The document discusses how CIOs can drive business value through digital innovation, world-class execution, and protecting customer data. It notes that CEOs are bringing CIOs to the table to help with digital innovation and cites forces like big data, cloud computing and mobile that are changing the business landscape. The CIO's role is to execute IT at a world-class level, organize IT to drive business growth, innovate digitally, and protect customer data and the company from cyber threats.