Task two - fmp research intro

Task two - fmp research intro

• 1.
  TASK TWO -FMP RESEARCH 1500 words minimum • In this context relates to the ability to select, edit, interpret and respond to relevant material in support of lines of inquiry, and the level of initiative, commitment, personal responsibility and resourcefulness demonstrated in developing and progressing identified goals. • Likely to be evidenced in research journals, notebooks, personal collections of edited research material, recordings, artefacts and through other practical media related outcomes. Areas, methods and techniques that could be relevant are as follows on the following slide:
• 2.
  TASK TWO -FMP RESEARCH Research Methods  Existing Products  Vox Pops: (vox populi, meaning voice of the people)  Surveys: Online or in person  Focus Groups  Quantitative Research: Programme ratings, hits on a website, box office figures etc.  Qualitative research: Film reviews, game reviews, attitudes to media products, responses to advertising campaigns etc.  Methods & Sources Of Research: Books, directories, newspapers, film archives, worldwide web
• 3.
  TASK TWO -FMP RESEARCH Primary and Secondary Primary Research techniques (new data)  Online quantitative surveys  Online qualitative forums  Interviews, focus groups  Social listening Secondary Research techniques (desk research)  Market/Category Data  Survey Results (Conducted by another source)  Consumer Market  Category Trends  Reviews  Online Forums
• 4.
  2. Be ableto use research, analysis and evaluation to develop solutions for a creative media production project. 2.1 Use research to support the development of a creative media production project. 2.2 Use analytical and evaluative skills to develop creative solutions to realise a media production project.
• 5.
  Grading Pass - Useresearch to support the development of a creative media production project. Use analytical and evaluative skills to develop creative solutions to realise a media production project. Merit - Use research to support the development of a creative media production project to a high standard. Use analytical and evaluative skills to develop creative solutions to realise a media production project to a high standard. Distinction - Use research to support the development of a creative media production project to a very high standard. Use analytical and evaluative skills to develop creative solutions to realise a media production project to a very high standard.
• 6.
  Synthesis: the combination ofcomponents or elements to form a connected whole. A range of relevant sources Not just the internet?!
• 7.
  Your project Audience e.g. Who isyour project for? What do they expect? What do they engage with/why? Marketplace e.g. What already exists? What is the competition? Production Techniques e.g. How do you intend to realise your project? What specific techniques could you utilise? Summary Critically engage with your research; discuss your findings; interpret what your research means; indicate how your research will help to guide and develop your creative solutions