The document summarizes the results of a questionnaire given to understand preferences of a target audience for a new music magazine. Key findings include:
- The target audience is 16-18 years old.
- Images and pictures are the most preferred type of content.
- Magazines are most often purchased from supermarkets for £1.50-£2.50.
- The front cover and inclusion of free gifts are important for driving purchases.
- Indie music is the most popular genre among respondents.
Based on these insights, the magazine will focus on pictures, be priced at £1.50-£2.50, and feature indie alternative music content.