry Stacy Hamer
  • 2.
    Operational Efficiencies Growth & Acquisitions So what are we going to talk about today? Treating our Empowering our customers right employees
  • 3.
    Topic #1 Here’s aproblem most people in this room likely have…
  • 4.
  • 5.
    Everyone’s talking aboutit but nobody’s doing it….
  • 6.
    Going Paperless...why bother? Reduce Costs Create better efficiencies
  • 7.
    Let’s talk aboutsomeone who really did it…..
  • 8.
    It only madesense to utilize technology to reduce these costs and our imprint on the environment. WHY?
  • 9.
    What do theyconsider Paperless? Only print when necessary ex: mail in rebates
  • 10.
    Don’t allow printingof… ! Cash-in’s ! Cashout’s ! Purchase Orders ! EOD Reports ! Etc…
  • 11.
    Scan in whatyou must print Contracts Validated bank deposit slips and bank slips Proof of Tax Exemption Etc…
  • 12.
    You need tosell this to your employees as a benefit to them
  • 13.
    Immediate access What benefits did Premier see? Save more $$$ Reduced workload $$
  • 14.
    Moving on…. Topic #2 We all want to get bigger and sell more…
  • 15.
    Why grow sobig? “It gives us opportunity for our employees to grow into higher positions in the company that can be good, long term careers, and this helps us retain better people”
  • 16.
    How do youapproach newly acquired employees??
  • 17.
    Acquisitions are aboutpeople “Listen, we are seven stores going to 45, we will make mistakes, and we will need to be educated, but be patient with us, And and it will pay off” NorthStar is a Brady people company
  • 18.
    How can asmall dealer support growing into a med-large size dealer? Surround yourself with talent!!
  • 19.
    What positive changeshas Northstar seen? Verizon loves it, our vendors love it, and our personnel love it.  Win, Win, Win!  Nice…
  • 20.
    What growth comesdown to is people people people……
  • 21.
    Topic #3 Getting yourname out there
  • 22.
    This morning Ichecked my facebook 3 times and my twitter 4 times… (and I’ll check it again after this session is over)
  • 23.
    I like Twitterbecause I find out random things like this….
  • 24.
    And I likefacebook for things like this….
  • 25.
    But I alsolike facebook for things like this….
  • 26.
    Guess how manypeople like Jump.ca facebook page? 5,035
  • 27.
    Why is thisso important? ! It is important to develop a strong base of loyal customers. ! That is difficult to do in our industry as the customer lifecycle generally has customers engage us once every 24 months or so. ! With such infrequent contact, it is difficult to develop a strong relationship with our customers and a strong loyalty to our brand
  • 28.
    Use Social Mediato create more frequent meaningful engagements with your customers
  • 30.
    We regularly incorporate ourFacebook page into our on-going advertising or promotional activities
  • 31.
    We have alsolinked our community sponsorships with our Facebook page.
  • 32.
  • 33.
  • 35.
    Allow it tobecome a support resource
  • 36.
    Get ready forthe good feedback…
  • 37.
    Topic #4 How toDeliver Wow to Customers
  • 38.
    RQ4 Customers average56% repeat customer business
  • 39.
    And that’s extremelyimportant because repeat customers spend 33% more than new customers!!
  • 40.
    Well we havean exception to the norm….. And that’s IDC Communications
  • 41.
  • 44.
  • 46.
    And here’s wherethey get even more unique…..
  • 49.
    Impressive Right? Wellit gets better…
  • 50.
    6 yrs agothey held a grand opening…
  • 51.
    5yrs ago theyhad an open house….
  • 52.
    Fast forward totoday….
  • 53.
  • 54.
  • 55.
    400+ devices aday 8000 New Activations In only 6 weeks…
  • 56.
    We’re going totalk about how she did it…. Well, She is ……
  • 57.
    Building The Bridge ü VerticalAlignment Becoming The Expert ü Partnering Building Trust ü Value Add Know Your Strengths ü Flexibility Be Open To Change
  • 58.
    Our Role ! Deployment Strategy – 60 Days vs. 6 Months ! Deployment Deliverables ! Training ! Ongoing Support ! Accessories ! New Opportunity Strategies ! Employee Days
  • 59.
    Success is Sweet… Together we won…
  • 60.
    iQmetrix.com | 1.866.iQmetrix © 2011 iQmetrix. All right reserved. iQmetrix, the iQmetrix logo, RQ4 and other trademarks, service marks, and designs referenced in this material are the exclusive property of iQmetrix Software Development Corp. and/or its subsidiaries.