The UK population is projected to grow to 72 million by 2040, with 24% aged 65 and over, indicative of rapid ageing primarily due to the baby boomer generation. This demographic shift will impact various sectors, including pensions and housing, as the state pension age may need to increase to maintain balance, and the demand for housing will rise while average household sizes decrease. Moreover, the deaths of baby boomers, expected to exceed births by 2028, will influence home ownership prospects for the next generation, despite a historic failure to build sufficient homes.