The analysis of 'The Shining' trailer highlights its classification as an 18 certificate horror film, featuring typical horror elements such as isolation, slow editing, and the portrayal of characters through close-up shots. It follows Todorov's narrative theory, depicting a family's descent into chaos with an emphasis on a protective mother and a psychotic father. The trailer targets a niche audience due to its violent content and significant themes of fear and isolation, reinforced by its cinematography and sound design.